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CIK: 0001890183
Total reported value
$95.6M
$95.6M
49 檔
68.0%
At the close of Q2 2026, Holland Advisory Services, Inc. disclosed equity holdings valued at approximately $95.6M, spread across 49 reported holdings.
Holland Advisory Services, Inc. executed strategic sector rebalancing during Q2 2026, establishing 7 new positions while fully exiting 5 holdings and trimming 19 positions.
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 25.93% | -2.14% | -4.72% | |
| 2 | IJH | Ishares Core S&p Midcap ETF | ETF-Other | 22.39% | -2.44% | -0.70% | |
| 3 | IJR | Ishares Core S&p Small-cap E | ETF-Small Cap | 12.56% | -1.47% | -3.44% | |
| 4 | FIVA | Fidelity Intl Val Fact ETF | ETF-Other | 7.84% | -0.44% | — | |
| 5 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 3.09% | -0.13% | -1.55% | |
| 6 | AAPL | Apple Inc | Stock-Tech | 2.40% | -0.16% | -1.67% | |
| 7 | MSFT | Microsoft CORP | Stock-Tech | 1.36% | +0.35% | -0.60% | |
| 8 | SMH | Vaneck Semiconductor ETF | ETF-Other | 1.36% | +0.04% | — | |
| 9 | PM | Philip Morris International | Stock-Consumer Staples | 1.34% | — | -3.74% | |
| 10 | JPM | Jpmorgan Chase & Co | Stock-Financials | 1.32% | -0.14% | -5.15% | |
| 11 | DELL | Dell Technologies -c | Stock-Tech | 1.30% | +0.01% | -3.63% | |
| 12 | IWP | Ishares Russell Mid-cap Grow | ETF-Other | 1.30% | -0.15% | -8.85% | |
| 13 | IEFA | Ishares Core Msci Eafe ETF | ETF-Other | 1.18% | -0.06% | +0.85% | |
| 14 | CAT | Caterpillar Inc | Stock-Industrials | 1.02% | -0.04% | — | |
| 15 | WMT | Walmart Inc | Stock-Consumer Staples | 0.86% | -0.12% | -1.82% | |
| 16 | MCD | Mcdonald's CORP | Stock-Consumer Disc | 0.75% | -0.18% | +1.08% | |
| 17 | XOM | Exxon Mobil CORP | Stock-Energy | 0.75% | -0.75% | EXIT | |
| 18 | NVDA | Nvidia CORP | Stock-Tech | 0.72% | -0.31% | +61.23% | |
| 19 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.68% | -0.03% | +0.04% | |
| 20 | VTV | Vanguard Value ETF | ETF-Other | 0.68% | -0.04% | -4.33% | |
| 21 | MO | Altria Group Inc | Stock-Consumer Staples | 0.61% | -0.07% | — | |
| 22 | PG | Procter & Gamble Co/the | Stock-Consumer Staples | 0.61% | -0.04% | +0.05% | |
| 23 | IVW | Ishares S&p 500 Growth ETF | ETF-Large Cap & Growth | 0.57% | -0.01% | -8.26% | |
| 24 | AMGN | Amgen Inc | Stock-Healthcare | 0.54% | +0.06% | -8.02% | |
| 25 | CSCO | Cisco Systems Inc | Stock-Tech | 0.53% | -0.11% | -5.40% | |
| 26 | MDLZ | Mondelez International Inc-a | Stock-Consumer Staples | 0.49% | -0.03% | +0.19% | |
| 27 | CVX | Chevron CORP | Stock-Energy | 0.49% | +0.07% | +2.36% | |
| 28 | IWS | Ishares Russell Mid-cap Valu | ETF-Other | 0.49% | -0.04% | -4.00% | |
| 29 | BRO | Brown & Brown Inc | Stock-Financials | 0.46% | -0.06% | +0.23% | |
| 30 | HUBB | Hubbell Inc | Stock-Industrials | 0.44% | -0.08% | — | |
| 31 | IWO | Ishares Russell 2000 Growth | ETF-Small Cap | 0.39% | -0.05% | -10.22% | |
