FF
Friday Financial Holdings Report (Q3 2026) — 13F Stock Portfolio
Friday FinancialCIK: 0002048792
Diversified strategyMomentum followerSector-focused
Total reported value
$505.8M
Reporting period: 2026-09-30 · Number of holdings: 119
Friday Financial disclosed 119 holdings in its latest 13F filing for the period ending 2026-09-30, with total reported value of $505.8M and a quarterly turnover rate of 33.3%.
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Personality snowflake
- Concentration
- 27.34
- Portfolio Stability
- 33.26
- Momentum
- 100
- Sector conviction
- 90.43
- Diversification
- 100
- Sizing Uniformity
- 73.18
Friday Financial's disclosed holdings carry a Herfindahl concentration index of 0.068 — mathematically equivalent to about 15 equally-sized positions, well below its 119 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.68), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 6% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Source and citation information
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Recent moves
View source Form 13F filing on SEC.govTrim ITOT
+24.3% $22.5M
Sold out DUHP
Add VXUS
+185.4% $7.1M
Add SCHG
+49.2% $14.7M
Trim BSVO
+19.3% $4.0M
Add VYM
+763.3% $4.1M
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | ITOT | Ishares Core S&p Total U.s. | ETF-Other | 21.43% | -1.57% | +24.26% | |
| 2 | SCHG | Schwab US Large-cap Growth | ETF-Other | 8.03% | +1.08% | +49.18% | |
| 3 | BSVO | EA Bridgeway Omni Sm-Cp Val | ETF-Other | 5.40% | -0.84% | +19.30% | |
| 4 | SCHV | Schwab US Large-cap Value | ETF-Other | 4.14% | +0.57% | +61.69% | |
| 5 | VGIT | Vanguard Intermediate-term T | ETF-Other | 3.98% | -0.46% | +25.71% | |
| 6 | IDEV | Ishares Core Msci Dev Mkts | ETF-Other | 3.50% | -0.50% | +19.27% | |
| 7 | AVDV | Avantis Intl S/c Value ETF | ETF-Other | 3.31% | -0.33% | +18.53% | |
| 8 | SCHF | Schwab Intl Equity ETF | ETF-Other | 3.21% | +0.69% | +74.09% | |
| 9 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 3.04% | -0.13% | +29.28% | |
| 10 | DFSD | Dimensional Short Duration | ETF-Other | 2.93% | -0.58% | +15.98% | |
| 11 | CWI | State Street Spdr Msci Acwi | ETF-Other | 2.92% | +0.06% | +38.69% | |
| 12 | DFEM | Dimensional Emrg Mrkt Core | ETF-Other | 2.85% | -0.27% | +21.91% | |
| 13 | VXUS | Vanguard Total Intl Stock | ETF-Other | 2.17% | +1.14% | +185.39% | |
| 14 | VTIP | Vanguard Short-term Tips | ETF-Other | 1.78% | -0.21% | +23.86% | |
| 15 | IWF | Ishares Russell 1000 Growth | ETF-Other | 1.77% | +0.56% | +91.08% | |
| 16 | AAPL | Apple Inc | Stock-Tech | 1.61% | -0.09% | +20.83% | |
| 17 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 1.24% | -0.10% | +27.98% | |
| 18 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 1.19% | -0.43% | -1.40% | |
| 19 | SPYV | Ss Spdr P S&p 500 Value ETF | ETF-Large Cap & Growth | 1.11% | +0.03% | +41.58% | |
| 20 | AVUV | Avantis US Small Cap Value | ETF-Small Cap | 1.10% | -0.10% | +28.85% | |
| 21 | DIHP | Dimensional International Hi | ETF-Other | 0.97% | -0.09% | +26.41% | |
| 22 | HYMB | Ss Spdr N Ice Hy Muni ETF | ETF-Other | 0.93% | +0.30% | +117.03% | |
| 23 | VYM | Vanguard High Dvd Yield ETF | ETF-Other | 0.93% | +0.78% | +763.33% | |
