BA
Bristlecone Advisors, LLC
Diversified strategyMomentum followerSector-focused
Total reported value
$1.2B
Reporting period: 2025-09-30 · Number of holdings: 233
Bristlecone Advisors, LLC disclosed 233 holdings in its latest 13F filing for the period ending 2025-09-30, with total reported value of $1.2B and a quarterly turnover rate of 28.5%.
Personality snowflake
- Concentration
- 10.4
- Portfolio Stability
- 28.49
- Momentum/Contrarian
- 100
- Sector conviction
- 94.39
- Diversification
- 100
- Sizing Uniformity
- 77.47
Recent moves
Trim USFR
-32.8% -$19.9M
Add NVDA
-1.0% $15.9M
Add IVV
+3.7% $14.6M
Trim VTI
-92.2% -$9.3M
Add SPDW
+2.5% $8.2M
Trim AMZN
-22.3% -$8.5M
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | MSFT | Microsoft CORP | Stock-Tech | 9.80% | -0.27% | -28.42% | |
| 2 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 5.60% | +1.32% | +3.69% | |
| 3 | NVDA | Nvidia CORP | Stock-Tech | 4.05% | +1.39% | -1.05% | |
| 4 | AAPL | Apple INC | Stock-Tech | 3.78% | — | -10.56% | |
| 5 | SPDW | Ste Str Spdr Pt Dw EU ETF | ETF-Other | 3.49% | +0.74% | +2.50% | |
| 6 | AGG | Ishares Core U.s. Aggregate | ETF-Other | 3.23% | -0.12% | -1.08% | |
| 7 | IJH | Ishares Core S&p Midcap ETF | ETF-Other | 2.72% | +0.36% | +1.37% | |
| 8 | SCHX | Schwab US Large-cap ETF | ETF-Other | 2.70% | +0.43% | -0.55% | |
| 9 | AMZN | Amazon.com INC | Stock-Consumer Disc | 2.24% | -0.64% | -22.32% | |
| 10 | VV | Vanguard Large-cap ETF | ETF-Other | 2.15% | +0.36% | +0.20% | |
| 11 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 2.11% | +0.53% | -2.02% | |
| 12 | COST | Costco Wholesale CORP | Stock-Consumer Staples | 2.05% | -0.16% | -0.57% | |
| 13 | SPAB | Ss Spdr P Agg Bond ETF | ETF-Other | 1.90% | — | -3.01% | |
| 14 | BND | Vanguard Total Bond Market | ETF-Other | 1.88% | +0.41% | +24.35% | |
| 15 | XLK | Ss Technology Select Sector | ETF-Tech | 1.81% | +0.50% | +0.26% | |
| 16 | AJG | Arthur J Gallagher & Co | Stock-Financials | 1.75% | -0.17% | — | |
| 17 | DLN | Wisdomtree US Largecap Divid | ETF-Other | 1.65% | +0.23% | +1.41% | |
| 18 | IJR | Ishares Core S&p Small-cap E | ETF-Small Cap | 1.62% | +0.32% | +5.15% | |
| 19 | JPST | Jpmorgan Ultra-short Income | ETF-Other | 1.46% | +0.58% | +24.80% | |
| 20 | VB | Vanguard Small-cap ETF | ETF-Other | 1.36% | +0.20% | +1.13% | |
| 21 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 1.34% | +0.23% | +2.48% | |
| 22 | VUG | Vanguard Growth ETF | ETF-Other | 1.33% | +0.31% | +0.37% | |
| 23 | VEA | Vanguard Ftse Developed ETF | ETF-Other | 1.33% | +0.30% | +1.67% | |
| 24 | IWR | Ishares Russell Mid-cap ETF | ETF-Other | 1.32% | — | +0.10% | |
| 25 | META | Meta Platforms Inc-class A | Stock-Comm Services | 1.22% | — | +0.69% | |
