PW
Prentice Wealth Management LLC Quarterly 13F Portfolio Update (Q2 2026)
Prentice Wealth Management LLCCIK: 0001864229
Diversified strategyLong-term holderQuality / disciplined sizing
Total reported value
$484.4M
Reporting period: 2026-06-30 · Number of holdings: 126
Prentice Wealth Management LLC disclosed 126 holdings in its latest 13F filing for the period ending 2026-06-30, with total reported value of $484.4M and a quarterly turnover rate of 0.0%.
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Personality snowflake
- Concentration
- 21.27
- Portfolio Stability
- 0
- Momentum
- 50
- Sector conviction
- 57.37
- Diversification
- 100
- Sizing Uniformity
- 76.48
Prentice Wealth Management LLC's disclosed holdings carry a Herfindahl concentration index of 0.053 — mathematically equivalent to about 19 equally-sized positions, well below its 126 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.35), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 17% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Source and citation information
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Recent moves
View source Form 13F filing on SEC.govAdd VTI
+1.9% $6.9M
Trim AGG
+4.7% $2.8M
Add VT
+0.0% $5.3M
Trim JMHI
-20.5% -$1.0M
Trim SCHP
+4.2% $1.0M
Add CGHM
+29.0% $1.7M
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
Showing top 122 holdings (of 126 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | AGG | Ishares Core U.s. Aggregate | ETF-Other | 13.94% | -0.66% | +4.67% | |
| 2 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 9.57% | +0.67% | +1.86% | |
| 3 | VT | Vanguard Tot World Stk ETF | ETF-Other | 9.16% | +0.34% | +0.03% | |
| 4 | SCHP | Schwab U.s. Tips ETF | ETF-Other | 5.86% | -0.31% | +4.20% | |
| 5 | FLHY | Franklin High Yield Corporat | ETF-High Yield | 5.40% | -0.11% | +6.56% | |
| 6 | EQWL | Invesco S&p 100 Equal Weight | ETF-Other | 3.80% | +0.19% | +2.67% | |
| 7 | XLRE | Ss Real Estate Select Sector | ETF-Other | 3.54% | +0.03% | +2.40% | |
| 8 | FLBL | Franklin Senior Loan ETF | ETF-Other | 3.06% | +0.03% | +10.77% | |
| 9 | FDVV | Fidelity High Dividend ETF | ETF-Other | 3.03% | +0.08% | +3.05% | |
| 10 | JEPI | Jpmorgan Equity Premium Inco | ETF-Other | 2.93% | -0.16% | +4.02% | |
| 11 | VYMI | Vanguard Int High Dvd Yld In | ETF-Other | 2.92% | -0.05% | +3.31% | |
| 12 | DBMF | Imgp Dbi Managed Futures Str | ETF-Other | 2.87% | -0.09% | +4.10% | |
| 13 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 2.23% | -0.03% | -1.87% | |
| 14 | DVYE | Ishares Emerging Markets Div | ETF-Emerging Markets | 1.78% | -0.21% | +4.78% | |
| 15 | FLMI | Franklin Dynamic Municipal B | ETF-Other | 1.72% | +0.10% | +14.26% | |
| 16 | CGHM | Cap Group Muni High-income | ETF-Other | 1.43% | +0.24% | +29.03% | |
| 17 | FTMH | Fr Muni High Yield ETF | ETF-High Yield | 1.29% | +0.03% | +8.16% | |
| 18 | AAPL | Apple Inc | Stock-Tech | 1.22% | +0.08% | +10.69% | |
| 19 | SHYM | Ishares Short Duration High | ETF-Other | 1.14% | +0.07% | +14.21% | |
| 20 | GS | Goldman Sachs Group Inc | Stock-Financials | 1.06% | +0.11% | +39.36% | |