| 24 | VBK | Vanguard Small-cap Grwth ETF | ETF-Other | 0.74% | +0.30% | +134.89% | |
| 25 | IWP | Ishares Russell Mid-cap Grow | ETF-Other | 0.73% | +0.22% | +95.90% | |
| 26 | IWS | Ishares Russell Mid-cap Valu | ETF-Other | 0.73% | +0.42% | +228.57% | |
| 27 | UMBF | Umb Financial CORP | Stock-Financials | 0.71% | -0.36% | +0.32% | |
| 28 | DFNM | Dimensional National Muni Bd | ETF-Other | 0.60% | +0.38% | +294.20% | |
| 29 | AVEM | Avantis Emerging Markets Eq | ETF-Emerging Markets | 0.60% | +0.11% | +64.00% | |
| 30 | SLYV | Ss Spdr S&p 600 Sc Val ETF | ETF-Other | 0.60% | +0.40% | +319.06% | |
| 31 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 0.59% | -0.16% | +1.56% | |
| 32 | EEM | Ishares Msci Emerging Market | ETF-Emerging Markets | 0.55% | +0.29% | +183.05% | |
| 33 | IVW | Ishares S&p 500 Growth ETF | ETF-Large Cap & Growth | 0.52% | +0.08% | +52.42% | |
| 34 | VOO | Vanguard S&p 500 ETF | ETF-Large Cap & Growth | 0.50% | +0.23% | +143.40% | |
| 35 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.49% | +0.02% | +40.05% | |
| 36 | SLYG | Ss Spdr S&p 600 Sc Gr ETF | ETF-Other | 0.47% | -0.02% | +41.77% | |
| 37 | MDYV | Ss Spdr S&p 400 Mc Val ETF | ETF-Other | 0.42% | +0.07% | +71.49% | |
| 38 | VOT | Vanguard Mid-cap Growth ETF | ETF-Other | 0.41% | +0.02% | +44.40% | |
| 39 | DE | Deere & Co | Stock-Industrials | 0.40% | -0.08% | +2.16% | |
| 40 | IBIT | Ishares Bitcoin Trust ETF | ETF-Crypto | 0.40% | -0.06% | -12.51% | |
| 41 | JPEF | Jpmorgan Equity Focus ETF | ETF-Other | 0.38% | +0.20% | +186.27% | |
| 42 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.38% | +0.32% | +728.48% | |
| 43 | VOE | Vanguard Mid-cap Value ETF | ETF-Other | 0.38% | +0.01% | +40.28% | |
| 44 | MSFT | Microsoft CORP | Stock-Tech | 0.37% | +0.25% | +222.89% | |
| 45 | VBR | Vanguard Small-cap Value ETF | ETF-Other | 0.36% | -0.08% | +16.21% | |
| 46 | IEMG | Ishares Core Msci Emerging | ETF-Emerging Markets | 0.36% | -0.09% | +5.28% | |
| 47 | FMB | First Trust Managed Municipa | ETF-Other | 0.36% | -0.13% | +4.24% | |
| 48 | TSLA | Tesla Inc | Stock-Consumer Disc | 0.34% | -0.14% | +8.32% | |
| 49 | JMUB | Jpmorgan Municipal ETF | ETF-Other | 0.33% | -0.08% | +16.42% | |
| 50 | HYD | Vaneck High Yield Muni ETF | ETF-High Yield | 0.32% | -0.13% | +2.03% |
1–50 of 119
Portfolio Performance
Performance for Q4 2026
+2%
Performance Last 4 Quarters
+14.7%
- Stdev
- +10.1%
- Beta
- +0.75
- Alpha
- +3.4%
- Max Drawdown
- -4.9%
- Annualized Perf
- +17.7%
- Batting Avg vs S&P
- +45%
- Sortino
- +3.47
- Stutzer
- +0.49
- Treynor
- +0.22
- Sterling
- +1.19
- Calmar
- +3.61
- Information Ratio
- -0.24
- Tracking Error
- +4.5%
- Stdev Down
- +4.9%
- Winning Months %
- +70%
- Losing Months %
- +30%
- Best 12 Months
- +29.7%
- Worst 12 Months
- +14.7%
- Efficiency Ratio
- +0.62
- Sharpe
- +1.67
- Stdev Sectors
- +14.9%
- Skewness
- -0.07
- Kurtosis
- +0.45
- Upside Potential
- +4.82
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
Holding changes this quarter
Friday Financial's most significant position changes for 2026-09-30: Sold out: Dimensional US High Profi Et (DUHP); Sold out: Dimensional US Small Cap Val (DFSV); New buy: Ss Spdr Pf Lng Trm Tsy E-usd (SPTL); New buy: Jpmorgan Core Plus Bond ETF (JCPB); New buy: .
