Swmg, LLC

Diversified strategySector-focusedMomentum follower

Total reported value

$350.2M

Reporting period: 2026-03-31 · Number of holdings: 120

SWMG, LLC disclosed 120 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $350.2M and a quarterly turnover rate of 25.2%.

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Personality snowflake

Concentration: 24.68
Portfolio Stability: 25.21
Momentum/Contrarian: 100
Sector conviction: 100
Diversification: 100
Sizing Uniformity: 74.59

Recent moves

Add IVV
+15.7%　$5.4M
Trim DYNF
-13.8%　-$4.0M
Trim IEMG
-9.8%　-$3.5M
Trim IVE
-8.8%　-$3.2M
Add SPSB
+5.0%　$902.6K
Add VTI
+18.1%　$1.1M

Holdings Map

New buyAddUnchangedTrim

Top 10 holdings by weight

Full holdings list this quarter

#	Ticker	Issuer	Asset Subclass	Weight	Weight Change	Shares Change
1	IVV	Ishares Core S&p 500 ETF	ETF-Large Cap & Growth	18.57%	+2.00%	+15.75%
2	IVW	Ishares S&p 500 Growth ETF	ETF-Large Cap & Growth	6.97%	+0.27%	+8.50%
3	SPSB	Ss Spdr P St C CORP ETF	ETF-Other	6.09%	+0.42%	+5.01%
4	IVE	Ishares S&p 500 Value ETF	ETF-Large Cap & Growth	6.00%	-0.72%	-8.76%
5	IEMG	Ishares Core Msci Emerging	ETF-Emerging Markets	5.88%	-0.82%	-9.84%
6	DYNF	Ishrs US E F R A Etf-usd INC	ETF-Other	4.98%	-0.97%	-13.83%
7	EFV	Ishares Msci Eafe Value ETF	ETF-Other	4.18%	-0.08%	-0.09%
8	VTI	Vanguard Total Stock Mkt ETF	ETF-Other	3.23%	+0.41%	+18.11%
9	EFG	Ishares Msci Eafe Growth ETF	ETF-Other	2.68%	+2.68%	NEW
10	IEFA	Ishares Core Msci Eafe ETF	ETF-Other	2.62%	-0.27%	-6.97%
11	BAI	Ishrs Ai In And Tech Act ETF	ETF-Tech	2.45%	—	+5.57%
12	MTUM	Ishares Msci USA Momentum Fa	ETF-Other	2.44%	—	+4.46%
13	QUAL	Ishares Msci USA Quality Fac	ETF-Other	2.44%	—	+3.61%
14	THRO	Ishares U.s. Thematic Rotati	ETF-Other	2.40%	—	+5.70%
15	IXUS	Ishares Core Intl Stock ETF	ETF-Other	2.27%	-0.11%	-2.67%
16	IDEF	Ishares Def Industrials Act	ETF-Other	1.89%	+1.89%	NEW
17	BLCR	Ishares Lrg Cp Cr Act Etf-ui	ETF-Other	1.73%	+1.73%	NEW
18	IYW	Ishares Ustechnology ETF	ETF-Tech	1.67%	—	+9.02%
