What is SEC Form 13F? Ultimate Guide to Institutional Equity Filings
Learn how SEC Form 13F filings work, the $100M threshold, 45-day reporting lag, and how to track top hedge fund holdings.
CIK: 0002028202
Total reported value
$2.3B
$2.3B
66 檔
1.4%
In Q1 2025, Elser Financial Planning, Inc's U.S. equity holdings reached a combined market value of $2.3B, distributed across 66 disclosed stock positions.
In Q1 2025, Elser Financial Planning, Inc adopted a defensive or profit-taking posture, trimming 7 positions and completely liquidating 37 holdings to manage risk exposure.
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | LLY | Eli Lilly & Co | Stock-Healthcare | 23.67% | -0.19% | — | |
| 2 | AAPL | Apple Inc | Stock-Tech | 7.98% | -0.02% | — | |
| 3 | VOO | Vanguard S&p 500 ETF | ETF-Large Cap & Growth | 5.32% | +0.12% | — | |
| 4 | BRO | Brown & Brown Inc | Stock-Financials | 5.09% | -0.01% | — | |
| 5 | SCHX | Schwab US Large-cap ETF | ETF-Other | 4.02% | — | — | |
| 6 | SCHA | Schwab US Small-cap ETF | ETF-Other | 3.74% | +0.01% | — | |
| 7 | DFUS | Dimensional US Eq Mkt ETF | ETF-Other | 3.58% | +0.06% | — | |
| 8 | SCHB | Schwab US Broad Market ETF | ETF-Other | 3.12% | — | — | |
| 9 | SCHF | Schwab Intl Equity ETF | ETF-Other | 2.86% | — | — | |
| 10 | MSFT | Microsoft CORP | Stock-Tech | 2.45% | -0.03% | — | |
| 11 | JNJ | Johnson & Johnson | Stock-Healthcare | 1.98% | -0.01% | — | |
| 12 | DFCF | Dimensional Core Fixed Inc | ETF-Other | 1.77% | -0.54% | — | |
| 13 | DFAS | Dimensional US Small Cap ETF | ETF-Small Cap | 1.61% | +0.02% | — | |
| 14 | AMZN | Amazon.com Inc | Stock-Consumer Disc | 1.57% | — | — | |
| 15 | VB | Vanguard Small-cap ETF | ETF-Other | 1.54% | +0.03% | — | |
| 16 | QTEC | First Trust Nasdq 100 Tech I | ETF-Tech | 1.39% | +0.02% | — | |
| 17 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 1.36% | — | — | |
| 18 | VTEI | Vanguard Int Tax-exempt Bond | ETF-Other | 1.29% | +0.06% | — | |
| 19 | UNP | Union Pacific CORP | Stock-Industrials | 1.23% | -0.04% | — | |
| 20 | SCHE | Schwab Emrg Mrkts Eqty ETF | ETF-Other | 1.10% | — | — | |
| 21 | VEA | Vanguard Ftse Developed ETF | ETF-Other | 1.07% | — | — | |
| 22 | PG | Procter & Gamble Co/the | Stock-Consumer Staples | 1.06% | — | — | |
| 23 | APD | Air Products & Chemicals Inc | Stock-Materials | 0.94% | — | — | |
| 24 | DFAX | Dimensional World Ex US Core | ETF-Other | 0.81% | -0.03% | — | |
| 25 | PEP | Pepsico Inc | Stock-Consumer Staples | 0.78% | -0.01% | — | |
| 26 | NSC | Norfolk Southern CORP | Stock-Industrials | 0.77% | — | — | |
| 27 | KR | Kroger Co | Stock-Consumer Staples | 0.74% | -0.01% | EXIT | |
| 28 | SCHG | Schwab US Large-cap Growth | ETF-Other | 0.73% | — | — | |
| 29 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 0.72% | +0.01% | — | |
| 30 | SCHH | Schwab US Reit ETF | ETF-Other | 0.69% | -0.01% | — | |
| 31 | SYK | Stryker CORP | Stock-Healthcare | 0.65% | — | — | |
| 32 | CAT | Caterpillar Inc | Stock-Industrials | 0.61% | — | — | |
| 33 | CL | Colgate-palmolive Co | Stock-Consumer Staples | 0.60% | — | — | |
| 34 | LOW | Lowe's Cos Inc | Stock-Consumer Disc | 0.59% | — | — | |
