CIK: 0001731497
Total reported value
$742.9M
Reporting period: 2026-03-31 · Number of holdings: 134
Ellenbecker Investment Group disclosed 134 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $742.9M and a quarterly turnover rate of 8.5%.
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Ellenbecker Investment Group's disclosed holdings carry a Herfindahl concentration index of 0.105 — mathematically equivalent to about 9 equally-sized positions, well below its 134 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 3.63), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 7% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Trim IVV
+1.6% -$6.1M
Trim IWF
+5.7% -$3.2M
Add AGG
+12.4% $8.5M
Add VEA
+7.9% $6.4M
Add FAST
+574.6% $3.6M
Add AOA
+21.6% $3.2M
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 25.13% | -1.84% | +1.56% | |
| 2 | AGG | Ishares Core U.s. Aggregate | ETF-Other | 10.99% | +0.77% | +12.38% | |
| 3 | VEA | Vanguard Ftse Developed ETF | ETF-Other | 8.86% | +0.54% | +7.90% | |
| 4 | IWF | Ishares Russell 1000 Growth | ETF-Other | 8.60% | -0.78% | +5.75% | |
| 5 | VB | Vanguard Small-cap ETF | ETF-Other | 7.31% | +0.03% | +2.83% | |
| 6 | PYLD | Pimco Multisector Bond Actv | ETF-Other | 6.04% | +0.09% | +7.57% | |
| 7 | IWD | Ishares Russell 1000 Value E | ETF-Other | 4.22% | +0.27% | +9.21% | |
| 8 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 3.87% | +0.12% | +6.81% | |
| 9 | SPMD | Ss Spdr P S&p 400 Midcap ETF | ETF-Other | 3.04% | +0.23% | +9.91% | |
| 10 | AOA | Ishares Core 80/20 Aggressiv | ETF-Other | 2.58% | +0.35% | +21.60% | |
| 11 | AAPL | Apple INC | Stock-Tech | 1.29% | -0.18% | -2.60% | |
| 12 | AOR | Ishares Core 60/40 Balanced | ETF-Other | 1.27% | +0.24% | +29.22% | |
| 13 | IJR | Ishares Core S&p Small-cap E | ETF-Small Cap | 1.13% | -0.01% | -0.40% | |
| 14 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.89% | -0.09% | -1.50% | |
| 15 | PHYL | Pgim Active High Yield Bond | ETF-High Yield | 0.85% | +0.08% | +18.29% | |
| 16 | FAST | Fastenal Co | Stock-Industrials | 0.56% | +0.49% | +574.57% | |
| 17 | MSFT | Microsoft CORP | Stock-Tech | 0.55% | -0.19% | +1.53% | |
| 18 | VO | Vanguard Mid-cap ETF | ETF-Other | 0.52% | — | +0.33% | |
| 19 | AOM | Ishares Core 40/60 Moderate | ETF-Other | 0.52% | — | +3.30% | |
| 20 | NVDA | Nvidia CORP | Stock-Tech | 0.50% | — | +3.12% | |
| 21 | PM | Philip Morris International | Stock-Consumer Staples | 0.48% | — | -4.84% | |
| 22 | CAT | Caterpillar INC | Stock-Industrials | 0.48% | +0.04% | -8.41% | |
| 23 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 0.45% | +0.03% | +0.47% | |
| 24 | WEC | Wec Energy Group INC | Stock-Utilities | 0.33% | +0.02% | +0.79% | |
| 25 | SDY | Ss Spdr S&p Dividend ETF | ETF-Other | 0.30% | — | +0.21% | |
| 26 | IWR | Ishares Russell Mid-cap ETF | ETF-Other | 0.29% | — | -1.23% | |
| 27 | MO | Altria Group INC | Stock-Consumer Staples | 0.28% | — | -4.41% | |
| 28 | VV | Vanguard Large-cap ETF | ETF-Other | 0.25% | -0.05% | -8.10% | |
| 29 | AMZN | Amazon.com INC | Stock-Consumer Disc | 0.25% | -0.04% | -0.88% | |
| 30 | PULS | Pgim Ultra Short Bond ETF | ETF-Other | 0.25% | +0.06% | +34.38% | |
| 31 | WMT | Walmart INC | Stock-Consumer Staples | 0.24% | — | -1.11% | |
| 32 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 0.20% | — | — | |
| 33 | IWM | Ishares Russell 2000 ETF | ETF-Small Cap | 0.19% | — | -2.61% | |
| 34 | XOM | Exxon Mobil CORP | Stock-Energy | 0.19% | +0.05% | +0.55% | |
| 35 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 0.19% | — | +7.40% | |
| 36 | ABBV | Abbvie INC | Stock-Healthcare | 0.17% | — | +4.97% | |
| 37 | HON | Honeywell International INC | Stock-Industrials | 0.17% | +0.02% | +2.11% | |
| 38 | USRT | Ishares Core US Reit ETF | ETF-Other | 0.16% | — | -5.16% | |
| 39 | VEU | Vanguard Ftse All-world Ex-u | ETF-Other | 0.15% | — | -4.68% | |
