CIK: 0001083340
Total reported value
$1.3B
Reporting period: 2022-12-31 · Number of holdings: 202
GAMBLE JONES INVESTMENT COUNSEL disclosed 202 holdings in its latest 13F filing for the period ending 2022-12-31, with total reported value of $1.3B and a quarterly turnover rate of 0.0%.
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Gamble Jones Investment Counsel's disclosed holdings carry a Herfindahl concentration index of 0.089 — mathematically equivalent to about 11 equally-sized positions, well below its 202 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 4.14), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
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No holding changes this quarter
Showing top 200 holdings (of 202 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | PG | Procter & Gamble Co/the | Stock-Consumer Staples | 27.98% | — | -0.05% | |
| 2 | AAPL | Apple Inc | Stock-Tech | 4.99% | — | -1.66% | |
| 3 | MSFT | Microsoft CORP | Stock-Tech | 4.64% | — | -1.42% | |
| 4 | TXN | Texas Instruments Inc | Stock-Tech | 2.30% | — | +0.01% | |
| 5 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 2.25% | — | -1.12% | |
| 6 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 2.11% | — | -2.05% | |
| 7 | AMZN | Amazon.com Inc | Stock-Consumer Disc | 1.83% | — | -2.82% | |
| 8 | ABT | Abbott Laboratories | Stock-Healthcare | 1.81% | — | -0.48% | |
| 9 | JNJ | Johnson & Johnson | Stock-Healthcare | 1.80% | — | -0.76% | |
| 10 | BND | Vanguard Total Bond Market | ETF-Other | 1.49% | — | -28.17% | |
| 11 | VYM | Vanguard High Dvd Yield ETF | ETF-Other | 1.45% | — | +9.73% | |
| 12 | IAU | Ishares Gold Trust | ETF-Commodities | 1.39% | — | -2.86% | |
| 13 | CVX | Chevron CORP | Stock-Energy | 1.39% | — | -0.17% | |
| 14 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 1.37% | — | -1.01% | |
| 15 | SHY | Ishares 1-3 Year Treasury Bo | ETF-Gov Bonds | 1.32% | — | +69.80% | |
| 16 | V | Visa Inc-class A Shares | Stock-Financials | 1.29% | — | -0.03% | |
| 17 | MA | Mastercard Inc - A | Stock-Financials | 1.24% | — | -1.25% | |
| 18 | PEP | Pepsico Inc | Stock-Consumer Staples | 1.21% | — | -5.19% | |
| 19 | ABBV | Abbvie Inc | Stock-Healthcare | 1.17% | — | -0.15% | |
| 20 | MCD | Mcdonald's CORP | Stock-Consumer Disc | 1.14% | — | -0.11% | |
| 21 | CSCO | Cisco Systems Inc | Stock-Tech | 1.10% | — | -1.39% | |
| 22 | IEF | Ishares 7-10 Year Treasury B | ETF-Gov Bonds | 1.09% | — | -6.34% | |
| 23 | RTX | Rtx CORP | Stock-Industrials | 1.02% | — | -0.19% | |
| 24 | SHV | Ishares 0-1 Year Treasury Bo | ETF-Gov Bonds | 1.02% | — | -1.56% | |
| 25 | NVS | Novartis Ag-sponsored Adr | Stock-Healthcare | 0.98% | — | -1.42% | |
| 26 | PFE | Pfizer Inc | Stock-Healthcare | 0.92% | — | -2.14% | |
| 27 | BLKCHF | Blackrock Inc | Stock-Other | 0.85% | — | -3.02% | |
| 28 | VXUS | Vanguard Total Intl Stock | ETF-Other | 0.82% | — | -3.90% | |
| 29 | VCSH | Vanguard S/t CORP Bond ETF | ETF-Corp Bonds | 0.81% | — | -6.28% | |
| 30 | TOTL | Ss Doubleline Tr Tact ETF | ETF-Other | 0.79% | — | -9.71% | |
| 31 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 0.78% | — | +22.18% | |
| 32 | KKR | Kkr & Co Inc | Stock-Financials | 0.78% | — | -2.15% | |
| 33 | DIS | Walt Disney Co/the | Stock-Comm Services | 0.78% | — | -1.57% | |
| 34 | XOM | Exxon Mobil CORP | Stock-Energy | 0.75% | — | -0.15% | |