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | VXUS | Vanguard Total Intl Stock | +1.1% | +185.39% | Add |
| 2 | SCHG | Schwab US Large-cap Growth | +1.1% | +49.18% | Add |
| 3 | VYM | Vanguard High Dvd Yield ETF | +0.8% | +763.33% | Add |
| 4 | SCHF | Schwab Intl Equity ETF | +0.7% | +74.09% | Add |
| 5 | SCHV | Schwab US Large-cap Value | +0.6% | +61.69% | Add |
| 6 | IWF | Ishares Russell 1000 Growth | +0.6% | +91.08% | Add |
| 7 | IWS | Ishares Russell Mid-cap Valu | +0.4% | +228.57% | Add |
| 8 | SLYV | Ss Spdr S&p 600 Sc Val ETF | +0.4% | +319.06% | Add |
| 9 | DFNM | Dimensional National Muni Bd | +0.4% | +294.20% | Add |
| 10 | SPY | Ss Spdr S&p 500 ETF Trust-us | +0.3% | +728.48% | Add |
| 11 | HYMB | Ss Spdr N Ice Hy Muni ETF | +0.3% | +117.03% | Add |
| 12 | VBK | Vanguard Small-cap Grwth ETF | +0.3% | +134.89% | Add |
| 13 | EEM | Ishares Msci Emerging Market | +0.3% | +183.05% | Add |
| 14 | MSFT | Microsoft CORP | +0.3% | +222.89% | Add |
| 15 | VOO | Vanguard S&p 500 ETF | +0.2% | +143.40% | Add |
| 16 | IWP | Ishares Russell Mid-cap Grow | +0.2% | +95.90% | Add |
| 17 | JPEF | Jpmorgan Equity Focus ETF | +0.2% | +186.27% | Add |
| 18 | SPTL | Ss Spdr Pf Lng Trm Tsy E-usd | +0.1% | NEW | New buy |
| 19 | JCPB | Jpmorgan Core Plus Bond ETF | +0.1% | NEW | New buy |
| 20 | MDYG | Ss Spdr S&p 400 Mc Gr ETF | +0.1% | +203.21% | Add |
| 21 | SCHZ | Schwab US Aggregate Bond ETF | +0.1% | +287.68% | Add |
| 22 | AVEM | Avantis Emerging Markets Eq | +0.1% | +64.00% | Add |
| 23 | IVW | Ishares S&p 500 Growth ETF | +0.1% | +52.42% | Add |
| 24 | MDYV | Ss Spdr S&p 400 Mc Val ETF | +0.1% | +71.49% | Add |
| 25 | CWI | State Street Spdr Msci Acwi | +0.1% | +38.69% | Add |
| 26 | NVDA | Nvidia CORP | +0.1% | +41.53% | Add |
| 27 | JPIB | Jpmorgan Intl Bnd ETF | +0.1% | +148.97% | Add |
| 28 | ✓ | +0.1% | NEW | New buy | |
| 29 | IEI | Ishares 3-7 Year Treasury Bo | +0.1% | NEW | New buy |
| 30 | ✓ | +0.1% | NEW | New buy | |
| 31 | MRK | Merck & Co. Inc. | +0.1% | NEW | New buy |
| 32 | CVX | Chevron CORP | +0.1% | NEW | New buy |
| 33 | META | Meta Platforms Inc-class A | +0.1% | NEW | New buy |
| 34 | JEPI | Jpmorgan Equity Premium Inco | +0.1% | NEW | New buy |
| 35 | LLY | Eli Lilly & Co | +0.1% | NEW | New buy |
| 36 | CMI | Cummins Inc | +0.1% | NEW | New buy |
| 37 | AMD | Advanced Micro Devices | 0% | +84.46% | Add |
| 38 | PFE | Pfizer Inc | 0% | NEW | New buy |
| 39 | ABBV | Abbvie Inc | 0% | NEW | New buy |
| 40 | ORCL | Oracle CORP | 0% | NEW | New buy |
| 41 | AMGN | Amgen Inc | 0% | NEW | New buy |
| 42 | SPYV | Ss Spdr P S&p 500 Value ETF | 0% | +41.58% | Add |
| 43 | VWO | Vanguard Ftse Emerging Marke | 0% | +40.05% | Add |