19	VEA	Vanguard Ftse Developed ETF	ETF-Other	1.45%	-0.05%	-0.61%
20	IUSB	Ishr Cr Unvrse Usd Bd Etf-ui	ETF-Other	1.37%	-0.03%	-3.82%
21	GOVT	Ishares US Treasury Bond ETF	ETF-Gov Bonds	1.23%	+0.36%	+38.67%
22	TLH	Ishares 10-20 Year Treasury	ETF-Gov Bonds	1.01%	+0.10%	+10.04%
23	MBB	Ishares Mbs ETF	ETF-Other	0.89%	+0.18%	+23.74%
24	VLUE	Ishares Msci USA Value Facto	ETF-Other	0.53%	+0.53%	NEW
25	AAPL	Apple INC	Stock-Tech	0.51%	-0.08%	-6.84%
26	VWO	Vanguard Ftse Emerging Marke	ETF-Emerging Markets	0.42%	—	-5.75%
27	XLK	Ss Technology Select Sector	ETF-Tech	0.42%	—	+0.19%
28	IAGG	Ishares Intl Aggregate Bond	ETF-Other	0.39%	—	-0.71%
29	COR	Cencora INC	Stock-Healthcare	0.39%	-0.09%	-9.83%
30	NVDA	Nvidia CORP	Stock-Tech	0.39%	—	-3.33%
31	SPSM	Ss Spdr P S&p 600 Small Cap	ETF-Small Cap	0.35%	—	+0.61%
32	BND	Vanguard Total Bond Market	ETF-Other	0.31%	—	+0.96%
33	MSFT	Microsoft CORP	Stock-Tech	0.31%	—	-7.30%
34	IAU	Ishares Gold Trust	ETF-Commodities	0.27%	-0.33%	-53.55%
35	LDUR	Pimco Enhanced Low Duration	ETF-Other	0.27%	+0.27%	NEW
36	AVSF	Avantis Short-term Fixed INC	ETF-Other	0.27%	+0.27%	NEW
37	TJX	Tjx Companies INC	Stock-Consumer Disc	0.26%	—	-9.92%
38	IFRA	Ishares US Infrastructure	ETF-Other	0.24%	—	+0.48%
39	IJH	Ishares Core S&p Midcap ETF	ETF-Other	0.24%	—	-2.93%
40	BALT	Inn Defined Wealth Shield	ETF-Other	0.24%	—	—
41	NVO	Novo-nordisk A/s-spons Adr	Stock-Healthcare	0.23%	-0.06%	—
42	GSY	Invesco Ultra Short Duration	ETF-Other	0.23%	+0.23%	NEW
43	ETN	Eaton Corporation plc	Stock-Industrials	0.22%	-0.11%	-30.89%
44	MOAT	Vaneck Morningstar Wide Moat	ETF-Other	0.22%	—	+1.41%
45	TSLA	Tesla INC	Stock-Consumer Disc	0.22%	—	-1.57%
46	SYK	Stryker CORP	Stock-Healthcare	0.22%	—	-9.85%
47	IJR	Ishares Core S&p Small-cap E	ETF-Small Cap	0.21%	—	+0.38%
48	LLY	Eli Lilly & Co	Stock-Healthcare	0.21%	-0.16%	-35.28%
49	TT	Trane Technologies plc	Stock-Industrials	0.21%	—	+7.33%
50	SPY	Ss Spdr S&p 500 ETF Trust-us	ETF-Large Cap & Growth	0.21%	—	-3.00%

