FF
Francis Financial, Inc. SEC 13F Filing (Q2 2026) — Holdings & Portfolio
Francis Financial, Inc.CIK: 0001727514
Diversified strategyMomentum followerSector-focused
Total reported value
$610.4M
Reporting period: 2026-06-30 · Number of holdings: 250
Francis Financial, Inc. disclosed 250 holdings in its latest 13F filing for the period ending 2026-06-30, with total reported value of $610.4M and a quarterly turnover rate of 14.1%.
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Personality snowflake
- Concentration
- 20.28
- Portfolio Stability
- 14.13
- Momentum
- 100
- Sector conviction
- 86.72
- Diversification
- 100
- Sizing Uniformity
- 76.16
Francis Financial, Inc.'s disclosed holdings carry a Herfindahl concentration index of 0.051 — mathematically equivalent to about 20 equally-sized positions, well below its 250 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.38), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 13% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Source and citation information
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Recent moves
View source Form 13F filing on SEC.govTrim META
-11.2% -$2.8M
Trim BIV
+3.4% $1.3M
Add GLW
-0.3% $2.8M
Trim DFSI
+1.1% $2.4M
Trim VYM
-4.4% $244.0K
Trim BGRN
+2.6% $303.4K
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
Showing top 131 holdings (of 250 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | VOO | Vanguard S&p 500 ETF | ETF-Large Cap & Growth | 13.84% | -0.09% | -2.20% | |
| 2 | FLXR | Tcw Flexible Income ETF | ETF-Other | 8.17% | -0.02% | +13.07% | |
| 3 | BIV | Vanguard Intermediate-term B | ETF-Other | 7.88% | -0.79% | +3.44% | |
| 4 | DFSI | Dimensional Int Sus Cor1 ETF | ETF-Other | 5.67% | -0.30% | +1.08% | |
| 5 | JIRE | Jpmorgan Int Res Enh Eqty | ETF-Other | 5.35% | -0.14% | +1.38% | |
| 6 | VUG | Vanguard Growth ETF | ETF-Other | 5.05% | +0.11% | +487.24% | |
| 7 | NBSD | Neuberger Short Duration Inc | ETF-Other | 4.08% | -0.14% | +9.79% | |
| 8 | IVOO | Vanguard S&p Mid-cap 400 ETF | ETF-Other | 3.89% | +0.15% | +3.12% | |
| 9 | META | Meta Platforms Inc-class A | Stock-Comm Services | 3.18% | -0.94% | -11.22% | |
| 10 | SPYV | Ss Spdr P S&p 500 Value ETF | ETF-Large Cap & Growth | 3.07% | +0.16% | +11.27% | |
| 11 | IJR | Ishares Core S&p Small-cap E | ETF-Small Cap | 2.98% | +0.15% | -0.28% | |
| 12 | MUNY | Vanguard Ny Tax-ex Bond | ETF-Other | 2.90% | +0.06% | +13.88% | |
| 13 | DSI | Ishares Esg Msci Kld 400 ETF | ETF-Other | 2.11% | +0.05% | -1.19% | |
| 14 | VYM | Vanguard High Dvd Yield ETF | ETF-Other | 2.01% | -0.22% | -4.38% | |
| 15 | BGRN | Ishares Usd Green Bond ETF | ETF-Other | 1.98% | -0.21% | +2.57% | |
| 16 | SUSB | Ishares Esg Aware 1-5 Year U | ETF-Other | 1.68% | -0.20% | +1.54% | |
| 17 | VO | Vanguard Mid-cap ETF | ETF-Other | 1.34% | -0.01% | +301.35% | |
| 18 | NULG | Nuveen Esg Lrg-cap Grw ETF | ETF-Other | 1.28% | +0.14% | -1.03% | |
| 19 | FSMB | First Trust Short Dur Manag | ETF-Other | 1.17% | -0.15% | +0.14% | |
| 20 | NVDA | Nvidia CORP | Stock-Tech | 1.17% | +0.04% | +1.96% | |
| 21 | AAPL | Apple Inc | Stock-Tech | 1.15% | +0.09% | +8.16% | |