| 44 | VOT | Vanguard Mid-cap Growth ETF | 0% | +44.40% | Add |
| 45 | IWO | Ishares Russell 2000 Growth | 0% | +57.17% | Add |
| 46 | PLTR | Palantir Technologies Inc-a | 0% | +33.33% | Add |
| 47 | VOE | Vanguard Mid-cap Value ETF | 0% | +40.28% | Add |
| 48 | DFAE | Dimensional Emerging Core Eq | 0% | +38.16% | Add |
| 49 | AMZN | Amazon.com Inc | 0% | +46.51% | Add |
| 50 | IJK | Ishares S&p Mid-cap 400 Grow | — | +33.18% | Add |
1–50 of 123
Filing History
FAQ
What is Friday Financial and what type of investor is it?
Friday Financial is an investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-09-30), the firm manages a tracked equity portfolio valued at approximately $505.8M, spread across 119 disclosed positions.
What are Friday Financial's largest equity positions?
Based on the latest 13F filing, Friday Financial's top holdings by market value are:
1. Ishares Core S&p Total U.s. (ITOT) — $108.4M (21.4%)
2. Schwab US Large-cap Growth (SCHG) — $40.6M (8.0%)
3. EA Bridgeway Omni Sm-Cp Val (BSVO) — $27.3M (5.4%)
4. Schwab US Large-cap Value (SCHV) — $21.0M (4.1%)
5. Vanguard Intermediate-term T (VGIT) — $20.1M (4.0%)
What changes did Friday Financial make in its most recent portfolio filing?
In the latest reported quarter, Friday Financial made 108 notable position adjustments: 15 new positions were initiated, 86 existing holdings were added to, 3 positions were partially reduced, and 4 were completely exited. The largest of these moves: Sold out: Dimensional US High Profi Et (DUHP); Sold out: Dimensional US Small Cap Val (DFSV); New buy: Ss Spdr Pf Lng Trm Tsy E-usd (SPTL); New buy: Jpmorgan Core Plus Bond ETF (JCPB); New buy:
What sectors does Friday Financial focus on?
Friday Financial is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 50.1%
• Financials: 15.1%
• Industrials: 11.9%
• Consumer Discretionary: 7.8%
• Communication Services: 5.1%
• Health Care: 4.6%
Investment Profile
Friday Financial returned an annualized 17.7% over the trailing 20 months — outperforming the S&P 500 by 3.4 points — based on a reconstructed track record of its disclosed 13F positions, with a beta of 0.75 (less volatile than the market) and a 45% quarterly batting average against the index.
Its portfolio is broadly diversified and moderately active, with 50.1% of the portfolio concentrated in Information Technology.
It has added to its ITOT position over the past two quarters (+$42.2M, now $108.4M), while trimming CAT over the same stretch (-$356.1K, still holding $280.1K).
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Developer Access
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