| 35 | CVX | Chevron CORP | Stock-Energy | 0.57% | -0.02% | — | |
| 36 | APH | Amphenol Corp-cl A | Stock-Tech | 0.57% | — | — | |
| 37 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 0.54% | — | — | |
| 38 | ELV | Elevance Health Inc | Stock-Healthcare | 0.53% | -0.01% | EXIT | |
| 39 | MCD | Mcdonald's CORP | Stock-Consumer Disc | 0.50% | — | — | |
| 40 | VEU | Vanguard Ftse All-world Ex-u | ETF-Other | 0.49% | -0.01% | — | |
| 41 | VXUS | Vanguard Total Intl Stock | ETF-Other | 0.47% | +0.01% | NEW | |
| 42 | CSX | Csx CORP | Stock-Industrials | 0.46% | — | — | |
| 43 | ALL | Allstate CORP | Stock-Financials | 0.44% | — | — | |
| 44 | VTV | Vanguard Value ETF | ETF-Other | 0.43% | — | — | |
| 45 | DFIV | Dimensional International Va | ETF-Other | 0.42% | -0.01% | — | |
| 46 | DFUV | Dimensional US Marketwide Va | ETF-Other | 0.42% | +0.02% | — | |
| 47 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.40% | — | — | |
| 48 | ABT | Abbott Laboratories | Stock-Healthcare | 0.40% | -0.01% | EXIT | |
| 49 | EFA | Ishares Msci Eafe ETF | ETF-Other | 0.38% | — | — | |
| 50 | CBSH | Commerce Bancshares Inc | Stock-Financials | 0.37% | — | — |
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | LLY | Eli Lilly & Co | +22.8% | — | Add |
| 2 | AAPL | Apple Inc | +7.6% | — | Add |
| 3 | VOO | Vanguard S&p 500 ETF | +5.1% | — | Add |
| 4 | SCHA | Schwab US Small-cap ETF | +3.6% | — | Trim |
| 5 | JNJ | Johnson & Johnson | +1.9% | — | Add |
| 6 | PG | Procter & Gamble Co/the | +1% | — | Add |
| 7 | VTV | Vanguard Value ETF | +0.4% | NEW | New buy |
| 8 | DFIV | Dimensional International Va | +0.4% | — | Trim |
| 9 | DFAX | Dimensional World Ex US Core | 0% | — | Trim |
| 10 | VTEB | Vanguard Tax-exempt Bond ETF | 0% | EXIT | Sold out |
| 11 | CHTR | Charter Communications Inc-a | 0% | EXIT | Sold out |
| 12 | META | Meta Platforms Inc-class A | 0% | EXIT | Sold out |
| 13 | XOM | Exxon Mobil CORP | 0% | EXIT | Sold out |
| 14 | UNH | Unitedhealth Group Inc | 0% | EXIT | Sold out |
| 15 | FXD | First Trust Consumer Discret | 0% | EXIT | Sold out |
| 16 | EMXC | Ishares Msci Emr Mrk Ex Chna | 0% | EXIT | Sold out |
| 17 | ABBV | Abbvie Inc | 0% | EXIT | Sold out |
| 18 | TSLA | Tesla Inc | 0% | EXIT | Sold out |
| 19 | VGT | Vanguard Info Tech ETF | 0% | EXIT | Sold out |
| 20 | COST | Costco Wholesale CORP | 0% | EXIT | Sold out |
| 21 | SPY | Ss Spdr S&p 500 ETF Trust-us | 0% | EXIT | Sold out |
| 22 | XLE | Ss Energy Select Sector | 0% | EXIT | Sold out |
| 23 | NVS | Novartis Ag-sponsored Adr | -0.1% | EXIT | Sold out |
| 24 | GOOGL | Alphabet Inc-cl A | -0.1% | EXIT | Sold out |
| 25 | DFAC | Dimensional US Core Equity 2 | -0.1% | EXIT | Sold out |
| 26 | ORCL | Oracle CORP | -0.1% | EXIT | Sold out |
| 27 | FXL | First Trust Technology Alpha | -0.1% | EXIT | Sold out |
| 28 | FORA | Forian Inc | -0.1% | EXIT | Sold out |
| 29 | JPM | Jpmorgan Chase & Co | -0.1% | EXIT | Sold out |
| 30 | NVDA | Nvidia CORP | -0.1% | EXIT | Sold out |
| 31 | DFAE | Dimensional Emerging Core Eq | -0.1% | EXIT | Sold out |