| 22 | GLW | Corning Inc | Stock-Tech | 0.99% | +0.39% | -0.27% | |
| 23 | VCEB | Vanguard Esg US CORP Bond | ETF-Corp Bonds | 0.91% | +0.09% | +25.52% | |
| 24 | VONE | Vanguard Russell 1000 | ETF-Other | 0.90% | +0.13% | +16.12% | |
| 25 | DFSE | Dimensional Em Sus Core1 ETF | ETF-Other | 0.87% | +0.05% | +4.02% | |
| 26 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 0.79% | -0.14% | -16.49% | |
| 27 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 0.70% | +0.11% | +7.52% | |
| 28 | VTV | Vanguard Value ETF | ETF-Other | 0.64% | -0.03% | -2.27% | |
| 29 | MUB | Ishares National Muni Bond E | ETF-Other | 0.63% | -0.07% | -0.59% | |
| 30 | DFLV | Dim US Large Cap Value ETF | ETF-Large Cap & Growth | 0.61% | -0.17% | -20.74% | |
| 31 | MGK | Vanguard Mega Cap Growth ETF | ETF-Other | 0.55% | +0.15% | +539.87% | |
| 32 | RSP | Invesco S&p 500 Equal Weight | ETF-Large Cap & Growth | 0.50% | +0.01% | +3.72% | |
| 33 | ESML | Ishares Esg Aware Msci USA S | ETF-Other | 0.48% | +0.02% | -0.36% | |
| 34 | VTWO | Vanguard Russell 2000 ETF | ETF-Small Cap | 0.48% | — | -6.99% | |
| 35 | XJH | Ishare Esg Ss S&p Midcap ETF | ETF-Other | 0.45% | +0.01% | +0.20% | |
| 36 | AMZN | Amazon.com Inc | Stock-Consumer Disc | 0.44% | +0.04% | +8.17% | |
| 37 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 0.42% | -0.02% | -5.96% | |
| 38 | MSFT | Microsoft CORP | Stock-Tech | 0.42% | -0.07% | -4.53% | |
| 39 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.41% | — | +3.19% | |
| 40 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 0.30% | +0.03% | +2.31% | |
| 41 | DFUV | Dimensional US Marketwide Va | ETF-Other | 0.28% | -0.04% | -14.40% | |
| 42 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 0.27% | +0.02% | +13.43% | |
| 43 | NYF | Ishares New York Muni Bond E | ETF-Other | 0.25% | -0.03% | — | |
| 44 | AVGO | Broadcom Inc | Stock-Tech | 0.23% | +0.04% | +12.04% | |
| 45 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.22% | +0.15% | +210.53% | |
| 46 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.22% | +0.01% | +4.47% | |
| 47 | DFAC | Dimensional US Core Equity 2 | ETF-Other | 0.21% | -0.01% | -6.46% | |
| 48 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.20% | +0.08% | +71.55% | |
| 49 | DFUS | Dimensional US Eq Mkt ETF | ETF-Other | 0.19% | — | — | |
| 50 | ESGD | Ishares Trust Ishares Esg Aw | ETF-Other | 0.19% | +0.19% | NEW |
1–50 of 131
Portfolio Performance
Performance for Q3 2026
+1.2%
Performance Last 4 Quarters
+13.3%
- Stdev
- +11.1%
- Beta
- +0.82
- Alpha
- -1%
- Max Drawdown
- -7.5%
- Annualized Perf
- +15.9%
- Batting Avg vs S&P
- +44.4%
- Sortino
- +2.66
- Stutzer
- +0.4
- Treynor
- +0.19
- Sterling
- +1.04
- Calmar
- +2.12
- Information Ratio
- -1.18
- Tracking Error
- +3.9%
- Stdev Down
- +5.8%
- Winning Months %
- +72.2%
- Losing Months %
- +27.8%
- Best 12 Months
- +30.6%
- Worst 12 Months
- +6.8%
- Efficiency Ratio
- +0.55
- Sharpe
- +1.4
- Stdev Sectors
- +13.7%
- Skewness
- -0.21
- Kurtosis
- -0.32
- Upside Potential
- +4.23
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings | |
|---|---|---|---|---|---|
| 2026 Q2 | 250 | $610.4M | 14 | ||
| 2026 Q1 | 214 | $539.4M | 19 | ||
