CIK: 0001802952
Total reported value
$222.2M
Reporting period: 2026-03-31 · Number of holdings: 348
Game Plan Financial Advisors, LLC disclosed 348 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $222.2M and a quarterly turnover rate of 41.9%.
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Game Plan Financial Advisors, LLC's disclosed holdings carry a Herfindahl concentration index of 0.028 — mathematically equivalent to about 35 equally-sized positions, well below its 348 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.98), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 45% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Trim MSFT
-68.3% -$6.6M
Add SCHG
+107.2% $4.0M
Add XLU
+7193.7% $4.0M
Trim UPS
-100.0% -$3.4M
Trim HACK
-84.0% -$3.3M
Add SWVXX
+16.4% $1.7M
Showing top 200 holdings (of 348 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 6.69% | -0.11% | -3.84% | |
| 2 | NVDA | Nvidia CORP | Stock-Tech | 5.88% | +0.40% | +2.42% | |
| 3 | AAPL | Apple INC | Stock-Tech | 5.83% | +0.26% | +0.19% | |
| 4 | SWVXX | Schwa Prime Adv Money Fd-inv | Stock-Other | 5.54% | +1.29% | +16.37% | |
| 5 | AMZN | Amazon.com INC | Stock-Consumer Disc | 4.26% | +0.01% | -0.78% | |
| 6 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 3.68% | +0.64% | +13.21% | |
| 7 | ETN | Eaton Corporation plc | Stock-Industrials | 3.60% | +1.06% | +12.94% | |
| 8 | SCHG | Schwab US Large-cap Growth | ETF-Other | 3.23% | +1.94% | +107.21% | |
| 9 | GS | Goldman Sachs Group INC | Stock-Financials | 2.93% | — | +3.31% | |
| 10 | XLF | Ss Financial Select Sector | ETF-Other | 2.83% | +0.07% | +1.60% | |
| 11 | SCHV | Schwab US Large-cap Value | ETF-Other | 2.75% | -0.60% | -21.58% | |
| 12 | JPM | Jpmorgan Chase & Co | Stock-Financials | 2.28% | +0.04% | -0.61% | |
| 13 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 2.13% | +0.41% | -0.89% | |
| 14 | SCHM | Schwab US Mid Cap ETF | ETF-Other | 2.10% | — | -0.31% | |
| 15 | XLU | St Sr Utl Sl Se Spdr Etf-usd | ETF-Other | 1.83% | +1.81% | +7193.74% | |
| 16 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 1.75% | -0.18% | -13.70% | |
| 17 | RPM | Rpm International INC | Stock-Materials | 1.72% | — | +0.00% | |
| 18 | COST | Costco Wholesale CORP | Stock-Consumer Staples | 1.72% | +0.90% | +61.79% | |
| 19 | SCHB | Schwab US Broad Market ETF | ETF-Other | 1.60% | — | +0.07% | |
| 20 | AXP | American Express Co | Stock-Financials | 1.55% | -0.14% | -0.09% | |
| 21 | IWD | Ishares Russell 1000 Value E | ETF-Other | 1.52% | — | — | |
| 22 | SNAXX | Schwa Prime Adv Money Fd-ult | Stock-Other | 1.45% | +0.76% | +88.94% | |
| 23 | SMH | Vaneck Semiconductor ETF | ETF-Other | 1.41% | +0.86% | +116.57% | |
| 24 | SCHX | Schwab US Large-cap ETF | ETF-Other | 1.37% | -1.02% | -40.94% | |
| 25 | ITA | Ishares U.s. Aerospace & Def | ETF-Other | 1.31% | — | — | |
| 26 | GRNJ | Fundstr Gran Sh US Sm & Mid | ETF-Other | 1.29% | — | -5.02% | |
| 27 | XSD | Ss Spdr S&p Semiconductor | ETF-Other | 1.28% | +1.17% | +911.74% | |
| 28 | SCHA | Schwab US Small-cap ETF | ETF-Other | 1.27% | — | -6.44% | |
| 29 | T | At&t INC | Stock-Comm Services | 1.22% | +0.64% | +60.36% | |
| 30 | T 1 07-31-28 | US Treasury N/b | Stock-Comm Services | 1.17% | +1.15% | +5144.00% | |
| 31 | B 0 06-11-26 | Treasury Bill | Stock-Materials | 1.08% | +1.08% | NEW | |
| 32 | IAT | Ishares US Regional Banks Et | ETF-Other | 1.01% | — | -3.71% | |
| 33 | GRNY | Fundstr Gran Sh US Lrg Cap | ETF-Other | 0.96% | — | +4.97% | |
| 34 | MSFT | Microsoft CORP | Stock-Tech | 0.95% | -2.53% | -68.31% | |
