CIK: 0001658509
Total reported value
$422.3M
Reporting period: 2026-03-31 · Number of holdings: 100
Shakespeare Wealth Management, LLC disclosed 100 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $422.3M and a quarterly turnover rate of 16.4%.
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Shakespeare Wealth Management, LLC's disclosed holdings carry a Herfindahl concentration index of 0.064 — mathematically equivalent to about 16 equally-sized positions, well below its 100 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.31), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 4% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Add FBND
+13.4% $4.4M
Add VOOV
+2.9% $1.3M
Add VOE
+1.3% $1.7M
Add VBR
+1.2% $910.2K
Add MDYG
+2.0% $1.2M
Add SLYG
+2.5% $866.0K
Showing top 98 holdings (of 100 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | VOOV | Vanguard S&p 500 Value ETF | ETF-Large Cap & Growth | 13.61% | +1.20% | +2.86% | |
| 2 | VOOG | Vanguard S&p 500 Growth ETF | ETF-Large Cap & Growth | 10.36% | +0.37% | +5.60% | |
| 3 | FBND | Fidelity Total Bond ETF | ETF-Other | 9.40% | +1.59% | +13.44% | |
| 4 | VOE | Vanguard Mid-cap Value ETF | ETF-Other | 7.91% | +0.90% | +1.34% | |
| 5 | VBR | Vanguard Small-cap Value ETF | ETF-Other | 5.90% | +0.59% | +1.18% | |
| 6 | SCZ | Ishares Msci Eafe Small-cap | ETF-Other | 5.52% | +0.47% | +0.87% | |
| 7 | EFV | Ishares Msci Eafe Value ETF | ETF-Other | 5.48% | +0.43% | -2.63% | |
| 8 | MDYG | Ss Spdr S&p 400 Mc Gr ETF | ETF-Other | 4.90% | +0.58% | +2.00% | |
| 9 | EFG | Ishares Msci Eafe Growth ETF | ETF-Other | 4.77% | — | +2.66% | |
| 10 | SLYG | Ss Spdr S&p 600 Sc Gr ETF | ETF-Other | 4.17% | +0.47% | +2.53% | |
| 11 | DISV | Dimensional International Sm | ETF-Other | 3.95% | +0.23% | -4.57% | |
| 12 | IEMG | Ishares Core Msci Emerging | ETF-Emerging Markets | 3.82% | +0.31% | -2.14% | |
| 13 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 1.14% | +0.04% | +0.48% | |
| 14 | FNDX | Schwab Fndmntl US Lrg Co ETF | ETF-Other | 1.10% | — | -1.69% | |
| 15 | QQEW | First Tr Nasdaq-100 Sel Eq | ETF-Tech | 1.05% | -0.05% | -0.24% | |
| 16 | PEP | Pepsico INC | Stock-Consumer Staples | 0.73% | +0.09% | -1.61% | |
| 17 | ✓ | Guggenheim S&p 500 Pure Growth | Stock-Other | 0.70% | +0.70% | NEW | |
| 18 | WEC | Wec Energy Group INC | Stock-Utilities | 0.69% | +0.10% | -0.96% | |
| 19 | AAPL | Apple INC | Stock-Tech | 0.59% | -0.02% | -4.25% | |
| 20 | SCHC | Schwab Intl Small-cap Equity | ETF-Other | 0.52% | — | -1.73% | |
| 21 | IWP | Ishares Russell Mid-cap Grow | ETF-Other | 0.49% | — | -1.08% | |
| 22 | DFAC | Dimensional US Core Equity 2 | ETF-Other | 0.47% | — | +2.72% | |
| 23 | DWM | Wisdomtree International Equ | ETF-Other | 0.46% | — | -1.67% | |
| 24 | IWN | Ishares Russell 2000 Value E | ETF-Small Cap | 0.44% | — | -1.77% | |
| 25 | FNDC | Schwab Fndmnt Intl Sm Eq ETF | ETF-Other | 0.42% | — | -4.64% | |
| 26 | PXF | Invesco Ftse Rafi Developed | ETF-Other | 0.41% | +0.41% | NEW | |
| 27 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.41% | — | +1.28% | |
| 28 | IJJ | Ishares S&p Mid-cap 400 Valu | ETF-Other | 0.40% | — | -0.36% | |
| 29 | IWO | Ishares Russell 2000 Growth | ETF-Small Cap | 0.40% | +0.01% | -2.31% | |
| 30 | PRF | Invesco Rafi US 1000 ETF | ETF-Other | 0.39% | — | -0.19% | |
| 31 | HBAN | Huntington Bancshares INC | Stock-Financials | 0.37% | -0.01% | +0.41% | |
| 32 | ✓ | Raytheon Technologies CORP | Stock-Other | 0.36% | +0.36% | NEW | |
| 33 | IJH | Ishares Core S&p Midcap ETF | ETF-Other | 0.34% | — | +1.68% | |
| 34 | VTEB | Vanguard Tax-exempt Bond ETF | ETF-Other | 0.34% | -0.03% | -15.02% | |
| 35 | NVDA | Nvidia CORP | Stock-Tech | 0.32% | +0.05% | +16.80% | |
| 36 | BND | Vanguard Total Bond Market | ETF-Other | 0.28% | — | +0.11% | |
| 37 | YUM | Yum! Brands INC | Stock-Consumer Disc | 0.27% | — | +0.38% | |
