AG
Appleton Group, LLC Historical SEC 13F Holdings & Archive (Q3 2023)
Appleton Group, LLCCIK: 0001454759
Concentrated strategyLong-term holderQuality / disciplined sizing
Total reported value
$28.6M
Reporting period: 2023-09-30 · Number of holdings: 27
APPLETON GROUP, LLC disclosed 27 holdings in its latest 13F filing for the period ending 2023-09-30, with total reported value of $28.6M and a quarterly turnover rate of 0.0%.
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Personality snowflake
- Concentration
- 100
- Portfolio Stability
- 0
- Momentum
- 50
- Sector conviction
- 54.78
- Diversification
- 54
- Sizing Uniformity
- 72.43
Appleton Group, LLC's disclosed holdings carry a Herfindahl concentration index of 0.308 — mathematically equivalent to about 3 equally-sized positions, well below its 27 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.76), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 12% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Source and citation information
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Recent moves
View source Form 13F filing on SEC.govNo holding changes this quarter
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 54.37% | — | +1790.14% | |
| 2 | SCHZ | Schwab US Aggregate Bond ETF | ETF-Other | 6.76% | — | -3.44% | |
| 3 | IJH | Ishares Core S&p Midcap ETF | ETF-Other | 3.69% | — | -88.71% | |
| 4 | IWD | Ishares Russell 1000 Value E | ETF-Other | 3.40% | — | +4.30% | |
| 5 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 3.38% | — | +4.29% | |
| 6 | SCHG | Schwab US Large-cap Growth | ETF-Other | 2.94% | — | -95.77% | |
| 7 | IWN | Ishares Russell 2000 Value E | ETF-Small Cap | 2.29% | — | +4.85% | |
| 8 | SCHA | Schwab US Small-cap ETF | ETF-Other | 2.09% | — | -94.39% | |
| 9 | SDS | ProShares UltraShort S&P500 | Stock-Other | 1.66% | — | — | |
| 10 | MPC | Marathon Petroleum CORP | Stock-Energy | 1.59% | — | — | |
| 11 | TWMUSD | Proshares Ultrashort R2000 | ETF-Other | 1.36% | — | — | |
| 12 | ETN | Eaton Corporation plc | Stock-Industrials | 1.36% | — | -24.93% | |
| 13 | META | Meta Platforms Inc-class A | Stock-Comm Services | 1.25% | — | -53.32% | |
| 14 | HQY | Healthequity Inc | Stock-Healthcare | 1.24% | — | — | |
| 15 | TJX | Tjx Companies Inc | Stock-Consumer Disc | 1.24% | — | — | |
| 16 | SPLKCHF | Splunk Inc | Stock-Other | 1.16% | — | — | |
| 17 | STX | Seagate Technology Holdings plc | Stock-Tech | 1.03% | — | — | |
| 18 | DSI | Ishares Esg Msci Kld 400 ETF | ETF-Other | 1.00% | — | — | |
| 19 | OLED | Universal Display CORP | Stock-Tech | 1.00% | — | — | |
| 20 | WLY | Wiley (john) & Sons-class A | Stock-Other | 0.98% | — | — | |
| 21 | GRMN | Garmin Ltd. | Stock-Tech | 0.95% | — | -3.25% | |
| 22 | CVS | Cvs Health CORP | Stock-Healthcare | 0.94% | — | +7.10% | |
| 23 | SCSC | Scansource Inc | Stock-Other | 0.93% | — | — | |
| 24 | SO | Southern Co/the | Stock-Utilities | 0.88% | — | — | |
| 25 | PATH | Uipath Inc - Class A | Stock-Tech | 0.88% | — | — | |
| 26 | XLE | Ss Energy Select Sector | ETF-Other | 0.86% | — | — | |
| 27 | NIC | Nicolet Bankshares Inc | Stock-Other | 0.78% | — | -24.97% |
Portfolio Performance
Performance for Q3 2026
+5.5%
Performance Last 4 Quarters
+35.2%
- Stdev
- +12.8%
- Beta
- +0.82
- Alpha
- +2.1%
- Max Drawdown
- -8.9%
- Annualized Perf
- +19.2%
- Batting Avg vs S&P
- +47.2%
- Sortino
- +2.97
- Stutzer
- +0.43
- Treynor
- +0.23
- Sterling
- +1.28
- Calmar
- +2.15
- Information Ratio
- -0.2
- Tracking Error
- +7.5%
- Stdev Down
- +6.2%
- Winning Months %
- +69.4%
- Losing Months %
- +30.6%
- Best 12 Months
- +38.1%
- Worst 12 Months
- +3.3%
- Efficiency Ratio
- +0.6
- Sharpe
- +1.44
- Stdev Sectors
- +7.5%
- Skewness
- +0.13
- Kurtosis
- -0.04
- Upside Potential
