HF

Highland Financial Advisors, LLC

Diversified strategyMomentum followerQuality / disciplined sizing

Total reported value

$454.6M

Reporting period: 2026-06-30 · Number of holdings: 73

Highland Financial Advisors, LLC disclosed 73 holdings in its latest 13F filing for the period ending 2026-06-30, with total reported value of $454.6M and a quarterly turnover rate of 26.6%.

Browse other institutions with $100M to $1B AUMBrowse other institutions starting with "H"

Personality snowflake

Concentration
25.03
Portfolio Stability
26.62
Momentum/Contrarian
100
Sector conviction
55.02
Diversification
100
Sizing Uniformity
80.98

Recent moves

  • Trim GINN

    -81.5% -$13.4M

  • Add AVDE

    +66.2% $15.5M

  • New buy AVDV

  • Add VONG

    +21.4% $11.2M

  • Trim IAU

    -7.4% -$2.4M

  • Add AVSD

    +193.0% $4.4M

Holdings Map

New buyAddUnchangedTrim

Top 10 holdings by weight

Full holdings list this quarter

#TickerIssuerAsset SubclassWeightWeight ChangeShares Change4Q Trend
1SPYMSte Str Spdr Pt S&p 500 ETFETF-Large Cap & Growth10.22%-0.86%-3.63%
2QQQMInvesco Nasdaq 100 ETFETF-Tech9.95%+0.04%-5.41%
3AVUSAvantis U.s. Equity ETFETF-Other9.34%-0.50%-1.11%
4DFAUDimensional US Core Equity METF-Other9.03%-0.62%-1.95%
5VONGVanguard Russell 1000 GrowthETF-Other8.42%+1.27%+21.39%
6AVDEAvantis International EquityETF-Other7.95%+2.49%+66.21%
7AVUVAvantis US Small Cap ValueETF-Small Cap5.47%-0.50%-2.53%
8AVIGAvantis Core Fixed IncomeETF-Other5.42%-0.78%+5.29%
9AVSUAvantis Resp US Equity ETFETF-Other3.41%+0.46%+15.89%
10IWFIshares Russell 1000 GrowthETF-Other2.85%-0.09%+299.69%
11SGOVIshares 0-3 Month Treasury BETF-Gov Bonds2.51%-0.38%+3.99%
12AVEMAvantis Emerging Markets EqETF-Emerging Markets2.46%+0.22%+10.10%
13AVDVAvantis Intl S/c Value ETFETF-Other2.45%+2.45%NEW
14XCEMColumbia Em Core Ex-chinaETF-Emerging Markets2.22%+0.32%+8.19%
15VTIVanguard Total Stock Mkt ETFETF-Other2.19%+0.03%+5.16%
16IAUIshares Gold TrustETF-Commodities2.05%-1.06%-7.44%
17AVSDAvantis Reps Intern Equi ETFETF-Other1.41%+0.88%+193.03%
18USXFIshares Esg Advance Msci USAETF-Other1.18%+0.48%+60.68%
19SMINIshares Msci India Small-capETF-Other0.88%+0.23%+36.73%
20GINNGoldman Sachs Innovate EqtyETF-Commodities0.80%-3.71%-81.46%
21SCHGSchwab US Large-cap GrowthETF-Other0.72%-0.10%-8.92%
22XJRIshr Esg Ss S&p Smal-cap-usdETF-Other0.67%+0.08%+12.31%
23AVSEAvantis Resp Emerg Mkts Eq-eETF-Other0.56%+0.13%+26.77%
24AAPLApple INCStock-Tech0.49%-0.02%+1.87%
25MEARIshrs Short Mat Muni Act ETFETF-Other0.46%+3.16%
26IEFAIshares Core Msci Eafe ETFETF-Other0.43%-0.04%+3.02%
27PMPhilip Morris InternationalStock-Consumer Staples0.43%-0.06%-3.36%
28JPMJpmorgan Chase & CoStock-Financials0.35%-0.03%+0.27%
29AMZNAmazon.com INCStock-Consumer Disc0.33%-0.01%+4.13%
30VGTVanguard Info Tech ETFETF-Tech0.33%-0.23%+309.01%
31VYMVanguard High Dvd Yield ETFETF-Other0.32%-3.02%
32DFAEDimensional Emerging Core EqETF-Emerging Markets0.29%+0.03%+16.45%
33SLYVSs Spdr S&p 600 Sc Val ETFETF-Other0.29%+0.01%+6.95%
34FBTCFidelity Wise Origin BitcoinETF-Crypto0.25%-0.07%+7.57%
35DFAWDimensional World Eqty ETFETF-Other0.23%-0.02%
36MOAltria Group INCStock-Consumer Staples0.23%-5.24%
37XOMExxon Mobil CORPStock-Energy0.18%-0.07%+10.49%
38XVVIshares Esg Select ScreenedETF-Other0.18%-15.31%
39VONEVanguard Russell 1000ETF-Other0.15%+0.15%NEW
40MSFTMicrosoft CORPStock-Tech0.15%+8.55%
41QQQInvesco Qqq Trust Series 1ETF-Tech0.15%+0.06%+52.11%
42IVVIshares Core S&p 500 ETFETF-Large Cap & Growth0.14%-0.10%-39.79%
43VTVVanguard Value ETFETF-Other0.13%-0.01%+4.96%
44DFACDimensional US Core Equity 2ETF-Other0.12%
45VOOVanguard S&p 500 ETFETF-Large Cap & Growth0.12%-0.01%+0.12%
46BRK-BBerkshire Hathaway Inc-cl BStock-Other0.12%-12.64%
47NVDANvidia CORPStock-Tech0.12%+0.01%+8.05%
48GOOGLAlphabet Inc-cl AStock-Comm Services0.12%+0.04%+46.36%
49METAMeta Platforms Inc-class AStock-Comm Services0.11%+2.68%
50GOOGAlphabet Inc-cl CStock-Comm Services0.11%+0.01%+9.79%
150 of 73

