CIK: 0001677501
Total reported value
$691.9M
Reporting period: 2026-06-30 · Number of holdings: 529
PERSONAL CFO SOLUTIONS, LLC disclosed 529 holdings in its latest 13F filing for the period ending 2026-06-30, with total reported value of $691.9M and a quarterly turnover rate of 42.8%.
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Personal Cfo Solutions, LLC's disclosed holdings carry a Herfindahl concentration index of 0.020 — mathematically equivalent to about 49 equally-sized positions, well below its 529 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 3.13), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
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Sold out PJAN
Sold out IFEB
Sold out SHV
Add EFA
+1848.4% $13.6M
Sold out BJAN
New buy IWF
Showing top 200 holdings (of 529 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | CB | Chubb Limited | Stock-Financials | 9.90% | +1.08% | +4.26% | |
| 2 | AAPL | Apple Inc | Stock-Tech | 6.15% | +1.24% | +6.87% | |
| 3 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 2.91% | +1.40% | +50.25% | |
| 4 | BALT | Inn Defined Wealth Shield | ETF-Other | 2.79% | +0.20% | +2.49% | |
| 5 | NVDA | Nvidia CORP | Stock-Tech | 2.73% | +0.55% | +6.34% | |
| 6 | AMZN | Amazon.com Inc | Stock-Consumer Disc | 2.20% | +0.48% | +8.79% | |
| 7 | EFA | Ishares Msci Eafe ETF | ETF-Other | 2.07% | +1.97% | +1848.43% | |
| 8 | MSFT | Microsoft CORP | Stock-Tech | 1.96% | +0.16% | +4.84% | |
| 9 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 1.88% | -0.43% | -35.46% | |
| 10 | TMB | Thornburg Multi Sector B ETF | ETF-Other | 1.71% | +0.12% | +4.95% | |
| 11 | ITT | Itt Inc | Stock-Industrials | 1.70% | +0.11% | -0.07% | |
| 12 | IWF | Ishares Russell 1000 Growth | ETF-Other | 1.41% | +1.41% | NEW | |
| 13 | TSM | Taiwan Semiconductor-sp Adr | Stock-Tech | 1.25% | +0.44% | +5.82% | |
| 14 | IQLT | Ishares Msci International Q | ETF-Other | 1.17% | +0.15% | +3.69% | |
| 15 | EFG | Ishares Msci Eafe Growth ETF | ETF-Other | 0.99% | +0.13% | +0.96% | |
| 16 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.97% | +0.13% | -1.90% | |
| 17 | AVGO | Broadcom Inc | Stock-Tech | 0.93% | +0.16% | -3.06% | |
| 18 | TSLA | Tesla Inc | Stock-Consumer Disc | 0.78% | +0.14% | +5.70% | |
| 19 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 0.78% | +0.07% | +1.79% | |
| 20 | STX | Seagate Technology Holdings plc | Stock-Tech | 0.71% | +0.41% | -6.13% | |
| 21 | LLY | Eli Lilly & Co | Stock-Healthcare | 0.70% | +0.12% | -9.80% | |
| 22 | META | Meta Platforms Inc-class A | Stock-Comm Services | 0.69% | +0.10% | +15.44% | |
| 23 | LIN | Linde plc | Stock-Materials | 0.64% | +0.06% | +2.27% | |
| 24 | GLD | Spdr Gold Shares | ETF-Commodities | 0.60% | -0.16% | -9.69% | |
| 25 | CVX | Chevron CORP | Stock-Energy | 0.58% | -0.13% | +0.21% | |
| 26 | BA | Boeing Co/the | Stock-Industrials | 0.57% | +0.06% | -0.18% | |
| 27 | V | Visa Inc-class A Shares | Stock-Financials | 0.55% | +0.03% | -10.09% | |
| 28 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.55% | +0.09% | +11.66% | |
| 29 | HYG | Ishr Ibx Usd Hiyld Cb Etf-ui | ETF-High Yield | 0.54% | +0.07% | +10.09% | |