| 40 | IEFA | Ishares Core Msci Eafe ETF | ETF-Other | 0.15% | — | — | |
| 41 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.15% | +0.02% | +2.68% | |
| 42 | TSLA | Tesla INC | Stock-Consumer Disc | 0.15% | -0.03% | +0.38% | |
| 43 | DFIV | Dimensional International Va | ETF-Other | 0.14% | — | -0.49% | |
| 44 | UNH | Unitedhealth Group INC | Stock-Healthcare | 0.14% | -0.03% | +1.24% | |
| 45 | PEP | Pepsico INC | Stock-Consumer Staples | 0.13% | — | +14.12% | |
| 46 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 0.13% | — | +6.05% | |
| 47 | BND | Vanguard Total Bond Market | ETF-Other | 0.13% | — | -9.77% | |
| 48 | ETN | Eaton Corporation plc | Stock-Industrials | 0.13% | — | -3.45% | |
| 49 | EPD | Enterprise Products Partners | Stock-Energy | 0.13% | — | +0.20% | |
| 50 | JPM 5.45 PERP P | Jpmorgan Chase & Co | Stock-Financials | 0.13% | -0.04% | -11.99% |
Performance for Q3 2026
+2.3%
Performance Last 4 Quarters
+16.8%
Based on 67% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 134 | $742.9M | 9 | |
| 2025-12-31 | 132 | $714.7M | 8 | |
| 2025-09-30 | 128 | $677.8M | 21 | |
| 2025-06-30 | 119 | $619.0M | 0 | |
| 2025-03-31 | 112 | $556.5M | 100 | |
| 2024-12-31 | 112 | $559.2M | 0 | |
| 2024-09-30 | 109 | $529.2M | 0 | |
| 2024-06-30 | 117 | $496.9M | 0 | |
| 2024-03-31 | 105 | $476.2M | 0 | |
| 2023-12-31 | 97 | $431.8M | 0 | |
| 2023-09-30 | 98 | $386.3M | 0 | |
| 2023-06-30 | 95 | $396.5M | 0 | |
| 2023-03-31 | 90 | $367.4M | 0 | |
| 2022-12-31 | 86 | $338.4M | 0 | |
| 2022-09-30 | 80 | $315.5M | 0 | |
| 2022-06-30 | 82 | $325.6M | 0 | |
| 2022-03-31 | 86 | $352.8M | 0 | |
| 2021-12-31 | 90 | $360.9M | 0 | |
| 2021-09-30 | 72 | $319.9M | 0 | |
| 2021-06-30 | 69 | $304.6M | 97 | |
| 2021-03-31 | 67 | $284.6M | 18 | |
| 2020-12-31 | 65 | $270.6M | 22 | |
| 2020-09-30 | 61 | $235.1M | 25 | |
| 2020-06-30 | 57 | $199.9M | 23 | |
| 2020-03-31 | 53 | $158.8M | 21 | |
| 2019-12-31 | 61 | $192.6M | 9 | |
| 2019-09-30 | 54 | $177.4M | 7 | |
| 2019-06-30 | 53 | $171.0M | 13 | |
| 2019-03-31 | 53 | $156.4M | 42 | |
| 2018-12-31 | 50 | $128.7M | 14 | |
| 2018-09-30 | 51 | $135.5M | 10 | |
| 2018-06-30 | 48 | $126.1M | 12 | |
| 2018-03-31 | 47 | $120.8M | 4 | |
| 2017-12-31 | 45 | $119.7M | 0 |
Ellenbecker Investment Group's most significant position changes for 2026-03-31: New buy: Marathon Petroleum CORP (MPC 3.8 04-01-28 144A); Sold out: Synovus Financial CORP (SYU1); New buy: Verizon Communications INC (VZ); New buy: Vanguard High Dvd Yield ETF (VYM); New buy: Pinnacle Financl Partnrs (PNFP V8.397 PERP B).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | AGG | Ishares Core U.s. Aggregate | +0.8% | +12.38% | Add |
| 2 | VEA | Vanguard Ftse Developed ETF | +0.5% | +7.90% | Add |
| 3 | FAST | Fastenal Co | +0.5% | +574.57% | Add |
| 4 | AOA | Ishares Core 80/20 Aggressiv | +0.4% | +21.60% | Add |
| 5 | IWD | Ishares Russell 1000 Value E | +0.3% | +9.21% | Add |
| 6 | AOR | Ishares Core 60/40 Balanced | +0.2% | +29.22% | Add |
| 7 | SPMD | Ss Spdr P S&p 400 Midcap ETF | +0.2% | +9.91% | Add |
| 8 | VWO | Vanguard Ftse Emerging Marke | +0.1% | +6.81% | Add |
| 9 | PYLD | Pimco Multisector Bond Actv | +0.1% | +7.57% | Add |
| 10 | PHYL | Pgim Active High Yield Bond | +0.1% | +18.29% | Add |
| 11 | PULS | Pgim Ultra Short Bond ETF | +0.1% | +34.38% | Add |
| 12 | XOM | Exxon Mobil CORP | +0.1% | +0.55% | Add |
| 13 | VTI | Vanguard Total Stock Mkt ETF | +0.1% | +132.14% | Add |
| 14 | CAT | Caterpillar INC | 0% | -8.41% | Trim |
| 15 | VB | Vanguard Small-cap ETF | 0% | +2.83% | Add |
| 16 | SCHD | Schwab US Dvd Equity ETF | 0% | +0.47% | Add |
| 17 | WEC | Wec Energy Group INC | 0% | +0.79% | Add |
| 18 | CVX | Chevron CORP | 0% | +4.22% | Add |
| 19 | LNT | Alliant Energy CORP | 0% | +22.20% | Add |
| 20 | MTG | Mgic Investment CORP | 0% | +49.50% | Add |