Holding changes this quarter

Highland Financial Advisors, LLC's most significant position changes for 2026-06-30: New buy: Avantis Intl S/c Value ETF (AVDV); New buy: Vanguard Russell 1000 (VONE); New buy: Advanced Micro Devices (AMD); New buy: Spdr Gold Shares (GLD); New buy: Ss Spdr S&p 500 ETF Trust-us (SPY).

Position changes disclosed by Highland Financial Advisors, LLC for the quarter ending 2026-06-30, including ticker, issuer, weight change, shares change, and action
#TickerIssuerWeight ChangeShares ChangeAction
1AVDEAvantis International Equity+2.5%+66.21%Add
2AVDVAvantis Intl S/c Value ETF+2.5%NEWNew buy
3VONGVanguard Russell 1000 Growth+1.3%+21.39%Add
4AVSDAvantis Reps Intern Equi ETF+0.9%+193.03%Add
5USXFIshares Esg Advance Msci USA+0.5%+60.68%Add
6AVSUAvantis Resp US Equity ETF+0.5%+15.89%Add
7XCEMColumbia Em Core Ex-china+0.3%+8.19%Add
8SMINIshares Msci India Small-cap+0.2%+36.73%Add
9AVEMAvantis Emerging Markets Eq+0.2%+10.10%Add
10VONEVanguard Russell 1000+0.2%NEWNew buy
11AVSEAvantis Resp Emerg Mkts Eq-e+0.1%+26.77%Add
12AMDAdvanced Micro Devices+0.1%NEWNew buy
13XJRIshr Esg Ss S&p Smal-cap-usd+0.1%+12.31%Add
14GLDSpdr Gold Shares+0.1%NEWNew buy
15SPYSs Spdr S&p 500 ETF Trust-us+0.1%NEWNew buy
16QQQInvesco Qqq Trust Series 1+0.1%+52.11%Add
17DFAIDimensional International Co+0.1%NEWNew buy
18VEAVanguard Ftse Developed ETF+0.1%NEWNew buy
19QQQMInvesco Nasdaq 100 ETF0%-5.41%Trim
20GOOGLAlphabet Inc-cl A0%+46.36%Add
21AVLVAvantis US Large Cap Value0%NEWNew buy
22VTIVanguard Total Stock Mkt ETF0%+5.16%Add
23DFAEDimensional Emerging Core Eq0%+16.45%Add
24SLYVSs Spdr S&p 600 Sc Val ETF0%+6.95%Add
25GOOGAlphabet Inc-cl C0%+9.79%Add
26NVDANvidia CORP0%+8.05%Add
27AMZNAmazon.com INC0%+4.13%Add
28VTVVanguard Value ETF0%+4.96%Add
29VOOVanguard S&p 500 ETF0%+0.12%Add
30AAPLApple INC0%+1.87%Add
31DFAWDimensional World Eqty ETF0%Unchanged
32JPMJpmorgan Chase & Co0%+0.27%Add
33IEFAIshares Core Msci Eafe ETF0%+3.02%Add
34SDGIsh Msci Glob Sust Deve Goal-0.1%EXITSold out
35VBVanguard Small-cap ETF-0.1%EXITSold out
36PMPhilip Morris International-0.1%-3.36%Trim
37XOMExxon Mobil CORP-0.1%+10.49%Add
38FBTCFidelity Wise Origin Bitcoin-0.1%+7.57%Add
