CIK: 0001404763
Total reported value
$3.0B
Reporting period: 2026-03-31 · Number of holdings: 785
J.W. COLE ADVISORS, INC. disclosed 785 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $3.0B and a quarterly turnover rate of 69.1%.
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J.w. Cole Advisors, INC.'s disclosed holdings carry a Herfindahl concentration index of 0.018 — mathematically equivalent to about 55 equally-sized positions, well below its 785 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 3.65), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 40% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Add AAPL
-0.8% $32.8M
Add NVDA
-1.3% $10.2M
Add QQQ
-3.3% $24.7M
Add SPY
+1.5% $15.2M
Add XOM
-0.5% $19.3M
Add GOOG
-1.3% $14.4M
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | AAPL | Apple INC | Stock-Tech | 9.35% | +3.44% | -0.81% | |
| 2 | NVDA | Nvidia CORP | Stock-Tech | 5.35% | +1.76% | -1.33% | |
| 3 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 3.41% | +1.56% | -3.29% | |
| 4 | AMZN | Amazon.com INC | Stock-Consumer Disc | 2.96% | — | -2.02% | |
| 5 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 2.78% | +1.15% | +1.45% | |
| 6 | XOM | Exxon Mobil CORP | Stock-Energy | 1.97% | +1.02% | -0.48% | |
| 7 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 1.82% | — | -1.17% | |
| 8 | DGRO | Ishares Core Dividend Growth | ETF-Other | 1.75% | +0.83% | +2.43% | |
| 9 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 1.74% | +0.84% | -1.32% | |
| 10 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 1.29% | — | -6.97% | |
| 11 | JPM | Jpmorgan Chase & Co | Stock-Financials | 1.16% | — | -0.82% | |
| 12 | XLK | Ss Technology Select Sector | ETF-Tech | 1.14% | +0.61% | +1.14% | |
| 13 | JAAA | Janus Henderson Aaa Clo ETF | ETF-Other | 1.11% | — | +9.46% | |
| 14 | JEPI | Jpmorgan Equity Premium Inco | ETF-Other | 1.00% | — | +3.55% | |
| 15 | TSLA | Tesla INC | Stock-Consumer Disc | 0.99% | — | +5.54% | |
| 16 | META | Meta Platforms Inc-class A | Stock-Comm Services | 0.90% | — | -5.87% | |
| 17 | GLD | Spdr Gold Shares | ETF-Commodities | 0.85% | +0.49% | +4.08% | |
| 18 | COST | Costco Wholesale CORP | Stock-Consumer Staples | 0.76% | — | -0.26% | |
| 19 | DIA | Ss Spdr Dow Jones Indus Avg | ETF-Large Cap & Growth | 0.74% | +0.57% | +2.64% | |
| 20 | AVGO | Broadcom INC | Stock-Tech | 0.71% | — | -2.39% | |
| 21 | COWZ | Pacer US Cash Cows 100 ETF | ETF-Other | 0.67% | — | -8.65% | |
| 22 | BIL | Ss Spdr Bb 1-3m T-bill ETF | ETF-Gov Bonds | 0.66% | — | +33.36% | |
| 23 | VGT | Vanguard Info Tech ETF | ETF-Tech | 0.63% | — | -0.83% | |
| 24 | QQH | Hcm Defender 100 Index ETF | ETF-Large Cap & Growth | 0.63% | — | -5.37% | |
| 25 | ICSH | Ishares Ultra Short Duration | ETF-Other | 0.61% | — | +1.35% | |
| 26 | T | At&t INC | Stock-Comm Services | 0.59% | — | -2.18% | |
| 27 | COP | Conocophillips | Stock-Energy | 0.58% | — | +2.73% | |
| 28 | AMAT | Applied Materials INC | Stock-Tech | 0.57% | — | -0.35% | |
| 29 | VZ | Verizon Communications INC | Stock-Comm Services | 0.56% | — | -3.99% | |
| 30 | ABBV | Abbvie INC | Stock-Healthcare | 0.55% | — | -1.01% | |
| 31 | QYLD | Global X Nasd 100 Cov Call | ETF-Other | 0.54% | +0.50% | +16.15% | |
| 32 | PPA | Invesco Aerospace & Defense | ETF-Other | 0.53% | — | +4.86% | |
| 33 | GEV | GE Vernova INC | Stock-Industrials | 0.53% | — | +1.71% | |
| 34 | XLV | Ss Health Care Select Sector | ETF-Other | 0.51% | — | +1.97% | |
| 35 | NEE | Nextera Energy INC | Stock-Utilities | 0.50% | — | +5.19% | |
| 36 | XLP | Ss Consumer Staples Sel Sect | ETF-Other | 0.49% | — | +5.63% | |