| 38 | MAR | Marriott International -cl A | Stock-Consumer Disc | 0.26% | — | +0.06% | |
| 39 | PRFZ | Inv Rafi US 1500 Sm-usd INC | ETF-Other | 0.25% | — | — | |
| 40 | FITB | Fifth Third Bancorp | Stock-Financials | 0.25% | +0.19% | +277.07% | |
| 41 | WFC | Wells Fargo & Co | Stock-Financials | 0.24% | -0.03% | -0.26% | |
| 42 | PH | Parker Hannifin CORP | Stock-Industrials | 0.23% | — | — | |
| 43 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.23% | — | -1.30% | |
| 44 | DFAX | Dimensional World Ex US Core | ETF-Other | 0.22% | — | +0.30% | |
| 45 | SCHF | Schwab Intl Equity ETF | ETF-Other | 0.22% | — | — | |
| 46 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 0.21% | — | +7.02% | |
| 47 | DLS | Wisdomtree Intl S/c Dvd Fund | ETF-Other | 0.20% | — | -1.20% | |
| 48 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.19% | +0.04% | — | |
| 49 | MSFT | Microsoft CORP | Stock-Tech | 0.19% | -0.05% | -3.90% | |
| 50 | COFS | Choiceone Financial Svcs INC | Stock-Other | 0.18% | — | -1.75% |
Performance for Q3 2026
+2.9%
Performance Last 4 Quarters
+18.8%
Based on 77% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 100 | $422.3M | 16 | |
| 2025-12-31 | 108 | $452.5M | 4 | |
| 2025-09-30 | 104 | $439.4M | 18 | |
| 2025-06-30 | 95 | $375.1M | 0 | |
| 2025-03-31 | 96 | $373.5M | 100 | |
| 2024-12-31 | 100 | $370.9M | 0 | |
| 2024-09-30 | 93 | $382.5M | 0 | |
| 2024-06-30 | 90 | $346.2M | 0 | |
| 2024-03-31 | 87 | $344.9M | 0 | |
| 2023-12-31 | 83 | $323.3M | 0 | |
| 2023-09-30 | 78 | $285.4M | 0 | |
| 2023-06-30 | 79 | $292.3M | 0 | |
| 2023-03-31 | 77 | $281.7M | 0 | |
| 2022-12-31 | 75 | $272.4M | 0 | |
| 2022-09-30 | 67 | $237.2M | 0 | |
| 2022-06-30 | 71 | $246.2M | 0 | |
| 2022-03-31 | 79 | $277.8M | 0 | |
| 2021-12-31 | 76 | $280.2M | 0 | |
| 2021-09-30 | 78 | $260.1M | 0 | |
| 2021-06-30 | 76 | $259.4M | 97 | |
| 2021-03-31 | 74 | $242.9M | 6 | |
| 2020-12-31 | 70 | $229.6M | 21 | |
| 2020-09-30 | 67 | $190.0M | 12 | |
| 2020-06-30 | 66 | $171.2M | 32 | |
| 2020-03-31 | 57 | $144.6M | 45 | |
| 2019-12-31 | 75 | $184.7M | 9 | |
| 2019-09-30 | 75 | $172.9M | 14 | |
| 2019-06-30 | 69 | $155.0M | 36 | |
| 2019-03-31 | 42 | $133.4M | 22 | |
| 2018-12-31 | 43 | $129.8M | 48 | |
| 2018-09-30 | 37 | $129.7M | 18 | |
| 2018-06-30 | 36 | $112.1M | 11 | |
| 2018-03-31 | 39 | $115.5M | 10 | |
| 2017-12-31 | 27 | $106.2M | 0 |
Shakespeare Wealth Management, LLC's most significant position changes for 2026-03-31: Sold out: Ishares Core U.s. Aggregate (AGG); Sold out: Invesco S&p 500 Pure Growth (RPG); New buy: Guggenheim S&p 500 Pure Growth; New buy: Invesco Ftse Rafi Developed (PXF); Sold out: Invesco Rafi Developed Marke (PXF).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | FBND | Fidelity Total Bond ETF | +1.6% | +13.44% | Add |
| 2 | VOOV | Vanguard S&p 500 Value ETF | +1.2% | +2.86% | Add |
| 3 | VOE | Vanguard Mid-cap Value ETF | +0.9% | +1.34% | Add |
| 4 | VBR | Vanguard Small-cap Value ETF | +0.6% | +1.18% | Add |
| 5 | MDYG | Ss Spdr S&p 400 Mc Gr ETF | +0.6% | +2.00% | Add |
| 6 | SLYG | Ss Spdr S&p 600 Sc Gr ETF | +0.5% | +2.53% | Add |
| 7 | SCZ | Ishares Msci Eafe Small-cap | +0.5% | +0.87% | Add |
| 8 | EFV | Ishares Msci Eafe Value ETF | +0.4% | -2.63% | Trim |
| 9 | VOOG | Vanguard S&p 500 Growth ETF | +0.4% | +5.60% | Add |
| 10 | IEMG | Ishares Core Msci Emerging | +0.3% | -2.14% | Trim |
| 11 | DISV | Dimensional International Sm | +0.2% | -4.57% | Trim |
| 12 | FITB | Fifth Third Bancorp | +0.2% | +277.07% | Add |
| 13 | WEC | Wec Energy Group INC | +0.1% | -0.96% | Trim |
| 14 | PEP | Pepsico INC | +0.1% | -1.61% | Trim |
| 15 | NVDA | Nvidia CORP | +0.1% | +16.80% | Add |
| 16 | VTI | Vanguard Total Stock Mkt ETF | 0% | +0.48% | Add |
| 17 | JNJ | Johnson & Johnson | 0% | — | Unchanged |
| 18 | NVT | nVent Electric plc | 0% | — | Unchanged |
| 19 | IWO | Ishares Russell 2000 Growth | 0% | -2.31% | Trim |
| 20 | IWP | Ishares Russell Mid-cap Grow | — | -1.08% | Trim |
