CIK: 0001569139
Total reported value
$493.6M
Reporting period: 2025-12-31 · Number of holdings: 144
High Falls Advisors, Inc disclosed 144 holdings in its latest 13F filing for the period ending 2025-12-31, with total reported value of $493.6M and a quarterly turnover rate of 14.6%.
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High Falls Advisors, Inc's disclosed holdings carry a Herfindahl concentration index of 0.045 — mathematically equivalent to about 22 equally-sized positions, well below its 144 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.34), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 8% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Trim QUAL
-45.2% -$11.5M
Add IVE
+42.1% $11.1M
Add IEMG
+24.9% $5.9M
Add MTUM
+60.6% $4.5M
Trim EFV
-14.3% -$2.5M
Trim IUSB
-2.7% -$1.4M
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | IUSB | Ishr Cr Unvrse Usd Bd Etf-ui | ETF-Other | 8.95% | -0.43% | -2.67% | |
| 2 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 8.41% | +0.21% | +1.84% | |
| 3 | IVE | Ishares S&p 500 Value ETF | ETF-Large Cap & Growth | 7.16% | +2.17% | +42.11% | |
| 4 | DYNF | Ishrs US E F R A Etf-usd INC | ETF-Other | 6.99% | +0.28% | +3.08% | |
| 5 | IVW | Ishares S&p 500 Growth ETF | ETF-Large Cap & Growth | 5.98% | +0.05% | +0.24% | |
| 6 | IEMG | Ishares Core Msci Emerging | ETF-Emerging Markets | 5.53% | +1.11% | +24.86% | |
| 7 | OEF | Ishares S&p 100 ETF | ETF-Other | 5.17% | +0.37% | +6.21% | |
| 8 | EFV | Ishares Msci Eafe Value ETF | ETF-Other | 4.65% | -0.59% | -14.34% | |
| 9 | TLH | Ishares 10-20 Year Treasury | ETF-Gov Bonds | 3.55% | — | +1.80% | |
| 10 | AAPL | Apple INC | Stock-Tech | 3.01% | — | -7.12% | |
| 11 | QUAL | Ishares Msci USA Quality Fac | ETF-Other | 2.95% | -2.42% | -45.24% | |
| 12 | MBB | Ishares Mbs ETF | ETF-Other | 2.86% | +0.06% | +3.77% | |
| 13 | THRO | Ishares U.s. Thematic Rotati | ETF-Other | 2.63% | +0.06% | +2.20% | |
| 14 | BAI | Ishrs Ai In And Tech Act ETF | ETF-Tech | 2.61% | +0.23% | +14.23% | |
| 15 | MTUM | Ishares Msci USA Momentum Fa | ETF-Other | 2.51% | +0.88% | +60.62% | |
| 16 | BINC | Ishares Flex I A Etf-usd INC | ETF-Other | 2.10% | +0.04% | +4.66% | |
| 17 | IAU | Ishares Gold Trust | ETF-Commodities | 2.02% | +0.15% | -1.66% | |
| 18 | IAGG | Ishares Intl Aggregate Bond | ETF-Other | 1.91% | +0.03% | +5.47% | |
| 19 | MUB | Ishares National Muni Bond E | ETF-Other | 1.44% | +0.09% | +7.77% | |
| 20 | VTEB | Vanguard Tax-exempt Bond ETF | ETF-Other | 1.27% | -0.10% | -6.43% | |
| 21 | ITA | Ishares U.s. Aerospace & Def | ETF-Other | 1.07% | +0.17% | +16.84% | |
| 22 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 0.82% | -0.35% | -30.47% | |
| 23 | EMB | Ishares Jp Morgan Usd Emergi | ETF-Other | 0.78% | — | +4.12% | |
| 24 | NVDA | Nvidia CORP | Stock-Tech | 0.69% | — | -2.16% | |
| 25 | MSFT | Microsoft CORP | Stock-Tech | 0.68% | -0.10% | -5.43% | |
| 26 | CAT | Caterpillar INC | Stock-Industrials | 0.62% | +0.10% | +0.04% | |
| 27 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.60% | -0.14% | -19.35% | |