| 32 | VUSB | Vanguard Ultra Short Bond Et | -0.2% | EXIT | Sold out |
| 33 | VCSH | Vanguard S/t CORP Bond ETF | -0.2% | EXIT | Sold out |
| 34 | DFSE | Dimensional Em Sus Core1 ETF | -0.2% | EXIT | Sold out |
| 35 | DFUS | Dimensional US Eq Mkt ETF | -0.3% | — | Trim |
| 36 | DFAI | Dimensional International Co | -0.3% | EXIT | Sold out |
| 37 | SUSB | Ishares Esg Aware 1-5 Year U | -0.4% | EXIT | Sold out |
| 38 | VCIT | Vanguard Int-term Corporate | -0.4% | EXIT | Sold out |
| 39 | DFSI | Dimensional Int Sus Cor1 ETF | -0.4% | EXIT | Sold out |
| 40 | DFSU | Dimensional US Sus Core1 ETF | -0.5% | EXIT | Sold out |
| 41 | DFGR | Dim Global Real Estate ETF | -0.6% | EXIT | Sold out |
| 42 | DFAS | Dimensional US Small Cap ETF | -1.2% | — | Trim |
| 43 | DFEM | Dimensional Emrg Mrkt Core | -1.6% | EXIT | Sold out |
| 44 | DFUV | Dimensional US Marketwide Va | -2% | — | Trim |
| 45 | DFSD | Dimensional Short Duration | -2% | EXIT | Sold out |
| 46 | DFAT | Dimensional US Target Value | -2.4% | EXIT | Sold out |
| 47 | DFIC | Dimensional International Co | -3.1% | EXIT | Sold out |
| 48 | DFAU | Dimensional US Core Equity M | -4.8% | EXIT | Sold out |
| 49 | DFCF | Dimensional Core Fixed Inc | -6.8% | — | Trim |
| 50 | MBIN | Merchants Bancorp/in | -59.5% | EXIT | Sold out |
According to official SEC Form 13F filings, Elser Financial Planning, Inc reported a total U.S. public equity portfolio value of $2.3B across 66 disclosed positions in Q1 2025.
Expert Analysis & Guides for Tracking Wall Street Smart Money Movements
Learn how SEC Form 13F filings work, the $100M threshold, 45-day reporting lag, and how to track top hedge fund holdings.
In terms of portfolio concentration, the top 5 core holdings (including LLY, AAPL, VOO) accounted for 1.4% of total reported equity market value during Q1 2025.
Top New Position Initiated
VTV
市值: $308.8K
Top Position Liquidated / Trimmed
MBIN
前期市值: $994.2M
During Q1 2025, Elser Financial Planning, Inc's top holdings by market value included LLY (23.7%)、AAPL (8.0%)、VOO (5.3%). The largest single position, LLY, represented 23.7% of total portfolio value.
In Q1 2025, Elser Financial Planning, Inc made 50 total portfolio adjustments, initiating 1 new buys, adding to 5 positions, trimming 7 holdings, and fully liquidating 37 stocks.
All holding records on this page are fetched directly from the U.S. Securities and Exchange Commission (SEC) EDGAR system (Form 13F-HR). AlphaSMO parses CUSIP identifiers and formats data into Schema.org-compliant datasets.
Understand SEC Form 4 insider disclosures for corporate officers, directors, and 10% owners to track executive transactions.
Understand Rule 144 restricted stock sale notices to spot planned insider liquidations before market sell pressure arrives.
Explore the 5% beneficial ownership threshold, 13D vs 13G filing differences, and recent SEC accelerated deadline rules.
Best practices for analyzing 13F quarterly changes without getting misled by stock splits, options, or market valuation drift.
Learn how AlphaSMO's flagship signal detects high-conviction stocks where 13F hedge funds and corporate insiders buy at the same time.