| 35 | AMGN | Amgen Inc | Stock-Healthcare | 0.75% | — | -5.60% | |
| 36 | WDAY | Workday Inc-class A | Stock-Tech | 0.71% | — | -16.60% | |
| 37 | UNP | Union Pacific CORP | Stock-Industrials | 0.71% | — | +0.54% | |
| 38 | ADSK | Autodesk Inc | Stock-Tech | 0.67% | — | -2.57% | |
| 39 | DE | Deere & Co | Stock-Industrials | 0.62% | — | +0.01% | |
| 40 | VPU | Vanguard Utilities ETF | ETF-Other | 0.59% | — | -0.56% | |
| 41 | MMM | 3m Co | Stock-Industrials | 0.58% | — | -1.80% | |
| 42 | SCHW | Schwab (charles) CORP | Stock-Financials | 0.57% | — | +331.82% | |
| 43 | AMT | American Tower CORP | Stock-Real Estate | 0.53% | — | -3.71% | |
| 44 | CMI | Cummins Inc | Stock-Industrials | 0.50% | — | -0.90% | |
| 45 | COST | Costco Wholesale CORP | Stock-Consumer Staples | 0.49% | — | -0.09% | |
| 46 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.47% | — | +0.82% | |
| 47 | MCO | Moody's CORP | Stock-Financials | 0.45% | — | -4.08% | |
| 48 | ✓ | Cyberark Software LTD. Cmn | Stock-Other | 0.43% | — | -2.87% | |
| 49 | DEO | Diageo Plc-sponsored Adr | Stock-Consumer Staples | 0.42% | — | -0.98% | |
| 50 | ETSY | Etsy Inc | Stock-Consumer Disc | 0.42% | — | -2.80% |
Performance for Q3 2026
+2.9%
Performance Last 4 Quarters
+14%
| Period | Holdings | Total value | Stability | Top holdings | |
|---|---|---|---|---|---|
| 2022 Q4 | 202 | $1.3B | 0 | ||
| 2022 Q3 | 219 | $1.2B | 0 | ||
| 2022 Q2 | 203 | $1.4B | 0 | ||
| 2022 Q1 | 209 | $1.6B | 0 | ||
| 2021 Q4 | 214 | $1.7B | 0 | ||
| 2021 Q3 | 213 | $1.5B | 0 | ||
| 2021 Q2 | 217 | $1.5B | 98 | ||
| 2021 Q1 | 213 | $1.5B | 8 | ||
| 2020 Q4 | 207 | $1.5B | 9 | ||
| 2020 Q3 | 203 | $1.4B | 12 | ||
| 2020 Q2 | 199 | $1.2B | 17 | ||
| 2020 Q1 | 187 | $1.1B | 21 | ||
| 2019 Q4 | 211 | $1.3B | 8 | ||
| 2019 Q3 | 203 | $1.2B | 10 | ||
| 2019 Q2 | 211 | $1.2B | 9 | ||
| 2019 Q1 | 208 | $1.1B | 16 | ||
| 2018 Q4 | 207 | $994.5M | 17 | ||
| 2018 Q3 | 222 | $1.1B | 11 | ||
| 2018 Q2 | 216 | $996.5M | 12 | ||
| 2018 Q1 | 219 | $1.0B | 12 | ||
| 2017 Q4 | 217 | $1.1B | 13 | ||
| 2017 Q3 | 207 | $977.0M | 39 | ||
| 2017 Q2 | 207 | $954.5M | 6 | ||
| 2017 Q1 | 202 | $948.7M | 10 | ||
| 2016 Q4 | 206 | $901.6M | 8 | ||
| 2016 Q3 | 209 | $922.3M | 7 | ||
| 2016 Q2 | 206 | $918.0M | 9 | ||
| 2016 Q1 | 203 | $900.1M | 11 | ||
| 2015 Q4 | 206 | $906.1M | 14 | ||
| 2015 Q3 | 207 | $868.8M | 16 | ||
| 2015 Q2 | 221 | $961.8M | 9 | ||
| 2015 Q1 | 226 | $961.6M | 13 | ||
| 2014 Q4 | 228 | $967.6M | 13 | ||
| 2014 Q3 | 231 | $904.3M | 10 | ||
| 2014 Q2 | 232 | $895.3M | 11 | ||
| 2014 Q1 | 219 | $860.1M | 25 | ||
| 2013 Q4 | 225 | $849.5M | 11 | ||
| 2013 Q3 | 221 | $778.1M | 8 | ||
| 2013 Q2 | 221 | $757.8M | 0 |
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|
Gamble Jones Investment Counsel returned an annualized 13.9% over the trailing 36 months — underperforming the S&P 500 by 0.9 points — based on a reconstructed track record of its disclosed 13F positions, with a beta of 0.73 (less volatile than the market) and a 31% quarterly batting average against the index.
Its portfolio is moderately concentrated and long-term-holding, with 40.3% of the portfolio concentrated in Consumer Staples.
It has added to its SHY position over the past two quarters (+$7.7M, now $17.5M), while trimming BND over the same stretch (-$9.3M, still holding $19.7M).
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