| 2025 Q4 | 194 | $512.1M | 18 | ||
| 2025 Q3 | 260 | $560.0M | 39 | ||
| 2025 Q2 | 167 | $435.1M | 0 | ||
| 2025 Q1 | 152 | $412.4M | 100 | ||
| 2024 Q4 | 151 | $395.0M | 0 | ||
| 2024 Q3 | 93 | $379.3M | 0 | ||
| 2024 Q2 | 81 | $330.4M | 0 | ||
| 2024 Q1 | 72 | $310.2M | 0 | ||
| 2023 Q4 | 59 | $233.0M | 0 | ||
| 2023 Q3 | 49 | $191.6M | 0 | ||
| 2023 Q2 | 44 | $185.0M | 0 | ||
| 2023 Q1 | 44 | $147.6M | 0 | ||
| 2022 Q4 | 39 | $107.5M | 0 | ||
| 2022 Q3 | 36 | $97.8M | 0 | ||
| 2022 Q2 | 39 | $113.0M | 0 | ||
| 2018 Q1 | 21 | $43.5M | 9 | ||
| 2017 Q4 | 20 | $46.4M | — |
Holding changes this quarter
Francis Financial, Inc.'s most significant position changes for 2026-06-30: New buy: Ishares Trust Ishares Esg Aw (ESGD); New buy: Vanguard Info Tech ETF (VGT); New buy: Intel CORP (INTC); New buy: Procter & Gamble Co/the (PG); New buy: Ishares Gold Trust (IAU).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | GLW | Corning Inc | +0.4% | -0.27% | Trim |
| 2 | ESGD | Ishares Trust Ishares Esg Aw | +0.2% | NEW | New buy |
| 3 | SPYV | Ss Spdr P S&p 500 Value ETF | +0.2% | +11.27% | Add |
| 4 | IVOO | Vanguard S&p Mid-cap 400 ETF | +0.2% | +3.12% | Add |
| 5 | IJR | Ishares Core S&p Small-cap E | +0.2% | -0.28% | Trim |
| 6 | MGK | Vanguard Mega Cap Growth ETF | +0.2% | +539.87% | Add |
| 7 | SPY | Ss Spdr S&p 500 ETF Trust-us | +0.2% | +210.53% | Add |
| 8 | NULG | Nuveen Esg Lrg-cap Grw ETF | +0.1% | -1.03% | Trim |
| 9 | VONE | Vanguard Russell 1000 | +0.1% | +16.12% | Add |
| 10 | VUG | Vanguard Growth ETF | +0.1% | +487.24% | Add |
| 11 | GOOGL | Alphabet Inc-cl A | +0.1% | +7.52% | Add |
| 12 | AMD | Advanced Micro Devices | +0.1% | +9.56% | Add |
| 13 | VGT | Vanguard Info Tech ETF | +0.1% | NEW | New buy |
| 14 | MU | Micron Technology Inc | +0.1% | +9.38% | Add |
| 15 | AAPL | Apple Inc | +0.1% | +8.16% | Add |
| 16 | VCEB | Vanguard Esg US CORP Bond | +0.1% | +25.52% | Add |
| 17 | JNJ | Johnson & Johnson | +0.1% | +71.55% | Add |
| 18 | INTC | Intel CORP | +0.1% | NEW | New buy |
| 19 | PG | Procter & Gamble Co/the | +0.1% | NEW | New buy |
| 20 | MUNY | Vanguard Ny Tax-ex Bond | +0.1% | +13.88% | Add |
| 21 | LRCX | Lam Research CORP | +0.1% | +16.37% | Add |
| 22 | IAU | Ishares Gold Trust | +0.1% | NEW | New buy |
| 23 | DSI | Ishares Esg Msci Kld 400 ETF | +0.1% | -1.19% | Trim |
| 24 | DFSE | Dimensional Em Sus Core1 ETF | +0.1% | +4.02% | Add |
| 25 | AMAT | Applied Materials Inc | +0.1% | +9.50% | Add |
| 26 | COPX | Global X Copper Miners ETF | +0.1% | NEW | New buy |
| 27 | WDC | Western Digital CORP | +0.1% | NEW | New buy |
| 28 | CAT | Caterpillar Inc | +0.1% | NEW | New buy |
| 29 | PWR | Quanta Services Inc | +0.1% | NEW | New buy |
| 30 | ESGU | Ishares Esg Aware Msci USA | +0.1% | NEW | New buy |
| 31 | NVDA | Nvidia CORP | 0% | +1.96% | Add |
| 32 | AMZN | Amazon.com Inc | 0% | +8.17% | Add |
| 33 | AVGO | Broadcom Inc | 0% | +12.04% | Add |
| 34 | TOUS | T Rowe Prc International Eq | 0% | +30.54% | Add |
| 35 | ESGE | Ishares Inc Ishares Esg Awar | 0% | NEW | New buy |
| 36 | SNDK | Sandisk CORP | 0% | NEW | New buy |
| 37 | SCHB | Schwab US Broad Market ETF | 0% | NEW | New buy |