| 26 | SCHF | Schwab Intl Equity ETF | ETF-Other | 1.10% | — | -6.13% | |
| 27 | PLTR | Palantir Technologies Inc-a | Stock-Tech | 0.94% | +0.26% | -0.41% | |
| 28 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.91% | — | -2.18% | |
| 29 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 0.83% | — | -1.98% | |
| 30 | TSLA | Tesla INC | Stock-Consumer Disc | 0.81% | +0.22% | -5.27% | |
| 31 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 0.78% | — | -0.60% | |
| 32 | SPYG | Ss Spdr P S&p 500 Growth ETF | ETF-Large Cap & Growth | 0.71% | +0.23% | +9.46% | |
| 33 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.71% | — | +3.31% | |
| 34 | GSST | Goldman Sachs Ultra Short Bo | ETF-Commodities | 0.66% | — | +7.13% | |
| 35 | V | Visa Inc-class A Shares | Stock-Financials | 0.63% | — | -2.56% | |
| 36 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.61% | — | -3.30% | |
| 37 | VO | Vanguard Mid-cap ETF | ETF-Other | 0.60% | — | -0.04% | |
| 38 | EFA | Ishares Msci Eafe ETF | ETF-Other | 0.58% | — | +0.32% | |
| 39 | NFLX | Netflix INC | Stock-Comm Services | 0.57% | — | +3.52% | |
| 40 | GCOR | Goldman Sachs Access US Agg | ETF-Commodities | 0.55% | — | +13.59% | |
| 41 | HD | Home Depot INC | Stock-Consumer Disc | 0.54% | — | -2.79% | |
| 42 | ✓ | Fortinet INC | Stock-Other | 0.52% | +0.52% | NEW | |
| 43 | USFR | Wisdomtree Floating Rate Tre | ETF-Other | 0.48% | -1.61% | -32.83% | |
| 44 | TRV | Travelers Cos Inc/the | Stock-Financials | 0.45% | — | -3.36% | |
| 45 | LRCX | Lam Research CORP | Stock-Tech | 0.44% | — | -3.27% | |
| 46 | SOXX | Ishares Semiconductor ETF | ETF-Other | 0.44% | — | -0.24% | |
| 47 | ITA | Ishares U.s. Aerospace & Def | ETF-Other | 0.41% | — | -0.67% | |
| 48 | NKE | Nike INC -cl B | Stock-Consumer Disc | 0.41% | -0.13% | -12.52% | |
| 49 | SPEM | State Street Sp Ptf Em ETF | ETF-Other | 0.41% | — | +0.86% | |
| 50 | AMGN | Amgen INC | Stock-Healthcare | 0.39% | — | -2.46% |
1–50 of 233
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2025-09-30 | 233 | $1.2B | 28 | |
| 2025-06-30 | 296 | $1.2B | 0 | |
| 2025-03-31 | 380 | $1.2B | 100 | |
| 2024-12-31 | 376 | $1.3B | 0 | |
| 2024-09-30 | 365 | $1.2B | 0 | |
| 2024-06-30 | 291 | $1.2B | 0 | |
| 2024-03-31 | 270 | $1.1B | 0 | |
| 2023-12-31 | 272 | $989.6M | 0 | |
| 2023-09-30 | 260 | $889.9M | 0 | |
| 2023-06-30 | 278 | $995.1M | 0 | |
| 2023-03-31 | 353 | $911.8M | 0 | |
| 2022-12-31 | 256 | $815.7M | 0 | |
| 2022-09-30 | 242 | $766.0M | 0 | |
| 2022-06-30 | 248 | $809.8M | 0 | |
| 2022-03-31 | 234 | $814.4M | 0 | |
| 2021-12-31 | 236 | $833.1M | 0 | |
| 2021-09-30 | 221 | $764.0M | 0 | |
| 2021-06-30 | 220 | $739.0M | 95 | |
| 2021-03-31 | 214 | $661.9M | 11 | |
| 2020-12-31 | 201 | $628.6M | 17 | |