1–50 of 120

Reported value over time

Sector allocation

Sector allocation over time

Quarterly history

Period	Holdings	Total value	Stability	Top holdings
2026-03-31	120	$350.2M	25	1IVV 2IVW 3SPSB Top holdings2026-03-31 1.IVV 2.IVW 3.SPSB 4.IVE 5.IEMG 6.DYNF 7.EFV 8.VTI 9.EFG 10.IEFA
2025-12-31	120	$360.2M	18	1IVV 2IVE 3IVW Top holdings2025-12-31 1.IVV 2.IVE 3.IVW 4.IEMG 5.DYNF 6.SPSB 7.OEF 8.EFV 9.IEFA 10.VTI
2025-09-30	110	$330.7M	54	1IVV 2IVW 3DYNF Top holdings2025-09-30 1.IVV 2.IVW 3.DYNF 4.SPSB 5.IEMG 6.QUAL 7.IVE 8.OEF 9.EFV 10.VTI
2025-06-30	122	$297.4M	0	1IVV 2QUAL 3IVW Top holdings2025-06-30 1.IVV 2.QUAL 3.IVW 4.EFV 5.SPSB 6.DYNF 7.IVE 8.IEMG 9.IXUS 10.VTI
2025-03-31	111	$252.1M	100	1IVV 2SPSB 3IUSB Top holdings2025-03-31 1.IVV 2.SPSB 3.IUSB 4.IVW 5.QUAL 6.DYNF 7.IXUS 8.IVE 9.EFV 10.IEFA
2024-12-31	115	$250.8M	0	1IVV 2IVW 3SPSB Top holdings2024-12-31 1.IVV 2.IVW 3.SPSB 4.QUAL 5.DYNF 6.EFV 7.EFG 8.IXUS 9.VTI 10.IVE
2024-09-30	118	$242.1M	0	1IVV 2IVW 3SPSB Top holdings2024-09-30 1.IVV 2.IVW 3.SPSB 4.QUAL 5.DYNF 6.EFV 7.EFG 8.IXUS 9.VTI 10.IUSB
2024-06-30	96	$224.6M	0	1IVV 2EFA 3IVW Top holdings2024-06-30 1.IVV 2.EFA 3.IVW 4.QUAL 5.DYNF 6.SPSB 7.EFG 8.IXUS 9.IUSB 10.VTI
2024-03-31	97	$222.1M	0	1IVV 2IWM 3IXUS Top holdings2024-03-31 1.IVV 2.IWM 3.IXUS 4.QUAL 5.DYNF 6.SPSB 7.IVW 8.IUSB 9.VTI 10.EFV
2023-12-31	97	$209.8M	0	1IVV 2IWM 3QUAL Top holdings2023-12-31 1.IVV 2.IWM 3.QUAL 4.EFV 5.IXUS 6.IUSB 7.ESGU 8.VTI 9.MBB 10.IEMG
2023-09-30	95	$190.5M	0	1IVV 2IWM 3EFV Top holdings2023-09-30 1.IVV 2.IWM 3.EFV 4.QUAL 5.IUSB 6.EFG 7.IXUS 8.ESGU 9.MBB 10.VTI
2023-06-30	93	$191.2M	0	1IVV 2SHV 3QUAL Top holdings2023-06-30 1.IVV 2.SHV 3.QUAL 4.EFG 5.IUSB 6.IEMG 7.ESGU 8.EFV 9.MBB 10.IXUS
2023-03-31	90	$179.3M	0	1IVV 2SHV 3QUAL Top holdings2023-03-31 1.IVV 2.SHV 3.QUAL 4.EFG 5.IUSB 6.ESGU 7.EFV 8.IXUS 9.MBB 10.IEMG
2022-12-31	77	$165.3M	0	1IVV 2SHV 3ESGU Top holdings2022-12-31 1.IVV 2.SHV 3.ESGU 4.EFV 5.IUSB 6.IXUS 7.GOVT 8.EFG 9.EEMV 10.IJR
2022-09-30	71	$153.3M	0	1IVV 2SHV 3ESGU Top holdings2022-09-30 1.IVV 2.SHV 3.ESGU 4.GOVT 5.VTI 6.EFV 7.IXUS 8.EFG 9.IUSB 10.IJR
2022-03-31	65	$183.0M	0	1IVV 2ESGU 3EFA Top holdings2022-03-31 1.IVV 2.ESGU 3.EFA 4.EFV 5.VTI 6.EFG 7.IUSB 8.MUB 9.ESGE 10.IJR
2021-12-31	66	$188.2M	0	1IVV 2ESGU 3EFA Top holdings2021-12-31 1.IVV 2.ESGU 3.EFA 4.EFV 5.VTI 6.EFG 7.IJR 8.VLUE 9.IUSB 10.ESGE
2021-09-30	62	$172.3M	0	1ESGU 2IVV 3IWM Top holdings2021-09-30 1.ESGU 2.IVV 3.IWM 4.EFV 5.VTI 6.EFG 7.VLUE 8.IJR 9.ESGE 10.IUSB
2021-06-30	60	$169.8M	93	1IVV 2UWM 3ESGU Top holdings2021-06-30 1.IVV 2.UWM 3.ESGU 4.EFV 5.VTI 6.EFG 7.ESGE 8.IUSB 9.GOVT 10.VLUE
2021-03-31	57	$146.2M	16	1IVV 2UWM 3ESGU Top holdings2021-03-31 1.IVV 2.UWM 3.ESGU 4.EFV 5.VTI 6.EFG 7.IUSB 8.ESGE 9.GOVT 10.VLUE
2020-12-31	58	$136.7M	0	1IVV 2UWM 3ESGU Top holdings2020-12-31 1.IVV 2.UWM 3.ESGU 4.VTI 5.EFV 6.EFG 7.ESGE 8.GOVT 9.IUSB 10.VLUE

Holding changes this quarter

Swmg, LLC's most significant position changes for 2026-03-31: Sold out: Ishares S&p 100 ETF (OEF); New buy: Ishares Msci Eafe Growth ETF (EFG); New buy: Ishares Def Industrials Act (IDEF); New buy: Ishares Lrg Cp Cr Act Etf-ui (BLCR); Sold out: Ishares U.s. Aerospace & Def (ITA).