- +4.58
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings | |
|---|---|---|---|---|---|
| 2023 Q3 | 27 | $28.6M | 0 | ||
| 2023 Q2 | 37 | $71.6M | 0 | ||
| 2023 Q1 | 32 | $51.3M | 0 | ||
| 2022 Q4 | 42 | $68.2M | 0 | ||
| 2022 Q3 | 22 | $35.0M | 0 | ||
| 2022 Q2 | 26 | $17.2M | 0 | ||
| 2022 Q1 | 43 | $71.8M | 0 | ||
| 2021 Q4 | 51 | $99.7M | 0 | ||
| 2021 Q3 | 42 | $116.2M | 0 | ||
| 2021 Q2 | 51 | $130.3M | 74 | ||
| 2021 Q1 | 43 | $76.5M | 67 | ||
| 2020 Q4 | 33 | $102.5M | 51 | ||
| 2020 Q3 | 29 | $63.9M | 49 | ||
| 2020 Q2 | 30 | $83.1M | 100 | ||
| 2020 Q1 | 15 | $19.8M | 100 | ||
| 2019 Q4 | 33 | $78.8M | 30 | ||
| 2019 Q3 | 29 | $86.1M | 23 | ||
| 2019 Q2 | 29 | $89.6M | 27 | ||
| 2019 Q1 | 32 | $103.8M | 100 | ||
| 2018 Q4 | 1 | — | 100 | ||
| 2018 Q3 | 30 | $94.4M | 28 | ||
| 2018 Q2 | 26 | $76.1M | 70 | ||
| 2018 Q1 | 29 | $87.0M | 27 | ||
| 2017 Q4 | 36 | $100.8M | 10 | ||
| 2017 Q3 | 32 | $93.1M | 5 | ||
| 2017 Q2 | 30 | $88.5M | 6 | ||
| 2017 Q1 | 33 | $86.6M | 21 | ||
| 2016 Q4 | 28 | $75.7M | 58 | ||
| 2016 Q3 | 29 | $82.9M | 52 | ||
| 2016 Q2 | 22 | $60.0M | 70 | ||
| 2016 Q1 | 19 | $84.2M | 73 | ||
| 2015 Q4 | 16 | $76.8M | 100 | ||
| 2015 Q3 | 16 | $34.2M | 100 | ||
| 2015 Q2 | 25 | $87.9M | 15 | ||
| 2015 Q1 | 24 | $94.0M | 19 | ||
| 2014 Q4 | 21 | $82.6M | 46 | ||
| 2014 Q3 | 25 | $79.2M | 18 | ||
| 2014 Q2 | 26 | $90.1M | 19 | ||
| 2014 Q1 | 25 | $81.5M | 13 | ||
| 2013 Q4 | 16 | $75.8M | 19 | ||
| 2013 Q3 | 12 | $73.0M | 44 | ||
| 2013 Q2 | 10 | $51.8M | 0 |
💡
Data Source Notice: AlphaSMO is the web's most authoritative 13F / Inside Trader database. Institutional holdings and insider trades presented here are precisely computed to deliver accurate portfolio reporting.
Holding changes this quarter
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|
Filing History
FAQ
What is Appleton Group, LLC and what type of investor is it?
Appleton Group, LLC is an investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2023-09-30), the firm manages a tracked equity portfolio valued at approximately $28.6M, spread across 27 disclosed positions.
What are Appleton Group, LLC's largest equity positions?
Based on the latest 13F filing, Appleton Group, LLC's top holdings by market value are:
1. Schwab US Dvd Equity ETF (SCHD) — $15.6M (54.4%)
2. Schwab US Aggregate Bond ETF (SCHZ) — $1.9M (6.8%)
3. Ishares Core S&p Midcap ETF (IJH) — $1.1M (3.7%)
4. Ishares Russell 1000 Value E (IWD) — $972.7K (3.4%)
5. Ss Spdr S&p 500 ETF Trust-us (SPY) — $967.0K (3.4%)
What changes did Appleton Group, LLC make in its most recent portfolio filing?
No notable portfolio changes were recorded for Appleton Group, LLC in the most recent quarter. Holdings appear to have remained relatively stable.
What sectors does Appleton Group, LLC focus on?
Appleton Group, LLC is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 31.2%
• Health Care: 17.7%
• Energy: 12.8%
• Industrials: 11.0%
• Communication Services: 10.1%
• Consumer Discretionary: 10.1%
Investment Profile
Appleton Group, LLC returned an annualized 19.2% over the trailing 36 months — outperforming the S&P 500 by 2.1 points — based on a reconstructed track record of its disclosed 13F positions, with a beta of 0.82 (less volatile than the market) and a 47% quarterly batting average against the index.
Its portfolio is concentrated and long-term-holding, with 31.2% of the portfolio concentrated in Information Technology.
Its concentration score has risen from 67 to 100 over the past 4 quarters — a shift toward higher-conviction positions.
It has added to its SCHD position over the past two quarters (+$14.8M, now $15.6M), while trimming SCHG over the same stretch (-$20.4M, still holding $842.4K).
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