WF

Willow Financial LLC

Momentum followerSector-focusedQuality / disciplined sizing

Total reported value

$98.7M

Reporting period: 2026-03-31 · Number of holdings: 37

Willow Financial LLC disclosed 37 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $98.7M and a quarterly turnover rate of 47.2%.

Personality snowflake

Concentration
21.76
Portfolio Stability
47.19
Momentum/Contrarian
100
Sector conviction
90.27
Diversification
74
Sizing Uniformity
89.8

Recent moves

  • Add IVES

    +162.6%　$4.1M

  • Trim JPST

    -89.0%　-$3.6M

  • Trim XMHQ

    -40.8%　-$3.4M

  • Add CANC

    +98.7%　$2.7M

  • Trim OUSM

    -45.5%　-$2.4M

  • Trim FDV

    -24.1%　-$2.0M

Holdings Map

New buyAddUnchangedTrim

Top 10 holdings by weight

Full holdings list this quarter

#TickerIssuerAsset SubclassWeightWeight ChangeShares Change4Q Trend
1FDVFed Hermes US Strat Div ETFETF-Other9.06%-2.06%-24.07%
2GRNYFundstr Gran Sh US Lrg CapETF-Other8.28%+1.97%+36.63%
3IVESDan Wedbush Ai Rev ETFETF-Other7.27%+4.17%+162.63%
4TPLSThornburg Core Plus Bond ETFETF-Other6.34%+0.96%+19.41%
5SIOTouchstone Strtg In Etf-iusdETF-Other6.21%-0.10%+0.01%
6WTBNWisdomtree Bianco Tr FundETF-Other6.13%-0.19%-2.08%
7BBBSBblx Bbb 1-5y CORP Bond ETFETF-Corp Bonds6.07%+1.65%+38.69%
8JDVIJh Disc. Value Int SelectETF-Other5.34%-1.07%-18.60%
9DFNLDavis Select Financial ETFETF-Other5.33%+5.33%NEW
10CANCTema Oncology ETFETF-Other5.19%+2.71%+98.68%
11XMHQInvesco S&p Midcap Qual ETFETF-Other5.14%-3.49%-40.80%
12DFISDimensional International SmETF-Other4.59%+0.55%+11.59%
13VOLTTema ElectrificationETF-Other4.08%+1.61%+40.10%
14WMTWalmart INCStock-Consumer Staples4.01%+0.62%+6.33%
15OUSMAlps Oshares US Small-cap QuETF-Other2.85%-2.40%-45.54%
16WELDTema U.s. Manufacturing & ReETF-Other2.27%-0.66%-30.77%
17SETMSprott Critical Material ETFETF-Other1.80%+1.80%NEW
18XOMExxon Mobil CORPStock-Energy1.31%+0.33%-4.94%
19VOOVanguard S&p 500 ETFETF-Large Cap & Growth1.14%-0.04%+1.08%
20JPEFJpmorgan Equity Focus ETFETF-Other0.83%-0.15%-12.34%
21VOVanguard Mid-cap ETFETF-Other0.78%-0.01%—
22FRDMFreedom 100 Emeging Mrkt ETFETF-Other0.50%-0.03%-10.60%
23AAPLApple INCStock-Tech0.50%-0.03%+0.68%
24IVVIshares Core S&p 500 ETFETF-Large Cap & Growth0.48%-0.03%—
25MSFTMicrosoft CORPStock-Tech0.46%-0.04%+20.73%
26NVDANvidia CORPStock-Tech0.45%+0.45%NEW
27JPSTJpmorgan Ultra-short IncomeETF-Other0.45%-3.61%-88.97%
28GOOGLAlphabet Inc-cl AStock-Comm Services0.43%+0.43%NEW
29NFLXNetflix INCStock-Comm Services0.41%+0.41%NEW
30AMZNAmazon.com INCStock-Consumer Disc0.40%+0.40%NEW
31MOATVaneck Morningstar Wide MoatETF-Other0.39%-0.03%—
32AXPAmerican Express CoStock-Financials0.34%-0.09%-2.95%
33EWEdwards Lifesciences CORPStock-Healthcare0.32%-0.02%—
34SHLDGlobal X Defense Tech ETFETF-Tech0.22%-1.97%-90.84%
35SLVIshares Silver TrustETF-Commodities0.22%+0.01%—
36VBVanguard Small-cap ETFETF-Other0.21%——
37GLDSpdr Gold SharesETF-Commodities0.21%+0.21%NEW

Holding changes this quarter

Willow Financial LLC's most significant position changes for 2026-03-31: New buy: Davis Select Financial ETF (DFNL); Sold out: Tema Durable Quality ETF (TOLL); Sold out: Alps Electrific Infrast ETF (ELFY); New buy: Sprott Critical Material ETF (SETM); Sold out: Rtx CORP (RTX).