| 32 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 0.39% | -0.02% | -15.73% | |
| 33 | VBR | Vanguard Small-cap Value ETF | ETF-Other | 0.38% | -0.04% | +0.14% | |
| 34 | XLF | Ss Financial Select Sector | ETF-Other | 0.38% | -0.02% | — | |
| 35 | PNW | Pinnacle West Capital | Stock-Utilities | 0.35% | -0.06% | — | |
| 36 | V | Visa Inc-class A Shares | Stock-Financials | 0.34% | -0.04% | +9.82% | |
| 37 | MRK | Merck & Co. Inc. | Stock-Healthcare | 0.33% | +0.02% | — | |
| 38 | IBM | Intl Business Machines CORP | Stock-Tech | 0.32% | -0.09% | -12.84% | |
| 39 | INTC | Intel CORP | Stock-Tech | 0.32% | -0.06% | — | |
| 40 | TRV | Travelers Cos Inc/the | Stock-Financials | 0.31% | +0.01% | — | |
| 41 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 0.29% | -0.01% | — | |
| 42 | ✓ | Carnival CORP LTD F | Stock-Other | 0.29% | -0.07% | — | |
| 43 | MMM | 3m Co | Stock-Industrials | 0.28% | -0.01% | — | |
| 44 | BAC | Bank Of America CORP | Stock-Financials | 0.28% | -0.03% | +0.09% | |
| 45 | SOXX | Ishares Semiconductor ETF | ETF-Other | 0.28% | -0.05% | — | |
| 46 | IJJ | Ishares S&p Mid-cap 400 Valu | ETF-Other | 0.27% | -0.04% | +0.06% | |
| 47 | DIS | Walt Disney Co/the | Stock-Comm Services | 0.27% | +0.01% | — | |
| 48 | DIA | Ss Spdr Dow Jones Indus Avg | ETF-Large Cap & Growth | 0.25% | -0.02% | — | |
| 49 | AMZN | Amazon.com Inc | Stock-Consumer Disc | 0.23% | -0.23% | EXIT |
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | FIVA | Fidelity Intl Val Fact ETF | +7.8% | NEW | New buy |
| 2 | SMH | Vaneck Semiconductor ETF | +1.4% | NEW | New buy |
| 3 | DELL | Dell Technologies -c | +0.7% | -3.63% | Trim |
| 4 | INTC | Intel CORP | +0.3% | NEW | New buy |
| 5 | ✓ | Carnival CORP LTD F | +0.3% | NEW | New buy |
| 6 | SOXX | Ishares Semiconductor ETF | +0.3% | NEW | New buy |
| 7 | NVDA | Nvidia CORP | +0.3% | +61.23% | Add |
| 8 | DIA | Ss Spdr Dow Jones Indus Avg | +0.3% | NEW | New buy |
| 9 | AMZN | Amazon.com Inc | +0.2% | NEW | New buy |
| 10 | CAT | Caterpillar Inc | +0.2% | — | Unchanged |
| 11 | CSCO | Cisco Systems Inc | +0.1% | -5.40% | Trim |
| 12 | QQQ | Invesco Qqq Trust Series 1 | 0% | — | Unchanged |
| 13 | V | Visa Inc-class A Shares | 0% | +9.82% | Add |
| 14 | BAC | Bank Of America CORP | 0% | +0.09% | Add |
| 15 | IJJ | Ishares S&p Mid-cap 400 Valu | 0% | +0.06% | Add |
| 16 | IWO | Ishares Russell 2000 Growth | 0% | -10.22% | Trim |
| 17 | VBR | Vanguard Small-cap Value ETF | 0% | +0.14% | Add |
| 18 | TRV | Travelers Cos Inc/the | 0% | — | Unchanged |
| 19 | MMM | 3m Co | 0% | — | Unchanged |
| 20 | XLF | Ss Financial Select Sector | 0% | — | Unchanged |
| 21 | MRK | Merck & Co. Inc. | 0% | — | Unchanged |
| 22 | IVW | Ishares S&p 500 Growth ETF | -0.1% | -8.26% | Trim |
| 23 | PNW | Pinnacle West Capital | -0.1% | — | Unchanged |