| 37 | RTX | Rtx CORP | Stock-Industrials | 0.49% | — | — | |
| 38 | PLTR | Palantir Technologies Inc-a | Stock-Tech | 0.47% | — | -14.94% | |
| 39 | CRUX | Columbia Core Bond ETF | ETF-Other | 0.47% | +0.47% | NEW | |
| 40 | XLI | Ss Industrial Select Sector | ETF-Other | 0.47% | +0.41% | -3.38% | |
| 41 | SMH | Vaneck Semiconductor ETF | ETF-Other | 0.45% | — | +7.00% | |
| 42 | V | Visa Inc-class A Shares | Stock-Financials | 0.45% | — | -4.31% | |
| 43 | SDVY | First Trust Smid Cap Rising | ETF-Other | 0.44% | — | +3.71% | |
| 44 | XLE | Ss Energy Select Sector | ETF-Other | 0.44% | — | +12.44% | |
| 45 | TFLO | Ishares Treasury Floating Ra | ETF-Gov Bonds | 0.43% | — | -0.21% | |
| 46 | NFLX | Netflix INC | Stock-Comm Services | 0.42% | — | +0.12% | |
| 47 | MO | Altria Group INC | Stock-Consumer Staples | 0.42% | — | -3.91% | |
| 48 | PULS | Pgim Ultra Short Bond ETF | ETF-Other | 0.41% | — | +11.04% | |
| 49 | MRK | Merck & Co. INC. | Stock-Healthcare | 0.41% | — | -1.23% | |
| 50 | DUK | Duke Energy CORP | Stock-Utilities | 0.41% | — | -0.61% |
Performance for Q3 2026
+3.3%
Performance Last 4 Quarters
+20.9%
Based on 83% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 785 | $3.0B | 69 | |
| 2025-12-31 | 1459 | $4.1B | 30 | |
| 2025-09-30 | 1544 | $5.2B | 44 | |
| 2025-06-30 | 1461 | $4.7B | 0 | |
| 2025-03-31 | 1255 | $3.2B | 100 | |
| 2024-12-31 | 956 | $2.5B | 0 | |
| 2024-09-30 | 934 | $2.4B | 0 | |
| 2024-06-30 | 889 | $2.1B | 0 | |
| 2024-03-31 | 881 | $2.0B | 0 | |
| 2023-12-31 | 816 | $1.7B | 0 | |
| 2023-09-30 | 734 | $1.4B | 0 | |
| 2023-06-30 | 758 | $1.4B | 0 | |
| 2023-03-31 | 774 | $1.4B | 0 | |
| 2022-12-31 | 741 | $1.3B | 0 | |
| 2022-09-30 | 725 | $1.2B | 0 | |
| 2022-06-30 | 733 | $1.3B | 0 | |
| 2022-03-31 | 806 | $1.5B | 0 | |
| 2021-12-31 | 833 | $1.5B | 0 | |
| 2021-09-30 | 478 | $1.4B | 0 | |
| 2021-06-30 | 736 | $1.3B | 90 | |
| 2021-03-31 | 668 | $1.0B | 17 | |
| 2020-12-31 | 629 | $962.2M | 73 | |
| 2020-09-30 | 766 | $1.3B | 91 | |
| 2020-06-30 | 303 | $665.1M | 100 | |
| 2020-03-31 | 101 | $51.7M | 100 | |
| 2019-12-31 | 547 | $793.2M | 0 |
J.w. Cole Advisors, INC.'s most significant position changes for 2026-03-31: Sold out: Microsoft CORP (MSFT); Sold out: Vanguard S&p 500 ETF (VOO); Sold out: Ishares Core S&p 500 ETF (IVV); Sold out: Ishares S&p 500 Growth ETF (IVW); Sold out: Vanguard Ftse Developed ETF (VEA).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | AAPL | Apple INC | +3.4% | -0.81% | Trim |
| 2 | NVDA | Nvidia CORP | +1.8% | -1.33% | Trim |
| 3 | QQQ | Invesco Qqq Trust Series 1 | +1.6% | -3.29% | Trim |
| 4 | SPY | Ss Spdr S&p 500 ETF Trust-us | +1.2% | +1.45% | Add |
| 5 | XOM | Exxon Mobil CORP | +1% | -0.48% | Trim |
| 6 | GOOG | Alphabet Inc-cl C | +0.8% | -1.32% | Trim |
| 7 | DGRO | Ishares Core Dividend Growth | +0.8% | +2.43% | Add |
| 8 | XLK | Ss Technology Select Sector | +0.6% | +1.14% | Add |
| 9 | DIA | Ss Spdr Dow Jones Indus Avg | +0.6% | +2.64% | Add |
| 10 | QYLD | Global X Nasd 100 Cov Call | +0.5% | +16.15% | Add |
| 11 | GLD | Spdr Gold Shares | +0.5% | +4.08% | Add |
| 12 | XLI | Ss Industrial Select Sector | +0.4% | -3.38% | Trim |
| 13 | LGH | Hcm Defender 500 Index ETF | -0.4% | -89.60% | Trim |
| 14 | PDI | Pimco Dynamic Income Fund | -0.7% | -99.21% | Trim |
| 15 | MSFT | Microsoft CORP | — | EXIT | Sold out |
| 16 | VOO | Vanguard S&p 500 ETF | — | EXIT | Sold out |
| 17 | IVV | Ishares Core S&p 500 ETF | — | EXIT | Sold out |
| 18 | IVW | Ishares S&p 500 Growth ETF | — | EXIT | Sold out |