| 35 | XLI | Ss Industrial Select Sector | ETF-Other | 0.93% | -0.10% | -22.49% | |
| 36 | HON | Honeywell International INC | Stock-Industrials | 0.90% | +0.39% | +37.46% | |
| 37 | QCOM | Qualcomm INC | Stock-Tech | 0.68% | -0.14% | -1.68% | |
| 38 | BRK-A | Berkshire Hathaway Inc-cl A | Stock-Other | 0.65% | — | — | |
| 39 | PLTR | Palantir Technologies Inc-a | Stock-Tech | 0.63% | -0.13% | -10.79% | |
| 40 | CSCO | Cisco Systems INC | Stock-Tech | 0.61% | +0.55% | +771.41% | |
| 41 | V | Visa Inc-class A Shares | Stock-Financials | 0.60% | -0.12% | -14.55% | |
| 42 | RH | Rh | Stock-Consumer Disc | 0.54% | — | -0.58% | |
| 43 | AVGO | Broadcom INC | Stock-Tech | 0.53% | — | -16.81% | |
| 44 | ORCL | Oracle CORP | Stock-Tech | 0.53% | -0.15% | -8.07% | |
| 45 | VIS | Vanguard Industrials ETF | ETF-Other | 0.52% | — | +7.20% | |
| 46 | HECA | Hedgeye Capital Allocat ETF | ETF-Other | 0.52% | +0.27% | +81.31% | |
| 47 | B 0 04-02-26 | Treasury Bill | Stock-Materials | 0.52% | +0.52% | NEW | |
| 48 | KRE | Ss Spdr S&p Regional Bank | ETF-Other | 0.46% | — | +14.33% | |
| 49 | XLK | Ss Technology Select Sector | ETF-Tech | 0.45% | — | -6.60% | |
| 50 | RSP | Invesco S&p 500 Equal Weight | ETF-Large Cap & Growth | 0.43% | +0.31% | +223.04% |
Performance for Q3 2026
+3.2%
Performance Last 4 Quarters
+21.3%
Based on 82% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 348 | $222.2M | 42 | |
| 2025-12-31 | 368 | $248.7M | 47 | |
| 2025-09-30 | 355 | $241.4M | 52 | |
| 2025-06-30 | 365 | $228.9M | 0 | |
| 2025-03-31 | 372 | $206.0M | 100 | |
| 2024-12-31 | 389 | $210.9M | 0 | |
| 2024-09-30 | 398 | $206.7M | 0 | |
| 2024-06-30 | 390 | $202.9M | 0 | |
| 2024-03-31 | 445 | $197.6M | 0 | |
| 2023-12-31 | 5832 | $174.6M | 0 | |
| 2022-12-31 | 87 | $121.4M | 0 | |
| 2022-09-30 | 93 | $118.6M | 0 | |
| 2022-06-30 | 99 | $124.5M | 0 | |
| 2022-03-31 | 106 | $167.5M | 0 | |
| 2021-12-31 | 110 | $187.0M | 0 | |
| 2021-09-30 | 107 | $167.8M | 0 | |
| 2021-06-30 | 106 | $168.0M | 96 | |
| 2021-03-31 | 100 | $155.1M | 20 | |
| 2020-12-31 | 92 | $140.7M | 38 | |
| 2020-09-30 | 45 | $99.8M | 66 | |
| 2020-06-30 | 61 | $69.8M | 69 | |
| 2020-03-31 | 90 | $85.0M | 36 | |
| 2019-12-31 | 98 | $106.8M | 0 |
Game Plan Financial Advisors, LLC's most significant position changes for 2026-03-31: Sold out: Treasury Bill (B 0 02-12-26); Sold out: Treasury Bill (B 0 03-26-26); Sold out: Global X US Infrastructure (PAVE); Sold out: Ishares Core S&p Small-cap E (IJR); New buy: Treasury Bill (B 0 06-11-26).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | SCHG | Schwab US Large-cap Growth | +1.9% | +107.21% | Add |
| 2 | XLU | St Sr Utl Sl Se Spdr Etf-usd | +1.8% | +7193.74% | Add |
| 3 | SWVXX | Schwa Prime Adv Money Fd-inv | +1.3% | +16.37% | Add |
| 4 | XSD | Ss Spdr S&p Semiconductor | +1.2% | +911.74% | Add |
| 5 | T 1 07-31-28 | US Treasury N/b | +1.2% | +5144.00% | Add |
| 6 | ETN | Eaton Corporation plc | +1.1% | +12.94% | Add |
| 7 | COST | Costco Wholesale CORP | +0.9% | +61.79% | Add |
| 8 | SMH | Vaneck Semiconductor ETF | +0.9% | +116.57% | Add |
| 9 | SNAXX | Schwa Prime Adv Money Fd-ult | +0.8% | +88.94% | Add |
| 10 | T | At&t INC | +0.6% | +60.36% | Add |
| 11 | BRK-B | Berkshire Hathaway Inc-cl B | +0.6% | +13.21% | Add |
| 12 | CSCO | Cisco Systems INC | +0.6% | +771.41% | Add |
| 13 | SCHD | Schwab US Dvd Equity ETF | +0.4% | -0.89% | Trim |
| 14 | NVDA | Nvidia CORP | +0.4% | +2.42% | Add |
| 15 | HON | Honeywell International INC | +0.4% | +37.46% | Add |
| 16 | RSP | Invesco S&p 500 Equal Weight | +0.3% | +223.04% | Add |