| 21 | JMHI | Jpmorgan High Yield Municpl | ETF-High Yield | 0.90% | -0.32% | -20.52% | |
| 22 | SCHM | Schwab US Mid Cap ETF | ETF-Other | 0.81% | +0.05% | -2.07% | |
| 23 | USSG | Xtrackers Msci USA Sele Eqty | ETF-Other | 0.79% | -0.03% | -9.60% | |
| 24 | AVGO | Broadcom Inc | Stock-Tech | 0.78% | +0.08% | +0.16% | |
| 25 | MSFT | Microsoft CORP | Stock-Tech | 0.76% | -0.02% | +5.15% | |
| 26 | NVDA | Nvidia CORP | Stock-Tech | 0.69% | +0.04% | +0.89% | |
| 27 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.66% | -0.04% | -6.38% | |
| 28 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.63% | +0.02% | +1.22% | |
| 29 | HYMB | Ss Spdr N Ice Hy Muni ETF | ETF-Other | 0.55% | -0.15% | -15.61% | |
| 30 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 0.47% | -0.02% | +0.33% | |
| 31 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 0.47% | +0.05% | -0.70% | |
| 32 | JMUB | Jpmorgan Municipal ETF | ETF-Other | 0.46% | -0.12% | -15.79% | |
| 33 | RTX | Rtx CORP | Stock-Industrials | 0.44% | -0.05% | -0.26% | |
| 34 | AMZN | Amazon.com Inc | Stock-Consumer Disc | 0.44% | +0.04% | +4.70% | |
| 35 | AOR | Ishares Core 60/40 Balanced | ETF-Other | 0.41% | +0.02% | +5.92% | |
| 36 | XOM | Exxon Mobil CORP | Stock-Energy | 0.39% | -0.15% | -2.29% | |
| 37 | XLU | St Sr Utl Sl Se Spdr Etf-usd | ETF-Other | 0.38% | +0.01% | +13.89% | |
| 38 | IEF | Ishares 7-10 Year Treasury B | ETF-Gov Bonds | 0.38% | +0.03% | +19.64% | |
| 39 | IBM | Intl Business Machines CORP | Stock-Tech | 0.37% | -0.01% | -6.73% | |
| 40 | EVYM | Eaton Vance High Income Muni | ETF-Other | 0.35% | -0.05% | -7.13% | |
| 41 | V | Visa Inc-class A Shares | Stock-Financials | 0.35% | +0.03% | +2.80% | |
| 42 | ABBV | Abbvie Inc | Stock-Healthcare | 0.34% | +0.02% | -1.03% | |
| 43 | LLY | Eli Lilly & Co | Stock-Healthcare | 0.34% | +0.06% | -0.44% | |
| 44 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.29% | -0.02% | -1.98% | |
| 45 | WMT | Walmart Inc | Stock-Consumer Staples | 0.27% | -0.05% | +0.20% | |
| 46 | CSCO | Cisco Systems Inc | Stock-Tech | 0.27% | +0.07% | -3.46% | |
| 47 | MRK | Merck & Co. Inc. | Stock-Healthcare | 0.27% | -0.01% | -0.62% | |
| 48 | META | Meta Platforms Inc-class A | Stock-Comm Services | 0.26% | -0.02% | +3.53% | |
| 49 | AMP | Ameriprise Financial Inc | Stock-Financials | 0.25% | -0.02% | -0.56% | |
| 50 | GE | General Electric | Stock-Industrials | 0.25% | +0.04% | -0.42% |
1–50 of 122
Portfolio Performance
Performance for Q3 2026
+1.9%
Performance Last 4 Quarters
+14.2%
- Stdev
- +9%
- Beta
- +0.67
- Alpha
- +1.3%
- Max Drawdown
- -3.8%
- Annualized Perf
- +15.1%
- Batting Avg vs S&P
- +41.7%
- Sortino
- +3.25
- Stutzer
- +0.47
- Treynor
- +0.22
- Sterling
- +1.12
- Calmar
- +4
- Information Ratio
- -1.09
- Tracking Error
- +5%
- Stdev Down
- +4.5%
- Winning Months %
- +75%
- Losing Months %
- +25%
- Best 12 Months
- +27.7%
- Worst 12 Months
- +7.6%
- Efficiency Ratio
- +0.62
- Sharpe
- +1.63
- Stdev Sectors
- +9.6%
- Skewness
- -0.14
- Kurtosis
- -0.07
- Upside Potential
- +4.77
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings | |
|---|---|---|---|---|---|