| 24 | DIS | Walt Disney Co/the | -0.1% | — | Unchanged |
| 25 | IWS | Ishares Russell Mid-cap Valu | -0.1% | -4.00% | Trim |
| 26 | HUBB | Hubbell Inc | -0.1% | — | Unchanged |
| 27 | IBM | Intl Business Machines CORP | -0.1% | -12.84% | Trim |
| 28 | MO | Altria Group Inc | -0.1% | — | Unchanged |
| 29 | VTV | Vanguard Value ETF | -0.1% | -4.33% | Trim |
| 30 | BRO | Brown & Brown Inc | -0.1% | +0.23% | Add |
| 31 | PG | Procter & Gamble Co/the | -0.1% | +0.05% | Add |
| 32 | MDLZ | Mondelez International Inc-a | -0.1% | +0.19% | Add |
| 33 | VIG | Vanguard Dividend Apprec ETF | -0.1% | -15.73% | Trim |
| 34 | JNJ | Johnson & Johnson | -0.1% | +0.04% | Add |
| 35 | IEFA | Ishares Core Msci Eafe ETF | -0.1% | +0.85% | Add |
| 36 | AMGN | Amgen Inc | -0.2% | -8.02% | Trim |
| 37 | AAPL | Apple Inc | -0.2% | -1.67% | Trim |
| 38 | JPM | Jpmorgan Chase & Co | -0.2% | -5.15% | Trim |
| 39 | PM | Philip Morris International | -0.2% | -3.74% | Trim |
| 40 | VTI | Vanguard Total Stock Mkt ETF | -0.2% | -1.55% | Trim |
| 41 | IWP | Ishares Russell Mid-cap Grow | -0.2% | -8.85% | Trim |
| 42 | CVX | Chevron CORP | -0.2% | +2.36% | Add |
| 43 | CMCSA | Comcast Corp-class A | -0.3% | EXIT | Sold out |
| 44 | RIO | Rio Tinto Plc-spon Adr | -0.3% | EXIT | Sold out |
| 45 | MCD | Mcdonald's CORP | -0.3% | +1.08% | Add |
| 46 | MSFT | Microsoft CORP | -0.3% | -0.60% | Trim |
| 47 | WMT | Walmart Inc | -0.3% | -1.82% | Trim |
| 48 | SO | Southern Co/the | -0.3% | EXIT | Sold out |
| 49 | CCL1EUR | Carnival CORP LTD | -0.4% | EXIT | Sold out |
| 50 | XOM | Exxon Mobil CORP | -0.4% | +0.75% | Add |
According to official SEC Form 13F filings, Holland Advisory Services, Inc. reported a total U.S. public equity portfolio value of $95.6M across 49 disclosed positions in Q2 2026.
Expert Analysis & Guides for Tracking Wall Street Smart Money Movements
Learn how SEC Form 13F filings work, the $100M threshold, 45-day reporting lag, and how to track top hedge fund holdings.
In terms of portfolio concentration, the top 5 core holdings (including IVV, IJH, IJR) accounted for 68.0% of total reported equity market value during Q2 2026.
Top New Position Initiated
FIVA
市值: $7.1M
Top Position Liquidated / Trimmed
FBTC
前期市值: $1.0M
During Q2 2026, Holland Advisory Services, Inc.'s top holdings by market value included IVV (25.9%)、IJH (22.4%)、IJR (12.6%). The largest single position, IVV, represented 25.9% of total portfolio value.
In Q2 2026, Holland Advisory Services, Inc. made 44 total portfolio adjustments, initiating 7 new buys, adding to 13 positions, trimming 19 holdings, and fully liquidating 5 stocks.
All holding records on this page are fetched directly from the U.S. Securities and Exchange Commission (SEC) EDGAR system (Form 13F-HR). AlphaSMO parses CUSIP identifiers and formats data into Schema.org-compliant datasets.
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