39IWFIshares Russell 1000 Growth-0.1%+299.69%Add
40IVVIshares Core S&p 500 ETF-0.1%-39.79%Trim
41SCHGSchwab US Large-cap Growth-0.1%-8.92%Trim
42VGTVanguard Info Tech ETF-0.2%+309.01%Add
43SGOVIshares 0-3 Month Treasury B-0.4%+3.99%Add
44AVUSAvantis U.s. Equity ETF-0.5%-1.11%Trim
45AVUVAvantis US Small Cap Value-0.5%-2.53%Trim
46DFAUDimensional US Core Equity M-0.6%-1.95%Trim
47AVIGAvantis Core Fixed Income-0.8%+5.29%Add
48SPYMSte Str Spdr Pt S&p 500 ETF-0.9%-3.63%Trim
49IAUIshares Gold Trust-1.1%-7.44%Trim
50GINNGoldman Sachs Innovate Eqty-3.7%-81.46%Trim

FAQ

What is Highland Financial Advisors, LLC and what type of investor is it?
Highland Financial Advisors, LLC is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-06-30), the firm manages a tracked equity portfolio valued at approximately $454.6M, spread across 73 disclosed positions.
What are Highland Financial Advisors, LLC's largest equity positions?
Based on the latest 13F filing, Highland Financial Advisors, LLC's top holdings by market value are: 1. Ste Str Spdr Pt S&p 500 ETF (SPYM) — $46.4M (10.2%) 2. Invesco Nasdaq 100 ETF (QQQM) — $45.2M (9.9%) 3. Avantis U.s. Equity ETF (AVUS) — $42.5M (9.3%) 4. Dimensional US Core Equity M (DFAU) — $41.1M (9.0%) 5. Vanguard Russell 1000 Growth (VONG) — $38.3M (8.4%)
What changes did Highland Financial Advisors, LLC make in its most recent portfolio filing?
In the latest reported quarter, Highland Financial Advisors, LLC made 49 notable position adjustments: 8 new positions were initiated, 29 existing holdings were added to, 10 positions were partially reduced, and 2 were completely exited. The largest of these moves: New buy: Avantis Intl S/c Value ETF (AVDV); New buy: Vanguard Russell 1000 (VONE); New buy: Advanced Micro Devices (AMD); New buy: Spdr Gold Shares (GLD); New buy: Ss Spdr S&p 500 ETF Trust-us (SPY)
What sectors does Highland Financial Advisors, LLC focus on?
Highland Financial Advisors, LLC is concentrated in the following sectors based on its current disclosed equity portfolio: • Information Technology: 27.1% • Consumer Staples: 22.5% • Financials: 15.3% • Consumer Discretionary: 13.7% • Communication Services: 10.6% • Energy: 5.8%