Advisory Alpha, LLC — Q3 2021 13F Holdings

Name: Advisory Alpha, LLC — 13F Holdings, Q3 2021
Creator: AlphaSMO
License: https://www.sec.gov/forms

CIK: 0001576762

Total reported value

$3.7B

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Full holdings list this quarter

Showing top 200 holdings (of 238 total)

#	Ticker	Issuer	Asset Subclass	Weight	Weight Change	Shares Change
1	SPYG	Ss Spdr P S&p 500 Growth ETF	ETF-Large Cap & Growth	8.77%	-2.27%	+12.37%
2	SPYV	Ss Spdr P S&p 500 Value ETF	ETF-Large Cap & Growth	6.15%	-1.08%	+12.94%
3	SPAB	Ss Spdr P Agg Bond ETF	ETF-Other	5.85%	—	+11.93%
4	SPDW	Ste Str Spdr Pt Dw EU ETF	ETF-Other	4.29%	-0.07%	+10.53%
5	SCHM	Schwab US Mid Cap ETF	ETF-Other	3.97%	-0.79%	+11.25%
6	USHY	Ishares Broad Usd High Yield	ETF-High Yield	3.90%	—	+0.68%
7	SPEM	State Street Sp Ptf Em ETF	ETF-Other	3.69%	+0.26%	+14.18%
8	SCHA	Schwab US Small-cap ETF	ETF-Other	3.60%	—	+13.80%
9	XLK	Ss Technology Select Sector	ETF-Tech	3.51%	-0.17%	+10.36%
10	SCHP	Schwab U.s. Tips ETF	ETF-Other	3.40%	+0.40%	+11.73%
11	EMB	Ishares Jp Morgan Usd Emergi	ETF-Other	3.04%	—	+27.26%
12	BKLN	Invesco Senior Loan ETF	ETF-Other	2.81%	-0.09%	+21.55%
13	GLDM1USD	Spdr Gold Minishares Trust	ETF-Commodities	2.78%	—	+26.52%
14	VCSH	Vanguard S/t CORP Bond ETF	ETF-Corp Bonds	2.66%	—	+16.93%
15	PGX	Invesco Preferred ETF	ETF-Other	2.56%	—	+22.23%
16	VMBS	Vanguard Mortgage-backed Sec	ETF-Other	2.48%	—	+13.82%
17	USRT	Ishares Core US Reit ETF	ETF-Other	1.98%	—	+12.28%
18	SPLB	Ss Spdr P Long Term C ETF	ETF-Other	1.75%	—	+25.38%
19	SCHC	Schwab Intl Small-cap Equity	ETF-Other	1.71%	—	+12.58%
20	SPYM	Ste Str Spdr Pt S&p 500 ETF	ETF-Large Cap & Growth	1.63%	—	-0.93%
21	XLV	Ss Health Care Select Sector	ETF-Other	1.50%	-0.07%	+6.63%
22	CWB	Ss Spdr Bb Conv Sec ETF	ETF-Other	1.38%	—	+27.58%
23	XLY	Ss Consumer Disc Select Sect	ETF-Other	1.19%	-0.08%	+19.13%
24	SHW	Sherwin-williams Co/the	Stock-Materials	0.87%	—	-6.81%
25	VT	Vanguard Tot World Stk ETF	ETF-Other	0.86%	—	-4.87%
26	XLC	Ss Comm Select Sector Spdr	ETF-Other	0.85%	-0.53%	+7.02%
27	XLF	Ss Financial Select Sector	ETF-Other	0.76%	+0.64%	+7.05%
28	AAPL	Apple INC	Stock-Tech	0.63%	—	+21.39%
29	XLI	Ss Industrial Select Sector	ETF-Other	0.60%	-0.37%	+11.35%
30	FLRN	Ss Spdr Bb Ig Float Rt ETF	ETF-Other	0.54%	-0.08%	+24.30%
31	IAGG	Ishares Intl Aggregate Bond	ETF-Other	0.53%	—	+185.23%
32	VCIT	Vanguard Int-term Corporate	ETF-Corp Bonds	0.52%	+0.95%	+10.03%
33	BSJL	Invesco Bulletshares 2021 Hi	ETF-Other	0.51%	—	-1.84%
34	SPTL	Ss Spdr Pf Lng Trm Tsy E-usd	ETF-Other	0.47%	—	—
35	BSJM1EUR	Invesco Bulletshares 2022 Hi	ETF-Other	0.47%	—	-1.61%
36	SHYG	Ishares 0-5 Yr Hy CORP Bond	ETF-Corp Bonds	0.41%	—	+6.77%
37	EFG	Ishares Msci Eafe Growth ETF	ETF-Other	0.41%	—	+53.70%
38	✓	Invesco Exch Trd Slf Idx Fd	Stock-Other	0.40%	—	-3.52%
39	XLP	Ss Consumer Staples Sel Sect	ETF-Other	0.34%	+0.37%	+7.67%
40	BSCO	Invesco Bulletshares 2024 Cb	ETF-Other	0.32%	—	-6.05%
41	PGHY	Invesco Global Ex US High Yi	ETF-Other	0.31%	—	+26.17%
42	BSJP	Invesco Bulletshares 2025 Hy	ETF-Other	0.30%	—	-7.17%
43	SPSM	Ss Spdr P S&p 600 Small Cap	ETF-Small Cap	0.30%	—	+2.22%
44	VTIP	Vanguard Short-term Tips	ETF-Other	0.30%	+0.04%	+171.23%
45	DFAU	Dimensional US Core Equity M	ETF-Other	0.29%	-0.07%	+10.09%
46	SPMD	Ss Spdr P S&p 400 Midcap ETF	ETF-Other	0.29%	—	-0.16%
47	ESGU	Ishares Esg Aware Msci USA	ETF-Other	0.28%	—	—
48	EMHY	Ishares J.p. Morgan Em High	ETF-Other	0.27%	—	-62.08%
49	HYMB	Ss Spdr N Ice Hy Muni ETF	ETF-Other	0.27%	—	+4.24%
50	NSA	National Storage Affiliates	Stock-Real Estate	0.26%	—	-0.07%