| 30 | AXP | American Express Co | Stock-Financials | 0.51% | +0.06% | -1.34% | |
| 31 | ASML | ASML Holding N.V. | Stock-Tech | 0.48% | +0.16% | -2.28% | |
| 32 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.47% | +0.06% | +1.33% | |
| 33 | MRK | Merck & Co. Inc. | Stock-Healthcare | 0.46% | +0.05% | +2.54% | |
| 34 | INTC | Intel CORP | Stock-Tech | 0.44% | +0.32% | +15.97% | |
| 35 | MA | Mastercard Inc - A | Stock-Financials | 0.43% | -0.05% | -15.24% | |
| 36 | RTX | Rtx CORP | Stock-Industrials | 0.43% | — | -1.93% | |
| 37 | AMD | Advanced Micro Devices | Stock-Tech | 0.42% | +0.30% | +18.55% | |
| 38 | VZ | Verizon Communications Inc | Stock-Comm Services | 0.42% | -0.05% | +1.59% | |
| 39 | LRCX | Lam Research CORP | Stock-Tech | 0.42% | +0.20% | -8.18% | |
| 40 | MU | Micron Technology Inc | Stock-Tech | 0.41% | +0.31% | +18.77% | |
| 41 | PM | Philip Morris International | Stock-Consumer Staples | 0.41% | +0.05% | +2.39% | |
| 42 | AMAT | Applied Materials Inc | Stock-Tech | 0.41% | +0.23% | +2.60% | |
| 43 | MO | Altria Group Inc | Stock-Consumer Staples | 0.38% | +0.04% | -0.55% | |
| 44 | GE | General Electric | Stock-Industrials | 0.37% | +0.08% | -5.65% | |
| 45 | UNH | Unitedhealth Group Inc | Stock-Healthcare | 0.36% | +0.15% | +6.51% | |
| 46 | GS | Goldman Sachs Group Inc | Stock-Financials | 0.35% | +0.07% | +1.25% | |
| 47 | ORCL | Oracle CORP | Stock-Tech | 0.35% | -0.01% | -5.41% | |
| 48 | CBRE | Cbre Group Inc - A | Stock-Real Estate | 0.33% | +0.01% | +0.62% | |
| 49 | BAC | Bank Of America CORP | Stock-Financials | 0.33% | +0.08% | +7.96% | |
| 50 | GEV | GE Vernova Inc | Stock-Industrials | 0.32% | +0.14% | +28.42% |
Performance for Q3 2026
+3.4%
Performance Last 4 Quarters
+19.9%
| Period | Holdings | Total value | Stability | Top holdings | |
|---|---|---|---|---|---|
| 2026 Q2 | 529 | $691.9M | 43 | ||
| 2026 Q1 | 520 | $711.9M | 43 | ||
| 2025 Q4 | 504 | $629.8M | 20 | ||
| 2025 Q3 | 495 | $569.9M | 35 | ||
| 2025 Q2 | 481 | $540.5M | 0 | ||
| 2025 Q1 | 448 | $492.5M | 100 | ||
| 2024 Q4 | 457 | $508.2M | 0 | ||
| 2024 Q3 | 561 | $715.7M | 0 | ||
| 2024 Q2 | 531 | $650.8M | 0 | ||
| 2024 Q1 | 541 | $640.9M | 0 | ||
| 2023 Q4 | 511 | $577.6M | 0 | ||
| 2023 Q3 | 455 | $506.0M | 0 | ||
| 2023 Q2 | 467 | $492.8M | 0 | ||
| 2023 Q1 | 470 | $484.3M | 0 | ||
| 2022 Q4 | 458 | $472.4M | 0 | ||
| 2022 Q3 | 414 | $398.1M | 0 | ||
| 2022 Q2 | 430 | $426.4M | 0 | ||
| 2022 Q1 | 472 | $507.1M | 0 | ||
| 2021 Q4 | 476 | $534.2M | 0 | ||
| 2021 Q3 | 453 | $488.0M | 0 | ||
| 2021 Q2 | 439 | $488.3M | 97 | ||
| 2021 Q1 | 407 | $462.6M | 46 | ||
| 2020 Q4 | 373 | $404.1M | 100 | ||
| 2020 Q3 | 331 | $300.0K | 100 | ||
| 2020 Q2 | 313 | $337.9M | 52 | ||
| 2020 Q1 | 275 | $278.4M | 70 | ||
| 2019 Q4 | 367 | $349.1M | 64 | ||
| 2019 Q3 | 307 | $251.1M | 0 |
Personal Cfo Solutions, LLC's most significant position changes for 2026-06-30: Sold out: Innovator U.s. Equity Power (PJAN); Sold out: Innovator Intl D Pb Etf-feb (IFEB); Sold out: Ishares 0-1 Year Treasury Bo (SHV); Sold out: Innovator U.s. Equity Buffer (BJAN); New buy: Ishares Russell 1000 Growth (IWF).