| 2020-09-30 | 201 | $548.2M | 17 | |
| 2020-06-30 | 165 | $494.0M | 36 | |
| 2020-03-31 | 151 | $419.4M | 42 | |
| 2019-12-31 | 200 | $498.1M | 26 | |
| 2019-09-30 | 144 | $410.7M | 21 | |
| 2019-06-30 | 178 | $421.3M | 24 | |
| 2019-03-31 | 98 | $357.1M | 22 | |
| 2018-12-31 | 142 | $333.2M | 20 | |
| 2018-09-30 | 155 | $397.4M | 33 | |
| 2018-06-30 | 141 | $300.4M | 12 | |
| 2018-03-31 | 138 | $297.6M | 24 | |
| 2017-12-31 | 152 | $315.4M | 12 | |
| 2017-09-30 | 311 | $308.0M | 15 | |
| 2017-06-30 | 154 | $295.0M | 11 | |
| 2017-03-31 | 159 | $286.3M | 13 | |
| 2016-12-31 | 162 | $280.5M | 12 | |
| 2016-09-30 | 163 | $277.6M | 27 | |
| 2016-06-30 | 164 | $271.0M | 37 | |
| 2016-03-31 | 169 | $252.6M | 25 | |
| 2015-12-31 | 176 | $236.6M | 0 |
Holding changes this quarter
Bristlecone Advisors, LLC's most significant position changes for 2025-09-30: Sold out: Fortinet INC (FTNT); New buy: Fortinet INC; New buy: Rtx Corporation; Sold out: Rtx CORP (RTX); Sold out: Berkshire Hathaway Inc-cl A (BRK-A).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | NVDA | Nvidia CORP | +1.4% | -1.05% | Trim |
| 2 | IVV | Ishares Core S&p 500 ETF | +1.3% | +3.69% | Add |
| 3 | SPDW | Ste Str Spdr Pt Dw EU ETF | +0.7% | +2.50% | Add |
| 4 | JPST | Jpmorgan Ultra-short Income | +0.6% | +24.80% | Add |
| 5 | GOOGL | Alphabet Inc-cl A | +0.5% | -2.02% | Trim |
| 6 | XLK | Ss Technology Select Sector | +0.5% | +0.26% | Trim |
| 7 | SCHX | Schwab US Large-cap ETF | +0.4% | -0.55% | Trim |
| 8 | BND | Vanguard Total Bond Market | +0.4% | +24.35% | Add |
| 9 | VV | Vanguard Large-cap ETF | +0.4% | +0.20% | Trim |
| 10 | IJH | Ishares Core S&p Midcap ETF | +0.4% | +1.37% | Add |
| 11 | IJR | Ishares Core S&p Small-cap E | +0.3% | +5.15% | Add |
| 12 | VUG | Vanguard Growth ETF | +0.3% | +0.37% | Trim |
| 13 | VEA | Vanguard Ftse Developed ETF | +0.3% | +1.67% | Add |
| 14 | PLTR | Palantir Technologies Inc-a | +0.3% | -0.41% | Trim |
| 15 | SPYG | Ss Spdr P S&p 500 Growth ETF | +0.2% | +9.46% | Add |
| 16 | SPY | Ss Spdr S&p 500 ETF Trust-us | +0.2% | +2.48% | Trim |
| 17 | DLN | Wisdomtree US Largecap Divid | +0.2% | +1.41% | Add |
| 18 | TSLA | Tesla INC | +0.2% | -5.27% | Trim |
| 19 | VB | Vanguard Small-cap ETF | +0.2% | +1.13% | Add |
| 20 | MBB | Ishares Mbs ETF | +0.2% | +26.95% | Add |
| 21 | AGG | Ishares Core U.s. Aggregate | -0.1% | -1.08% | Trim |
| 22 | NKE | Nike INC -cl B | -0.1% | -12.52% | Trim |
| 23 | VTEB | Vanguard Tax-exempt Bond ETF | -0.2% | -7.22% | Trim |
| 24 | MRK | Merck & Co. INC. | -0.2% | -9.74% | Trim |
| 25 | COST | Costco Wholesale CORP | -0.2% | -0.57% | Trim |
| 26 | AJG | Arthur J Gallagher & Co | -0.2% | — | Trim |
| 27 | PYPL | Paypal Holdings INC | -0.2% | -26.55% | Trim |