1–50 of 200

Holding changes this quarter

Position changes disclosed by Advisory Alpha, LLC for the quarter ending Q3 2021, including ticker, issuer, weight change, shares change, and action
#	Ticker	Issuer	Weight Change	Shares Change	Action
1	SPTL	Ss Spdr Pf Lng Trm Tsy E-usd	+0.5%	NEW	New buy
2	IAGG	Ishares Intl Aggregate Bond	+0.3%	+185.23%	Add
3	ESGU	Ishares Esg Aware Msci USA	+0.3%	NEW	New buy
4	EMB	Ishares Jp Morgan Usd Emergi	+0.3%	+27.26%	Add
5	GLDM1USD	Spdr Gold Minishares Trust	+0.2%	+26.52%	Add
6	VTIP	Vanguard Short-term Tips	+0.2%	+171.23%	Add
7	BOTZ	Global X Robotics & Artifici	+0.2%	NEW	New buy
8	SCHX	Schwab US Large-cap ETF	+0.2%	NEW	New buy
9	LIT	Global X Lithium & Battery T	+0.2%	NEW	New buy
10	PAVE	Global X US Infrastructure	+0.2%	NEW	New buy
11	ARKQ	Ark Autonomous Tech & Robot	+0.2%	NEW	New buy
12	BKLN	Invesco Senior Loan ETF	+0.2%	+21.55%	Add
13	ISTB	Ishares Core 1-5 Year Usd Bo	+0.2%	+391.18%	Add
14	ARKF	Ark Blockchain & Fintech Inn	+0.2%	NEW	New buy
15	SPHD	Invesco S&p 500 High Dividen	+0.2%	NEW	New buy
16	RSP	Invesco S&p 500 Equal Weight	+0.2%	+687.28%	Add
17	SPLB	Ss Spdr P Long Term C ETF	+0.1%	+25.38%	Add
18	CWB	Ss Spdr Bb Conv Sec ETF	+0.1%	+27.58%	Add
19	VNLA	Janus Henderson Short Durati	+0.1%	NEW	New buy
20	SCHG	Schwab US Large-cap Growth	+0.1%	NEW	New buy
21	PJUL	Innovator U.s. Equity Power	+0.1%	NEW	New buy
22	PJUN	Innovator U.s. Equity Power	+0.1%	NEW	New buy
23	UJUN	Innovator U.s. Equity Ultra	+0.1%	NEW	New buy
24	PGX	Invesco Preferred ETF	+0.1%	+22.23%	Add
25	EFG	Ishares Msci Eafe Growth ETF	+0.1%	+53.70%	Add
26	XLY	Ss Consumer Disc Select Sect	+0.1%	+19.13%	Add
27	VCSH	Vanguard S/t CORP Bond ETF	+0.1%	+16.93%	Add
28	AAPL	Apple INC	+0.1%	+21.39%	Add
29	SPYG	Ss Spdr P S&p 500 Growth ETF	—	+12.37%	Add
30	VMBS	Vanguard Mortgage-backed Sec	0%	+13.82%	Add
31	USRT	Ishares Core US Reit ETF	0%	+12.28%	Add
32	SCHC	Schwab Intl Small-cap Equity	0%	+12.58%	Add
33	XLK	Ss Technology Select Sector	-0.1%	+10.36%	Add
34	SCHP	Schwab U.s. Tips ETF	-0.1%	+11.73%	Add
35	SPYV	Ss Spdr P S&p 500 Value ETF	-0.2%	+12.94%	Add
36	SPAB	Ss Spdr P Agg Bond ETF	-0.2%	+11.93%	Add
37	SCHA	Schwab US Small-cap ETF	-0.2%	+13.80%	Add
38	AGGY	Wisdomtree Yield Enhanced US	-0.2%	-80.55%	Trim
39	SCHM	Schwab US Mid Cap ETF	-0.2%	+11.25%	Add
40	BND	Vanguard Total Bond Market	-0.2%	-48.56%	Trim
41	SPDW	Ste Str Spdr Pt Dw EU ETF	-0.2%	+10.53%	Add
42	EFV	Ishares Msci Eafe Value ETF	-0.2%	-40.54%	Trim
43	BMAR	Innovator U.s. Equity Buffer	-0.2%	EXIT	Sold out
44	PMAR	Innovator U.s. Equity Power	-0.2%	EXIT	Sold out
45	BAPR	Innovator U.s. Equity Buffer	-0.2%	EXIT	Sold out
46	PAPR	Innovator U.s. Equity Power	-0.2%	EXIT	Sold out
47	UAPR	Innovator U.s. Equity Ultra	-0.2%	EXIT	Sold out
48	UMAR	Innovator U.s. Equity Ultra	-0.2%	EXIT	Sold out
49	SPEM	State Street Sp Ptf Em ETF	-0.3%	+14.18%	Add
50	EMHY	Ishares J.p. Morgan Em High	-0.6%	-62.08%	Trim