| 19 | VEA | Vanguard Ftse Developed ETF | — | EXIT | Sold out |
| 20 | VUG | Vanguard Growth ETF | — | EXIT | Sold out |
| 21 | LLY | Eli Lilly & Co | — | EXIT | Sold out |
| 22 | VTI | Vanguard Total Stock Mkt ETF | — | EXIT | Sold out |
| 23 | JNJ | Johnson & Johnson | — | EXIT | Sold out |
| 24 | WMT | Walmart INC | — | EXIT | Sold out |
| 25 | IWM | Ishares Russell 2000 ETF | — | EXIT | Sold out |
| 26 | VTV | Vanguard Value ETF | — | EXIT | Sold out |
| 27 | CVX | Chevron CORP | — | EXIT | Sold out |
| 28 | UPS | United Parcel Service-cl B | — | EXIT | Sold out |
| 29 | VIG | Vanguard Dividend Apprec ETF | — | EXIT | Sold out |
| 30 | VXF | Vanguard Extended Market ETF | — | EXIT | Sold out |
| 31 | GE | General Electric | — | EXIT | Sold out |
| 32 | IVE | Ishares S&p 500 Value ETF | — | EXIT | Sold out |
| 33 | PM | Philip Morris International | — | EXIT | Sold out |
| 34 | HD | Home Depot INC | — | EXIT | Sold out |
| 35 | IBM | Intl Business Machines CORP | — | EXIT | Sold out |
| 36 | FBCG | Fidelity Blue Chip Grow ETF | — | EXIT | Sold out |
| 37 | CRUX | Columbia Core Bond ETF | — | NEW | New buy |
| 38 | PG | Procter & Gamble Co/the | — | EXIT | Sold out |
| 39 | CAT | Caterpillar INC | — | EXIT | Sold out |
| 40 | VOOG | Vanguard S&p 500 Growth ETF | — | EXIT | Sold out |
| 41 | EFA | Ishares Msci Eafe ETF | — | EXIT | Sold out |
| 42 | VO | Vanguard Mid-cap ETF | — | EXIT | Sold out |
| 43 | LMT | Lockheed Martin CORP | — | EXIT | Sold out |
| 44 | IYW | Ishares Ustechnology ETF | — | EXIT | Sold out |
| 45 | MGK | Vanguard Mega Cap Growth ETF | — | EXIT | Sold out |
| 46 | FBND | Fidelity Total Bond ETF | — | EXIT | Sold out |
| 47 | IWF | Ishares Russell 1000 Growth | — | EXIT | Sold out |
| 48 | KO | Coca-cola Co/the | — | EXIT | Sold out |
| 49 | SCHG | Schwab US Large-cap Growth | — | EXIT | Sold out |
| 50 | VWO | Vanguard Ftse Emerging Marke | — | EXIT | Sold out |
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-03-31 | 2026-04-23 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-02-11 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-11-05 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-08-12 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-05-05 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-01-31 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-10-24 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-08-08 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-04-30 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-01-31 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-10-24 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-07-27 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-05-03 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-02-14 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-10-31 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-07-27 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-06-10 | Amendment | View on EDGAR |
| 2022-03-31 | 2022-05-16 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-01-25 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-10-26 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-08-06 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-04-28 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-02-12 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-11-05 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-08-07 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-05-07 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-01-23 | 13F-HR | View on EDGAR |
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