| 2026 Q2 | 126 | $484.4M | 0 | ||
| 2026 Q1 | 117 | $443.2M | 26 | ||
| 2025 Q4 | 114 | $437.6M | 12 | ||
| 2025 Q3 | 112 | $405.6M | 31 | ||
| 2025 Q2 | 109 | $380.6M | 0 | ||
| 2025 Q1 | 108 | $346.4M | 100 | ||
| 2024 Q4 | 106 | $345.8M | 0 | ||
| 2024 Q3 | 108 | $336.8M | 0 | ||
| 2024 Q2 | 105 | $306.5M | 0 | ||
| 2024 Q1 | 107 | $288.0M | 0 | ||
| 2023 Q4 | 102 | $256.6M | 0 | ||
| 2023 Q3 | 97 | $221.4M | 0 | ||
| 2023 Q2 | 96 | $220.5M | 0 | ||
| 2023 Q1 | 96 | $209.6M | 0 | ||
| 2022 Q4 | 93 | $198.5M | 0 | ||
| 2022 Q3 | 89 | $183.1M | 0 | ||
| 2022 Q2 | 146 | $98.2M | 0 | ||
| 2022 Q1 | 99 | $208.2M | 0 | ||
| 2021 Q4 | 101 | $213.7M | 0 | ||
| 2021 Q3 | 343 | $206.8M | 0 | ||
| 2021 Q2 | 340 | $194.8M | 96 | ||
| 2021 Q1 | 336 | $179.5M | 0 |
Holding changes this quarter
Prentice Wealth Management LLC's most significant position changes for 2026-06-30: Sold out: Honeywell International Inc (HON); New buy: Ss Spdr S&p 500 ETF Trust-us (SPY); New buy: Kla CORP (KLAC); New buy: Marvell Technology Inc (MRVL); New buy: Intel CORP (INTC).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | VTI | Vanguard Total Stock Mkt ETF | +0.7% | +1.86% | Add |
| 2 | VT | Vanguard Tot World Stk ETF | +0.3% | +0.03% | Add |
| 3 | CGHM | Cap Group Muni High-income | +0.2% | +29.03% | Add |
| 4 | EQWL | Invesco S&p 100 Equal Weight | +0.2% | +2.67% | Add |
| 5 | AMD | Advanced Micro Devices | +0.1% | +14.56% | Add |
| 6 | GS | Goldman Sachs Group Inc | +0.1% | +39.36% | Add |
| 7 | FLMI | Franklin Dynamic Municipal B | +0.1% | +14.26% | Add |
| 8 | SPY | Ss Spdr S&p 500 ETF Trust-us | +0.1% | NEW | New buy |
| 9 | FDVV | Fidelity High Dividend ETF | +0.1% | +3.05% | Add |
| 10 | AAPL | Apple Inc | +0.1% | +10.69% | Add |
| 11 | AVGO | Broadcom Inc | +0.1% | +0.16% | Add |
| 12 | KLAC | Kla CORP | +0.1% | NEW | New buy |
| 13 | SHYM | Ishares Short Duration High | +0.1% | +14.21% | Add |
| 14 | UNH | Unitedhealth Group Inc | +0.1% | -0.65% | Trim |
| 15 | CSCO | Cisco Systems Inc | +0.1% | -3.46% | Trim |
| 16 | MRVL | Marvell Technology Inc | +0.1% | NEW | New buy |
| 17 | LLY | Eli Lilly & Co | +0.1% | -0.44% | Trim |
| 18 | INTC | Intel CORP | +0.1% | NEW | New buy |
| 19 | MU | Micron Technology Inc | +0.1% | -46.18% | Trim |
| 20 | SCHM | Schwab US Mid Cap ETF | +0.1% | -2.07% | Trim |
| 21 | GOOGL | Alphabet Inc-cl A | +0.1% | -0.70% | Trim |
| 22 | CRDO | Credo Technology Group Holding Ltd | +0.1% | NEW | New buy |
| 23 | ✓ | +0.1% | NEW | New buy | |
| 24 | ZS | Zscaler Inc | +0.1% | NEW | New buy |
| 25 | NVDA | Nvidia CORP | 0% | +0.89% | Add |
| 26 | AMZN | Amazon.com Inc | 0% | +4.70% | Add |
| 27 | GE | General Electric | 0% | -0.42% | Trim |
| 28 | ADI | Analog Devices Inc | 0% | NEW | New buy |
| 29 | XLRE | Ss Real Estate Select Sector | 0% | +2.40% | Add |
| 30 | FLBL | Franklin Senior Loan ETF | 0% | +10.77% | Add |
| 31 | FTMH | Fr Muni High Yield ETF | 0% | +8.16% | Add |
| 32 | IEF | Ishares 7-10 Year Treasury B | 0% | +19.64% | Add |
| 33 | GOOG | Alphabet Inc-cl C | 0% | +3.31% | Add |
| 34 | V | Visa Inc-class A Shares | 0% | +2.80% | Add |