| 28 | ESGU | Ishares Esg Aware Msci USA | ETF-Other | 0.53% | — | -0.05% | |
| 29 | V | Visa Inc-class A Shares | Stock-Financials | 0.47% | — | -2.91% | |
| 30 | IYW | Ishares Ustechnology ETF | ETF-Tech | 0.38% | -0.17% | -30.06% | |
| 31 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.38% | -0.06% | -13.40% | |
| 32 | GOVT | Ishares US Treasury Bond ETF | ETF-Gov Bonds | 0.37% | — | +7.90% | |
| 33 | EFG | Ishares Msci Eafe Growth ETF | ETF-Other | 0.31% | -0.38% | -54.22% | |
| 34 | SDY | Ss Spdr S&p Dividend ETF | ETF-Other | 0.30% | -0.09% | -22.48% | |
| 35 | IWF | Ishares Russell 1000 Growth | ETF-Other | 0.27% | — | -0.07% | |
| 36 | HIMU | Ishares High Yild Muni A ETF | ETF-Other | 0.25% | -0.05% | -13.46% | |
| 37 | TSM | Taiwan Semiconductor-sp Adr | Stock-Tech | 0.25% | — | +0.50% | |
| 38 | SYSB | Ishares Systematic Bond ETF | ETF-Other | 0.25% | +0.25% | NEW | |
| 39 | MDY | State Street Spdr S&p Midcap | ETF-Other | 0.23% | — | -5.00% | |
| 40 | IVLU | Ishares Msci International V | ETF-Other | 0.22% | — | +0.65% | |
| 41 | XOM | Exxon Mobil CORP | Stock-Energy | 0.20% | — | +9.01% | |
| 42 | AOA | Ishares Core 80/20 Aggressiv | ETF-Other | 0.20% | — | -4.39% | |
| 43 | AMZN | Amazon.com INC | Stock-Consumer Disc | 0.20% | — | -3.13% | |
| 44 | WMT | Walmart INC | Stock-Consumer Staples | 0.19% | — | — | |
| 45 | IEV | Ishares Europe ETF | ETF-Other | 0.19% | — | +2.57% | |
| 46 | AVGO | Broadcom INC | Stock-Tech | 0.19% | — | -5.56% | |
| 47 | MU | Micron Technology INC | Stock-Tech | 0.18% | +0.07% | — | |
| 48 | DVY | Ishares Select Dividend ETF | ETF-Other | 0.18% | -0.09% | -34.78% | |
| 49 | USMV | Ishares Msci USA Min Vol Fac | ETF-Other | 0.17% | — | -6.85% | |
| 50 | TLT | Ishares 20+ Year Treasury Bd | ETF-Gov Bonds | 0.17% | +0.12% | +226.81% |
Performance for Q3 2026
+2.8%
Performance Last 4 Quarters
+19.2%
Based on 72% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2025-12-31 | 144 | $493.6M | 15 | |
| 2025-09-30 | 146 | $485.7M | 41 | |
| 2025-06-30 | 142 | $451.9M | 0 | |
| 2025-03-31 | 125 | $426.0M | 100 | |
| 2024-12-31 | 116 | $431.2M | 0 | |
| 2024-09-30 | 120 | $436.8M | 0 | |
| 2024-06-30 | 123 | $411.7M | 0 | |
| 2024-03-31 | 123 | $397.4M | 0 | |
| 2023-12-31 | 110 | $373.8M | 0 | |
| 2023-09-30 | 102 | $333.1M | 0 | |
| 2023-06-30 | 111 | $350.7M | 0 | |
| 2023-03-31 | 105 | $336.0M | 0 | |
| 2022-12-31 | 114 | $321.1M | 0 | |
| 2022-09-30 | 108 | $305.1M | 0 | |
| 2022-06-30 | 109 | $321.8M | 0 | |
| 2022-03-31 | 117 | $372.7M | 0 | |
| 2021-12-31 | 130 | $391.8M | 0 | |
| 2021-09-30 | 117 | $368.2M | 0 | |
| 2021-06-30 | 118 | $371.7M | 97 | |
| 2021-03-31 | 113 | $348.3M | 51 | |
| 2020-12-31 | 104 | $344.6M | 100 | |
| 2020-09-30 | 44 | $288.0K | 100 | |
| 2020-06-30 | 91 | $268.5M | 44 | |
| 2020-03-31 | 80 | $250.9M | 37 | |
| 2019-12-31 | 97 | $355.8M | 15 | |
| 2019-09-30 | 95 | $322.9M | 11 | |
| 2019-06-30 | 97 | $308.4M | 11 | |
| 2019-03-31 | 94 | $292.2M | 55 | |
| 2018-12-31 | 77 | $258.9M | 56 | |
| 2018-09-30 | 88 | $296.2M | 25 | |
| 2018-06-30 | 90 | $291.1M | 39 | |