| 38 | UNH | Unitedhealth Group Inc | 0% | NEW | New buy |
| 39 | ADP | Automatic Data Processing | 0% | NEW | New buy |
| 40 | URI | United Rentals Inc | 0% | NEW | New buy |
| 41 | C | Citigroup Inc | 0% | NEW | New buy |
| 42 | QUAL | Ishares Msci USA Quality Fac | 0% | NEW | New buy |
| 43 | EZU | Ishares Msci Eurozone ETF | 0% | NEW | New buy |
| 44 | GOOG | Alphabet Inc-cl C | 0% | +2.31% | Add |
| 45 | IWM | Ishares Russell 2000 ETF | 0% | +12.33% | Add |
| 46 | IWF | Ishares Russell 1000 Growth | 0% | +405.06% | Add |
| 47 | LLY | Eli Lilly & Co | 0% | +8.54% | Add |
| 48 | KLAC | Kla CORP | 0% | +944.14% | Add |
| 49 | IEMG | Ishares Core Msci Emerging | 0% | NEW | New buy |
| 50 | IWD | Ishares Russell 1000 Value E | 0% | NEW | New buy |
1–50 of 135
Filing History
FAQ
What is Francis Financial, Inc. and what type of investor is it?
Francis Financial, Inc. is an investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-06-30), the firm manages a tracked equity portfolio valued at approximately $610.4M, spread across 250 disclosed positions.
What are Francis Financial, Inc.'s largest equity positions?
Based on the latest 13F filing, Francis Financial, Inc.'s top holdings by market value are:
1. Vanguard S&p 500 ETF (VOO) — $84.5M (13.8%)
2. Tcw Flexible Income ETF (FLXR) — $49.8M (8.2%)
3. Vanguard Intermediate-term B (BIV) — $48.1M (7.9%)
4. Dimensional Int Sus Cor1 ETF (DFSI) — $34.6M (5.7%)
5. Jpmorgan Int Res Enh Eqty (JIRE) — $32.7M (5.3%)
What changes did Francis Financial, Inc. make in its most recent portfolio filing?
In the latest reported quarter, Francis Financial, Inc. made 120 notable position adjustments: 23 new positions were initiated, 68 existing holdings were added to, 25 positions were partially reduced, and 4 were completely exited. The largest of these moves: New buy: Ishares Trust Ishares Esg Aw (ESGD); New buy: Vanguard Info Tech ETF (VGT); New buy: Intel CORP (INTC); New buy: Procter & Gamble Co/the (PG); New buy: Ishares Gold Trust (IAU)
What sectors does Francis Financial, Inc. focus on?
Francis Financial, Inc. is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 40.3%
• Communication Services: 33.5%
• Financials: 7.3%
• Consumer Discretionary: 7.3%
• Health Care: 4.5%
• Consumer Staples: 2.4%
* This report is exclusively curated by the AlphaSMO team. AlphaSMO is the web's most authoritative 13F / Inside Trader database, delivering precise insider trading and institutional holdings insights.
Investment Profile
Francis Financial, Inc. returned an annualized 15.9% over the trailing 36 months — underperforming the S&P 500 by 1.0 points — based on a reconstructed track record of its disclosed 13F positions, with a beta of 0.82 (less volatile than the market) and a 44% quarterly batting average against the index.
Its portfolio is broadly diversified and long-term-holding, with 40.3% of the portfolio concentrated in Information Technology.
It has added to its SPYV position over the past two quarters (+$15.9M, now $18.7M), while trimming DFLV over the same stretch (-$8.7M, still holding $3.7M).
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Developer Access
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