Position changes disclosed by Swmg, LLC for the quarter ending 2026-03-31, including ticker, issuer, weight change, shares change, and action
#	Ticker	Issuer	Weight Change	Shares Change	Action
1	IVV	Ishares Core S&p 500 ETF	+2%	+15.75%	Add
2	SPSB	Ss Spdr P St C CORP ETF	+0.4%	+5.01%	Add
3	VTI	Vanguard Total Stock Mkt ETF	+0.4%	+18.11%	Add
4	GOVT	Ishares US Treasury Bond ETF	+0.4%	+38.67%	Add
5	IVW	Ishares S&p 500 Growth ETF	+0.3%	+8.50%	Add
6	MBB	Ishares Mbs ETF	+0.2%	+23.74%	Add
7	TLH	Ishares 10-20 Year Treasury	+0.1%	+10.04%	Add
8	SMMU	Pimco Shrt Trm Muni Bnd ETF	+0.1%	+74.83%	Add
9	IUSB	Ishr Cr Unvrse Usd Bd Etf-ui	0%	-3.82%	Trim
10	VEA	Vanguard Ftse Developed ETF	-0.1%	-0.61%	Trim
11	NVO	Novo-nordisk A/s-spons Adr	-0.1%	—	Unchanged
12	ROL	Rollins INC	-0.1%	-9.64%	Trim
13	ADP	Automatic Data Processing	-0.1%	-34.84%	Trim
14	LMT	Lockheed Martin CORP	-0.1%	-31.87%	Trim
15	EFV	Ishares Msci Eafe Value ETF	-0.1%	-0.09%	Trim
16	AAPL	Apple INC	-0.1%	-6.84%	Trim
17	COR	Cencora INC	-0.1%	-9.83%	Trim
18	BR	Broadridge Financial Solutio	-0.1%	-38.33%	Trim
19	IXUS	Ishares Core Intl Stock ETF	-0.1%	-2.67%	Trim
20	ETN	Eaton Corporation plc	-0.1%	-30.89%	Trim
21	LLY	Eli Lilly & Co	-0.2%	-35.28%	Trim
22	IEFA	Ishares Core Msci Eafe ETF	-0.3%	-6.97%	Trim
23	IAU	Ishares Gold Trust	-0.3%	-53.55%	Trim
24	IVE	Ishares S&p 500 Value ETF	-0.7%	-8.76%	Trim
25	IEMG	Ishares Core Msci Emerging	-0.8%	-9.84%	Trim
26	DYNF	Ishrs US E F R A Etf-usd INC	-1%	-13.83%	Trim
27	OEF	Ishares S&p 100 ETF	—	EXIT	Sold out
28	EFG	Ishares Msci Eafe Growth ETF	—	NEW	New buy
29	IDEF	Ishares Def Industrials Act	—	NEW	New buy
30	BLCR	Ishares Lrg Cp Cr Act Etf-ui	—	NEW	New buy
31	ITA	Ishares U.s. Aerospace & Def	—	EXIT	Sold out
32	IWR	Ishares Russell Mid-cap ETF	—	EXIT	Sold out
33	VLUE	Ishares Msci USA Value Facto	—	NEW	New buy
34	IGEB	Ishares Investment Grade Sys	—	EXIT	Sold out
35	LDUR	Pimco Enhanced Low Duration	—	NEW	New buy
36	AVSF	Avantis Short-term Fixed INC	—	NEW	New buy
37	GSY	Invesco Ultra Short Duration	—	NEW	New buy
38	SYSB	Ishares Systematic Bond ETF	—	NEW	New buy
39	SPYG	Ss Spdr P S&p 500 Growth ETF	—	EXIT	Sold out
40	QQQM	Invesco Nasdaq 100 ETF	—	EXIT	Sold out
41	WMT	Walmart INC	—	NEW	New buy
42	RING	Ishares Msci Global Gold Min	—	NEW	New buy
43	RSP	Invesco S&p 500 Equal Weight	—	EXIT	Sold out
44	VOO	Vanguard S&p 500 ETF	—	EXIT	Sold out
45	PNFP	Pinnacle Financial Partners, Inc.	—	EXIT	Sold out
46	TEL	TE Connectivity plc	—	NEW	New buy
47	RMD	Resmed INC	—	NEW	New buy
48	PNFP	Pinnacle Financial Partners	—	NEW	New buy
49	QQQ	Invesco Qqq Trust Series 1	—	EXIT	Sold out
50	KNX	Knight-swift Transportation	—	NEW	New buy

FAQ

What is Swmg, LLC and what type of investor is it?

Swmg, LLC is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-03-31), the firm manages a tracked equity portfolio valued at approximately $350.2M, spread across 120 disclosed positions.

What are Swmg, LLC's largest equity positions?

Based on the latest 13F filing, Swmg, LLC's top holdings by market value are: 1. Ishares Core S&p 500 ETF (IVV) — $65.0M (18.6%) 2. Ishares S&p 500 Growth ETF (IVW) — $24.4M (7.0%) 3. Ss Spdr P St C CORP ETF (SPSB) — $21.3M (6.1%) 4. Ishares S&p 500 Value ETF (IVE) — $21.0M (6.0%) 5. Ishares Core Msci Emerging (IEMG) — $20.6M (5.9%)

What changes did Swmg, LLC make in its most recent portfolio filing?

In the latest reported quarter, Swmg, LLC made 49 notable position adjustments: 14 new positions were initiated, 8 existing holdings were added to, 17 positions were partially reduced, and 10 were completely exited. The largest of these moves: Sold out: Ishares S&p 100 ETF (OEF); New buy: Ishares Msci Eafe Growth ETF (EFG); New buy: Ishares Def Industrials Act (IDEF); New buy: Ishares Lrg Cp Cr Act Etf-ui (BLCR); Sold out: Ishares U.s. Aerospace & Def (ITA)

What sectors does Swmg, LLC focus on?

Swmg, LLC is concentrated in the following sectors based on its current disclosed equity portfolio: • Information Technology: 55.1% • Health Care: 16.3% • Consumer Discretionary: 8.0% • Materials: 7.2% • Consumer Staples: 5.3% • Industrials: 5.3%