| 21 | HON | Honeywell International INC | 0% | +2.11% | Add |
| 22 | JNJ | Johnson & Johnson | 0% | +2.68% | Add |
| 23 | IJR | Ishares Core S&p Small-cap E | 0% | -0.40% | Trim |
| 24 | TSLA | Tesla INC | 0% | +0.38% | Add |
| 25 | FISV | Fiserv INC | 0% | -1.83% | Trim |
| 26 | IBM | Intl Business Machines CORP | 0% | -5.07% | Trim |
| 27 | UNH | Unitedhealth Group INC | 0% | +1.24% | Add |
| 28 | META | Meta Platforms Inc-class A | 0% | -13.91% | Trim |
| 29 | JPM 5.45 PERP P | Jpmorgan Chase & Co | 0% | -11.99% | Trim |
| 30 | AMZN | Amazon.com INC | 0% | -0.88% | Trim |
| 31 | VV | Vanguard Large-cap ETF | -0.1% | -8.10% | Trim |
| 32 | SPY | Ss Spdr S&p 500 ETF Trust-us | -0.1% | -1.50% | Trim |
| 33 | AAPL | Apple INC | -0.2% | -2.60% | Trim |
| 34 | MSFT | Microsoft CORP | -0.2% | +1.53% | Add |
| 35 | IWF | Ishares Russell 1000 Growth | -0.8% | +5.75% | Add |
| 36 | IVV | Ishares Core S&p 500 ETF | -1.8% | +1.56% | Add |
| 37 | MPC 3.8 04-01-28 144A | Marathon Petroleum CORP | — | NEW | New buy |
| 38 | SYU1 | Synovus Financial CORP | — | EXIT | Sold out |
| 39 | VZ | Verizon Communications INC | — | NEW | New buy |
| 40 | VYM | Vanguard High Dvd Yield ETF | — | NEW | New buy |
| 41 | PNFP V8.397 PERP B | Pinnacle Financl Partnrs | — | NEW | New buy |
| 42 | COP | Conocophillips | — | NEW | New buy |
| 43 | IBIT | Ishares Bitcoin Trust ETF | — | EXIT | Sold out |
| 44 | XJH | Ishare Esg Ss S&p Midcap ETF | — | NEW | New buy |
| 45 | DUK | Duke Energy CORP | — | NEW | New buy |
| 46 | SLV | Ishares Silver Trust | — | NEW | New buy |
| 47 | XLK | Ss Technology Select Sector | — | EXIT | Sold out |
| 48 | NOW | Servicenow INC | — | EXIT | Sold out |
| 49 | SCHB | Schwab US Broad Market ETF | — | EXIT | Sold out |
| 50 | DIS | Walt Disney Co/the | — | EXIT | Sold out |
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-03-31 | 2026-04-23 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-01-30 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-10-14 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-07-22 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-04-15 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-01-13 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-10-17 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-07-11 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-04-09 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-02-01 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-10-17 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-07-31 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-04-18 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-01-11 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-10-17 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-07-05 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-04-13 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-01-04 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-10-20 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-07-07 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-04-06 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-01-13 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-10-07 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-07-02 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-04-01 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-01-07 | 13F-HR | View on EDGAR |
| 2019-09-30 | 2019-10-09 | 13F-HR | View on EDGAR |
| 2019-06-30 | 2019-07-05 | 13F-HR | View on EDGAR |
| 2019-03-31 | 2019-04-04 | 13F-HR | View on EDGAR |
| 2018-12-31 | 2019-01-02 | 13F-HR | View on EDGAR |
| 2018-09-30 | 2018-10-04 | 13F-HR | View on EDGAR |
| 2018-06-30 | 2018-07-17 | 13F-HR | View on EDGAR |
| 2018-03-31 | 2018-04-04 | 13F-HR | View on EDGAR |
| 2017-12-31 | 2018-02-14 | 13F-HR | View on EDGAR |
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