| 21 | JPM | Jpmorgan Chase & Co | — | +1.28% | Add |
| 22 | HBAN | Huntington Bancshares INC | 0% | +0.41% | Add |
| 23 | ADP | Automatic Data Processing | 0% | +0.57% | Add |
| 24 | PNR | Pentair plc | 0% | -0.18% | Trim |
| 25 | AAPL | Apple INC | 0% | -4.25% | Trim |
| 26 | META | Meta Platforms Inc-class A | 0% | -0.38% | Trim |
| 27 | VTEB | Vanguard Tax-exempt Bond ETF | 0% | -15.02% | Trim |
| 28 | WFC | Wells Fargo & Co | 0% | -0.26% | Trim |
| 29 | QQEW | First Tr Nasdaq-100 Sel Eq | -0.1% | -0.24% | Trim |
| 30 | MSFT | Microsoft CORP | -0.1% | -3.90% | Trim |
| 31 | AGG | Ishares Core U.s. Aggregate | — | EXIT | Sold out |
| 32 | RPG | Invesco S&p 500 Pure Growth | — | EXIT | Sold out |
| 33 | ✓ | Guggenheim S&p 500 Pure Growth | — | NEW | New buy |
| 34 | PXF | Invesco Ftse Rafi Developed | — | NEW | New buy |
| 35 | PXF | Invesco Rafi Developed Marke | — | EXIT | Sold out |
| 36 | ✓ | Raytheon Technologies CORP | — | NEW | New buy |
| 37 | RTN1USD | Raytheon Company | — | EXIT | Sold out |
| 38 | SPY | Ss Spdr S&p 500 ETF Trust-us | — | EXIT | Sold out |
| 39 | CMA | Comerica INC | — | EXIT | Sold out |
| 40 | IVW | Ishares S&p 500 Growth ETF | — | EXIT | Sold out |
| 41 | QQQ | Invesco Qqq Trust Series 1 | — | EXIT | Sold out |
| 42 | VEU | Vanguard Ftse All-world Ex-u | — | EXIT | Sold out |
| 43 | ✓ | Invesco Intl Developed Low Vol | — | NEW | New buy |
| 44 | VIG | Vanguard Dividend Apprec ETF | — | NEW | New buy |
| 45 | IDLV | Invesco S&p International De | — | EXIT | Sold out |
| 46 | GOOG | Alphabet Inc-cl C | — | EXIT | Sold out |
| 47 | PLTR | Palantir Technologies Inc-a | — | EXIT | Sold out |
| 48 | T | At&t INC | — | NEW | New buy |
| 49 | IJK | Ishares S&p Mid-cap 400 Grow | — | EXIT | Sold out |
| 50 | AEP | American Electric Power Company, Inc. | — | EXIT | Sold out |
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-03-31 | 2026-04-30 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-02-06 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-11-04 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-08-12 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-05-15 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-02-13 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-11-14 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-08-13 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-05-13 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-02-13 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-11-14 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-08-11 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-05-15 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-02-13 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-11-14 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-08-09 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-05-16 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-01-10 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-11-15 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-08-09 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-05-13 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-02-16 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-11-12 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-08-11 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-04-01 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-02-10 | 13F-HR | View on EDGAR |
| 2019-09-30 | 2019-11-08 | 13F-HR | View on EDGAR |
| 2019-06-30 | 2019-08-12 | 13F-HR | View on EDGAR |
| 2019-03-31 | 2019-05-13 | 13F-HR | View on EDGAR |
| 2018-12-31 | 2019-02-04 | 13F-HR | View on EDGAR |
| 2018-09-30 | 2018-11-14 | 13F-HR | View on EDGAR |
| 2018-06-30 | 2018-08-14 | 13F-HR | View on EDGAR |
| 2018-03-31 | 2018-08-14 | 13F-HR | View on EDGAR |
| 2017-12-31 | 2018-08-14 | 13F-HR | View on EDGAR |
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