| 35 | QCOM | Qualcomm Inc | 0% | -2.12% | Trim |
| 36 | SNOW | Snowflake Inc | 0% | +1.38% | Add |
| 37 | AMAT | Applied Materials Inc | 0% | -36.29% | Trim |
| 38 | VRT | Vertiv Holdings Co-a | 0% | +8.86% | Add |
| 39 | JPM | Jpmorgan Chase & Co | 0% | +1.22% | Add |
| 40 | AOR | Ishares Core 60/40 Balanced | 0% | +5.92% | Add |
| 41 | ABBV | Abbvie Inc | 0% | -1.03% | Trim |
| 42 | CAT | Caterpillar Inc | 0% | -11.73% | Trim |
| 43 | TXN | Texas Instruments Inc | 0% | — | Unchanged |
| 44 | XLU | St Sr Utl Sl Se Spdr Etf-usd | 0% | +13.89% | Add |
| 45 | AOA | Ishares Core 80/20 Aggressiv | 0% | +4.89% | Add |
| 46 | BAC | Bank Of America CORP | 0% | -0.39% | Trim |
| 47 | GEV | GE Vernova Inc | 0% | -7.87% | Trim |
| 48 | SPTM | Ss Spdr P S&p 1500 Comp ETF | 0% | -3.25% | Trim |
| 49 | TSLA | Tesla Inc | 0% | -0.24% | Trim |
| 50 | C | Citigroup Inc | 0% | — | Unchanged |
1–50 of 123
Filing History
FAQ
What is Prentice Wealth Management LLC and what type of investor is it?
Prentice Wealth Management LLC is an investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-06-30), the firm manages a tracked equity portfolio valued at approximately $484.4M, spread across 126 disclosed positions.
What are Prentice Wealth Management LLC's largest equity positions?
Based on the latest 13F filing, Prentice Wealth Management LLC's top holdings by market value are:
1. Ishares Core U.s. Aggregate (AGG) — $67.5M (13.9%)
2. Vanguard Total Stock Mkt ETF (VTI) — $46.4M (9.6%)
3. Vanguard Tot World Stk ETF (VT) — $44.4M (9.2%)
4. Schwab U.s. Tips ETF (SCHP) — $28.4M (5.9%)
5. Franklin High Yield Corporat (FLHY) — $26.2M (5.4%)
What changes did Prentice Wealth Management LLC make in its most recent portfolio filing?
In the latest reported quarter, Prentice Wealth Management LLC made 117 notable position adjustments: 8 new positions were initiated, 53 existing holdings were added to, 55 positions were partially reduced, and 1 were completely exited. The largest of these moves: Sold out: Honeywell International Inc (HON); New buy: Ss Spdr S&p 500 ETF Trust-us (SPY); New buy: Kla CORP (KLAC); New buy: Marvell Technology Inc (MRVL); New buy: Intel CORP (INTC)
What sectors does Prentice Wealth Management LLC focus on?
Prentice Wealth Management LLC is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 34.1%
• Financials: 20.1%
• Health Care: 10.3%
• Communication Services: 8.2%
• Industrials: 7.7%
• Consumer Staples: 7.3%
Investment Profile
Prentice Wealth Management LLC returned an annualized 15.1% over the trailing 36 months — outperforming the S&P 500 by 1.3 points — based on a reconstructed track record of its disclosed 13F positions, with a beta of 0.67 (less volatile than the market) and a 42% quarterly batting average against the index.
Its portfolio is broadly diversified and long-term-holding, with 34.1% of the portfolio concentrated in Information Technology.
It has added to its XLRE position over the past two quarters (+$14.4M, now $17.2M), while trimming JPST over the same stretch (-$2.2M, still holding $219.3K).
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