| 17 | HECA | Hedgeye Capital Allocat ETF | +0.3% | +81.31% | Add |
| 18 | AAPL | Apple INC | +0.3% | +0.19% | Add |
| 19 | XLF | Ss Financial Select Sector | +0.1% | +1.60% | Add |
| 20 | JPM | Jpmorgan Chase & Co | 0% | -0.61% | Trim |
| 21 | AMZN | Amazon.com INC | 0% | -0.78% | Trim |
| 22 | XLI | Ss Industrial Select Sector | -0.1% | -22.49% | Trim |
| 23 | GOOG | Alphabet Inc-cl C | -0.1% | -3.84% | Trim |
| 24 | V | Visa Inc-class A Shares | -0.1% | -14.55% | Trim |
| 25 | PLTR | Palantir Technologies Inc-a | -0.1% | -10.79% | Trim |
| 26 | AXP | American Express Co | -0.1% | -0.09% | Trim |
| 27 | QCOM | Qualcomm INC | -0.1% | -1.68% | Trim |
| 28 | ORCL | Oracle CORP | -0.2% | -8.07% | Trim |
| 29 | QQQ | Invesco Qqq Trust Series 1 | -0.2% | -13.70% | Trim |
| 30 | SCHV | Schwab US Large-cap Value | -0.6% | -21.58% | Trim |
| 31 | SCHX | Schwab US Large-cap ETF | -1% | -40.94% | Trim |
| 32 | PANW | Palo Alto Networks INC | -1.1% | -99.76% | Trim |
| 33 | HACK | Amplify Cybersecurity ETF | -1.3% | -83.96% | Trim |
| 34 | UPS | United Parcel Service-cl B | -1.4% | -99.97% | Trim |
| 35 | MSFT | Microsoft CORP | -2.5% | -68.31% | Trim |
| 36 | B 0 02-12-26 | Treasury Bill | — | EXIT | Sold out |
| 37 | B 0 03-26-26 | Treasury Bill | — | EXIT | Sold out |
| 38 | PAVE | Global X US Infrastructure | — | EXIT | Sold out |
| 39 | IJR | Ishares Core S&p Small-cap E | — | EXIT | Sold out |
| 40 | B 0 06-11-26 | Treasury Bill | — | NEW | New buy |
| 41 | CRWD | Crowdstrike Holdings INC - A | — | EXIT | Sold out |
| 42 | B 0 02-19-26 | Treasury Bill | — | EXIT | Sold out |
| 43 | B 0 04-02-26 | Treasury Bill | — | NEW | New buy |
| 44 | T 4.625 02-28-26 | US Treasury N/b | — | EXIT | Sold out |
| 45 | B 0 01-15-26 | Treasury Bill | — | EXIT | Sold out |
| 46 | B 0 01-29-26 | Treasury Bill | — | EXIT | Sold out |
| 47 | DGX | Quest Diagnostics INC | — | EXIT | Sold out |
| 48 | BABA | Alibaba Group Holding-sp Adr | — | EXIT | Sold out |
| 49 | B 0 03-12-26 | Treasury Bill | — | EXIT | Sold out |
| 50 | B 0 05-14-26 | Treasury Bill | — | NEW | New buy |
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-03-31 | 2026-04-23 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-01-14 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-10-29 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-07-24 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-05-19 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-01-30 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-10-15 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-08-01 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-04-12 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-04-12 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-02-10 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-11-03 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-08-04 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-04-22 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-02-14 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-10-26 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-07-14 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-04-28 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-01-19 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-11-09 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-08-03 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-05-07 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-02-13 | 13F-HR | View on EDGAR |
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