Showing top 200 changes by size (of 602 total)
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | EFA | Ishares Msci Eafe ETF | +2% | +1848.43% | Add |
| 2 | IWF | Ishares Russell 1000 Growth | +1.4% | NEW | New buy |
| 3 | GOOG | Alphabet Inc-cl C | +1.4% | +50.25% | Add |
| 4 | AAPL | Apple Inc | +1.2% | +6.87% | Add |
| 5 | CB | Chubb Limited | +1.1% | +4.26% | Add |
| 6 | NVDA | Nvidia CORP | +0.6% | +6.34% | Add |
| 7 | AMZN | Amazon.com Inc | +0.5% | +8.79% | Add |
| 8 | TSM | Taiwan Semiconductor-sp Adr | +0.4% | +5.82% | Add |
| 9 | STX | Seagate Technology Holdings plc | +0.4% | -6.13% | Trim |
| 10 | INTC | Intel CORP | +0.3% | +15.97% | Add |
| 11 | MU | Micron Technology Inc | +0.3% | +18.77% | Add |
| 12 | AMD | Advanced Micro Devices | +0.3% | +18.55% | Add |
| 13 | AMAT | Applied Materials Inc | +0.2% | +2.60% | Add |
| 14 | LRCX | Lam Research CORP | +0.2% | -8.18% | Trim |
| 15 | BALT | Inn Defined Wealth Shield | +0.2% | +2.49% | Add |
| 16 | L | Loews CORP | +0.2% | NEW | New buy |
| 17 | ASML | ASML Holding N.V. | +0.2% | -2.28% | Trim |
| 18 | AVGO | Broadcom Inc | +0.2% | -3.06% | Trim |
| 19 | MSFT | Microsoft CORP | +0.2% | +4.84% | Add |
| 20 | UNH | Unitedhealth Group Inc | +0.2% | +6.51% | Add |
| 21 | IQLT | Ishares Msci International Q | +0.2% | +3.69% | Add |
| 22 | GEV | GE Vernova Inc | +0.1% | +28.42% | Add |
| 23 | TSLA | Tesla Inc | +0.1% | +5.70% | Add |
| 24 | NGG | National Grid Plc-sp Adr | +0.1% | NEW | New buy |
| 25 | EFG | Ishares Msci Eafe Growth ETF | +0.1% | +0.96% | Add |
| 26 | SPY | Ss Spdr S&p 500 ETF Trust-us | +0.1% | -1.90% | Trim |
| 27 | LLY | Eli Lilly & Co | +0.1% | -9.80% | Trim |
| 28 | TMB | Thornburg Multi Sector B ETF | +0.1% | +4.95% | Add |
| 29 | XLF | Ss Financial Select Sector | +0.1% | NEW | New buy |
| 30 | NBIS | Nebius Group N.V. | +0.1% | NEW | New buy |
| 31 | ITT | Itt Inc | +0.1% | -0.07% | Trim |
| 32 | XLY | Ss Consumer Disc Select Sect | +0.1% | NEW | New buy |
| 33 | GLW | Corning Inc | +0.1% | -19.03% | Trim |
| 34 | TRP | Tc Energy CORP | +0.1% | NEW | New buy |
| 35 | META | Meta Platforms Inc-class A | +0.1% | +15.44% | Add |
| 36 | KLAC | Kla CORP | +0.1% | +819.14% | Add |
| 37 | AEP | American Electric Power | +0.1% | +100.14% | Add |
| 38 | ABBV | Abbvie Inc | +0.1% | +27.78% | Add |
| 39 | CSCO | Cisco Systems Inc | +0.1% | -9.62% | Trim |
| 40 | JNJ | Johnson & Johnson | +0.1% | +11.66% | Add |
| 41 | ✓ | +0.1% | NEW | New buy | |
| 42 | ✓ | +0.1% | NEW | New buy | |
| 43 | CRWD | Crowdstrike Holdings Inc - A | +0.1% | -10.07% | Trim |
| 44 | GE | General Electric | +0.1% | -5.65% | Trim |
| 45 | SE | Sea Ltd-adr | +0.1% | +12.65% | Add |
| 46 | WDC | Western Digital CORP | +0.1% | -42.10% | Trim |
| 47 | BAC | Bank Of America CORP | +0.1% | +7.96% | Add |
| 48 | NOK | Nokia Corp-spon Adr | +0.1% | NEW | New buy |
| 49 | DVA | Davita Inc | +0.1% | NEW | New buy |
| 50 | SNDK | Sandisk CORP | +0.1% | NEW | New buy |
Personal Cfo Solutions, LLC returned an annualized 17.0% over the trailing 36 months — outperforming the S&P 500 by 0.9 points — based on a reconstructed track record of its disclosed 13F positions, with a beta of 0.77 (less volatile than the market) and a 36% quarterly batting average against the index.
Its portfolio is broadly diversified and moderately active.
Its turnover score has risen from 0 to 43 over the past 4 quarters — a shift toward more active trading.
It has added to its CB position over the past two quarters (+$8.2M, now $68.5M), while trimming GOOGL over the same stretch (-$5.3M, still holding $13.0M).
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