Position changes disclosed by Willow Financial LLC for the quarter ending 2026-03-31, including ticker, issuer, weight change, shares change, and action
#TickerIssuerWeight ChangeShares ChangeAction
1IVESDan Wedbush Ai Rev ETF+4.2%+162.63%Add
2CANCTema Oncology ETF+2.7%+98.68%Add
3GRNYFundstr Gran Sh US Lrg Cap+2%+36.63%Add
4BBBSBblx Bbb 1-5y CORP Bond ETF+1.7%+38.69%Add
5VOLTTema Electrification+1.6%+40.10%Add
6TPLSThornburg Core Plus Bond ETF+1%+19.41%Add
7WMTWalmart INC+0.6%+6.33%Add
8DFISDimensional International Sm+0.6%+11.59%Add
9XOMExxon Mobil CORP+0.3%-4.94%Trim
10SLVIshares Silver Trust0%—Unchanged
11VBVanguard Small-cap ETF——Unchanged
12VOVanguard Mid-cap ETF0%—Unchanged
13EWEdwards Lifesciences CORP0%—Unchanged
14AAPLApple INC0%+0.68%Add
15MOATVaneck Morningstar Wide Moat0%—Unchanged
16FRDMFreedom 100 Emeging Mrkt ETF0%-10.60%Trim
17IVVIshares Core S&p 500 ETF0%—Unchanged
18VOOVanguard S&p 500 ETF0%+1.08%Add
19MSFTMicrosoft CORP0%+20.73%Add
20AXPAmerican Express Co-0.1%-2.95%Trim
21SIOTouchstone Strtg In Etf-iusd-0.1%+0.01%Add
22JPEFJpmorgan Equity Focus ETF-0.2%-12.34%Trim
23WTBNWisdomtree Bianco Tr Fund-0.2%-2.08%Trim
24WELDTema U.s. Manufacturing & Re-0.7%-30.77%Trim
25JDVIJh Disc. Value Int Select-1.1%-18.60%Trim
26SHLDGlobal X Defense Tech ETF-2%-90.84%Trim
27FDVFed Hermes US Strat Div ETF-2.1%-24.07%Trim
28OUSMAlps Oshares US Small-cap Qu-2.4%-45.54%Trim
29XMHQInvesco S&p Midcap Qual ETF-3.5%-40.80%Trim
30JPSTJpmorgan Ultra-short Income-3.6%-88.97%Trim
31DFNLDavis Select Financial ETF—NEWNew buy
32TOLLTema Durable Quality ETF—EXITSold out
33ELFYAlps Electrific Infrast ETF—EXITSold out
34SETMSprott Critical Material ETF—NEWNew buy
35RTXRtx CORP—EXITSold out
36NVDANvidia CORP—NEWNew buy
37GOOGLAlphabet Inc-cl A—NEWNew buy
38APHAmphenol Corp-cl A—EXITSold out
39VVisa Inc-class A Shares—EXITSold out
40NFLXNetflix INC—NEWNew buy
41CBOECboe Global Markets INC—EXITSold out
42AMZNAmazon.com INC—NEWNew buy
43WRBWr Berkley CORP—EXITSold out
44TTTrane Technologies plc—EXITSold out
45ETNEaton Corporation plc—EXITSold out
46LCTUIshares U.s. Carbon Transiti—EXITSold out
47GLDSpdr Gold Shares—NEWNew buy

FAQ

What is Willow Financial LLC and what type of investor is it?
Willow Financial LLC is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-03-31), the firm manages a tracked equity portfolio valued at approximately $98.7M, spread across 37 disclosed positions.
What are Willow Financial LLC's largest equity positions?
Based on the latest 13F filing, Willow Financial LLC's top holdings by market value are: 1. Fed Hermes US Strat Div ETF (FDV) — $8.9M (9.1%) 2. Fundstr Gran Sh US Lrg Cap (GRNY) — $8.2M (8.3%) 3. Dan Wedbush Ai Rev ETF (IVES) — $7.2M (7.3%) 4. Thornburg Core Plus Bond ETF (TPLS) — $6.3M (6.3%) 5. Touchstone Strtg In Etf-iusd (SIO) — $6.1M (6.2%)
What changes did Willow Financial LLC make in its most recent portfolio filing?
In the latest reported quarter, Willow Financial LLC made 41 notable position adjustments: 7 new positions were initiated, 12 existing holdings were added to, 12 positions were partially reduced, and 10 were completely exited. The largest of these moves: New buy: Davis Select Financial ETF (DFNL); Sold out: Tema Durable Quality ETF (TOLL); Sold out: Alps Electrific Infrast ETF (ELFY); New buy: Sprott Critical Material ETF (SETM); Sold out: Rtx CORP (RTX)
What sectors does Willow Financial LLC focus on?
Willow Financial LLC is concentrated in the following sectors based on its current disclosed equity portfolio: • Consumer Staples: 48.3% • Information Technology: 16.9% • Energy: 15.8% • Communication Services: 10.1% • Consumer Discretionary: 4.8% • Financials: 4.1%