| 2018-03-31 | 90 | $279.3M | 11 | |
| 2017-12-31 | 93 | $282.6M | 14 | |
| 2017-09-30 | 88 | $266.6M | 8 | |
| 2017-06-30 | 84 | $255.6M | 52 | |
| 2017-03-31 | 85 | $230.6M | 14 | |
| 2016-12-31 | 78 | $217.9M | 59 | |
| 2016-09-30 | 81 | $268.9M | 97 | |
| 2016-06-30 | 148 | $352.5M | 81 | |
| 2016-03-31 | 144 | $289.1M | 81 | |
| 2015-12-31 | 148 | $352.5M | 0 |
High Falls Advisors, Inc's most significant position changes for 2025-12-31: New buy: Ishares Systematic Bond ETF (SYSB); Sold out: Deere & Co (DE); Sold out: Ishares Ibonds 2025 H/y INC (IBHE); Sold out: American Century Focused Dyn (FDG); New buy: Invesco S&p 500 Momentum ETF (SPMO).
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2025-12-31 | 2026-02-18 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-11-14 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-08-15 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-05-13 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-02-14 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-11-15 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-08-15 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-05-16 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-02-15 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-11-15 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-08-15 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-05-15 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-02-14 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-11-14 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-08-15 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-05-16 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-02-15 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-11-15 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-08-16 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-05-14 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-02-16 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-11-16 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-08-13 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-05-15 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-02-14 | 13F-HR | View on EDGAR |
| 2019-09-30 | 2019-11-21 | 13F-HR | View on EDGAR |
| 2019-06-30 | 2019-08-15 | 13F-HR | View on EDGAR |
| 2019-03-31 | 2019-05-16 | 13F-HR | View on EDGAR |
| 2018-12-31 | 2019-02-15 | 13F-HR | View on EDGAR |
| 2018-09-30 | 2018-11-16 | 13F-HR | View on EDGAR |
| 2018-06-30 | 2018-08-15 | 13F-HR | View on EDGAR |
| 2018-03-31 | 2018-05-15 | 13F-HR | View on EDGAR |
| 2017-12-31 | 2018-02-16 | 13F-HR | View on EDGAR |
| 2017-09-30 | 2017-11-15 | 13F-HR | View on EDGAR |
| 2017-06-30 | 2017-08-15 | 13F-HR | View on EDGAR |
| 2017-03-31 | 2017-05-15 | 13F-HR | View on EDGAR |
| 2016-12-31 | 2017-02-17 | 13F-HR | View on EDGAR |
| 2016-09-30 | 2016-11-16 | 13F-HR | View on EDGAR |
| 2016-06-30 | 2016-08-15 | 13F-HR | View on EDGAR |
| 2016-03-31 | 2016-05-16 | 13F-HR | View on EDGAR |
| 2015-12-31 | 2016-02-17 | 13F-HR | View on EDGAR |
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