| 28 | CRM | Salesforce INC | -0.2% | -38.35% | Trim |
| 29 | ALB | Albemarle CORP | -0.2% | -50.60% | Trim |
| 30 | ADBE | Adobe INC | -0.2% | -21.86% | Trim |
| 31 | SBUX | Starbucks CORP | -0.2% | -3.24% | Trim |
| 32 | UNH | Unitedhealth Group INC | -0.2% | -6.72% | Trim |
| 33 | UPS | United Parcel Service-cl B | -0.2% | -18.98% | Trim |
| 34 | KEL | Kellanova | -0.2% | -14.28% | Trim |
| 35 | CMCSA | Comcast Corp-class A | -0.2% | -15.01% | Trim |
| 36 | MSFT | Microsoft CORP | -0.3% | -28.42% | Trim |
| 37 | PFE | Pfizer INC | -0.3% | -34.67% | Trim |
| 38 | VGT | Vanguard Info Tech ETF | -0.3% | -63.79% | Trim |
| 39 | GOOG | Alphabet Inc-cl C | -0.5% | -9.34% | Trim |
| 40 | AMZN | Amazon.com INC | -0.6% | -22.32% | Trim |
| 41 | VTI | Vanguard Total Stock Mkt ETF | -0.8% | -92.18% | Trim |
| 42 | USFR | Wisdomtree Floating Rate Tre | -1.6% | -32.83% | Trim |
| 43 | FTNT | Fortinet INC | — | EXIT | Sold out |
| 44 | ✓ | Fortinet INC | — | NEW | New buy |
| 45 | ✓ | Rtx Corporation | — | NEW | New buy |
| 46 | RTX | Rtx CORP | — | EXIT | Sold out |
| 47 | BRK-A | Berkshire Hathaway Inc-cl A | — | EXIT | Sold out |
| 48 | DG | Dollar General CORP | — | EXIT | Sold out |
| 49 | TTD | Trade Desk Inc/the -class A | — | EXIT | Sold out |
| 50 | TSN | Tyson Foods Inc-cl A | — | EXIT | Sold out |
FAQ
What is Bristlecone Advisors, LLC and what type of investor is it?
Bristlecone Advisors, LLC is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2025-09-30), the firm manages a tracked equity portfolio valued at approximately $1.2B, spread across 233 disclosed positions.
What are Bristlecone Advisors, LLC's largest equity positions?
Based on the latest 13F filing, Bristlecone Advisors, LLC's top holdings by market value are:
1. Microsoft CORP (MSFT) — $117.2M (9.8%)
2. Ishares Core S&p 500 ETF (IVV) — $67.0M (5.6%)
3. Nvidia CORP (NVDA) — $48.5M (4.0%)
4. Apple INC (AAPL) — $45.2M (3.8%)
5. Ste Str Spdr Pt Dw EU ETF (SPDW) — $41.8M (3.5%)
What changes did Bristlecone Advisors, LLC make in its most recent portfolio filing?
In the latest reported quarter, Bristlecone Advisors, LLC made 50 notable position adjustments: 2 new positions were initiated, 11 existing holdings were added to, 31 positions were partially reduced, and 6 were completely exited. The largest of these moves: Sold out: Fortinet INC (FTNT); New buy: Fortinet INC; New buy: Rtx Corporation; Sold out: Rtx CORP (RTX); Sold out: Berkshire Hathaway Inc-cl A (BRK-A)
What sectors does Bristlecone Advisors, LLC focus on?
Bristlecone Advisors, LLC is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 52.1%
• Consumer Discretionary: 12.4%
• Communication Services: 11.7%
• Consumer Staples: 7.3%
• Financials: 6.7%
• Health Care: 5.6%