CIK: 0001790525
Total reported value
$1.1B
Reporting period: 2026-06-30 · Number of holdings: 463
HBW ADVISORY SERVICES LLC disclosed 463 holdings in its latest 13F filing for the period ending 2026-06-30, with total reported value of $1.1B and a quarterly turnover rate of 26.8%.
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Hbw Advisory Services LLC's disclosed holdings carry a Herfindahl concentration index of 0.012 — mathematically equivalent to about 83 equally-sized positions, well below its 463 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 2.14), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 24% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
New buy ACYN
Trim QVOY
-99.5% -$19.7M
Add SPMO
+8.2% $15.2M
Add SMH
+14.8% $7.7M
Add QQQ
+6.7% $11.2M
Trim JEPI
-4.2% -$1.1M
Showing top 200 holdings (of 463 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | VOO | Vanguard S&p 500 ETF | ETF-Large Cap & Growth | 5.20% | -0.13% | -0.97% | |
| 2 | SPMO | Invesco S&p 500 Momentum ETF | ETF-Large Cap & Growth | 3.85% | +0.98% | +8.21% | |
| 3 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 3.82% | +0.55% | +6.72% | |
| 4 | BUFR | Ft Vest Lad Buffervetf-usd I | ETF-Other | 2.24% | -0.08% | +4.39% | |
| 5 | ACYN | Ft Lad Autocall Bar INC ETF | ETF-Other | 2.22% | +2.22% | NEW | |
| 6 | JEPI | Jpmorgan Equity Premium Inco | ETF-Other | 2.12% | -0.47% | -4.24% | |
| 7 | JPIE | Jpmorgan Income ETF | ETF-Other | 1.70% | — | -0.44% | |
| 8 | SPTM | Ss Spdr P S&p 1500 Comp ETF | ETF-Other | 1.70% | +0.01% | +2.01% | |
| 9 | COWZ | Pacer US Cash Cows 100 ETF | ETF-Other | 1.53% | — | +1.80% | |
| 10 | PAVE | Global X US Infrastructure | ETF-Other | 1.53% | — | +0.77% | |
| 11 | SMH | Vaneck Semiconductor ETF | ETF-Other | 1.41% | +0.57% | +14.85% | |
| 12 | MOAT | Vaneck Morningstar Wide Moat | ETF-Other | 1.41% | -0.10% | +1.04% | |
| 13 | AIRR | First Trust Rba American Ind | ETF-Other | 1.33% | +0.30% | +25.52% | |
| 14 | AAPL | Apple INC | Stock-Tech | 1.31% | +0.06% | +6.68% | |
| 15 | XLK | Ss Technology Select Sector | ETF-Tech | 1.30% | +0.27% | +2.04% | |
| 16 | RDVY | First Trust Rising Dividend | ETF-Other | 1.28% | +0.15% | +11.03% | |
| 17 | SCHG | Schwab US Large-cap Growth | ETF-Other | 1.23% | +0.11% | +10.34% | |
| 18 | AMZN | Amazon.com INC | Stock-Consumer Disc | 1.13% | +0.01% | +2.30% | |
| 19 | QQQM | Invesco Nasdaq 100 ETF | ETF-Tech | 1.10% | +0.25% | +17.36% | |
| 20 | CGGR | Cap Group Growth Equity | ETF-Other | 1.06% | +0.03% | +3.00% | |
| 21 | JPST | Jpmorgan Ultra-short Income | ETF-Other | 1.04% | — | -0.50% | |
| 22 | NVDA | Nvidia CORP | Stock-Tech | 1.03% | +0.05% | +7.28% | |
| 23 | UCON | First Trust Smith Unconstrai | ETF-Other | 0.97% | — | +5.41% | |
| 24 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 0.95% | — | +0.27% | |
| 25 | FTCB | Ft Core Investment Grade ETF | ETF-Corp Bonds | 0.95% | — | +3.41% | |
| 26 | VYM | Vanguard High Dvd Yield ETF | ETF-Other | 0.93% | — | -0.22% | |
| 27 | COWG | Pacer US Lrg Cap Cows Gr Ld | ETF-Other | 0.92% | +0.03% | +1.96% | |
| 28 | MSFT | Microsoft CORP | Stock-Tech | 0.91% | — | +1.72% | |
| 29 | XAR | Ss Spdr S&p Aerospace Def | ETF-Other | 0.81% | +0.10% | +18.81% | |
| 30 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 0.80% | +0.06% | +1.33% | |
| 31 | GCOW | Pacer Global Cash Cows Divid | ETF-Other | 0.77% | -0.02% | +20.79% | |
| 32 | AVGO | Broadcom INC | Stock-Tech | 0.72% | +0.06% | +4.27% | |
| 33 | TRFK | Pacer Data And Digital Rev | ETF-Other | 0.68% | +0.27% | +13.29% | |
| 34 | GRID | First Trst Nasd Cl Edg Sgiif | ETF-Other | 0.66% | +0.12% | +20.44% | |
| 35 | META | Meta Platforms Inc-class A | Stock-Comm Services | 0.61% | — | +1.43% | |
| 36 | ILDR | First Trust Innovation Leade | ETF-Other | 0.61% | +0.14% | +15.55% | |
| 37 | NUKZ | Range Nuclear Renaissance | ETF-Other | 0.60% | +0.03% | +16.76% | |
| 38 | CGDV | Cap Group Dividend Value | ETF-Other | 0.55% | +0.05% | +9.72% | |
| 39 | TSLA | Tesla INC | Stock-Consumer Disc | 0.53% | — | -0.64% | |
| 40 | XLG | Invesco S&p 500 Top 50 ETF | ETF-Large Cap & Growth | 0.51% | +0.03% | +10.47% | |
| 41 | SPAB | Ss Spdr P Agg Bond ETF | ETF-Other | 0.51% | — | +1.44% | |
| 42 | FTHI | Fthi/first Trust Exchange-tr | ETF-Other | 0.49% | — | +3.36% | |
| 43 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 0.49% | — | -2.17% | |
| 44 | XMMO | Invesco S&p Midcap Momentum | ETF-Other | 0.49% | +0.03% | +4.79% | |
| 45 | SPYI | Neos S&p 500 High Income ETF | ETF-Large Cap & Growth | 0.49% | — | +5.26% | |
| 46 | REMX | Vaneck Rar Earth Nd Stg-usdi | ETF-Other | 0.48% | — | +10.29% | |
| 47 | EMLP | First Trust North American E | ETF-Other | 0.48% | — | +2.33% | |
| 48 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 0.46% | — | -8.46% | |
| 49 | UNH | Unitedhealth Group INC | Stock-Healthcare | 0.43% | +0.10% | -0.66% | |
| 50 | ULTA | Ulta Beauty INC | Stock-Consumer Disc | 0.43% | +0.22% | +198.50% |
Performance for Q3 2026
+1.8%
Performance Last 4 Quarters
+16.7%
Based on 80% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-06-30 | 463 | $1.1B | 27 | |
| 2026-03-31 | 444 | $948.8M | 19 | |
| 2025-12-31 | 424 | $920.3M | 18 | |
| 2025-09-30 | 417 | $888.7M | 39 | |
| 2025-06-30 | 399 | $811.1M | 0 | |
| 2025-03-31 | 386 | $703.4M | 100 | |
| 2024-12-31 | 376 | $704.6M | 0 | |
| 2024-09-30 | 362 | $684.1M | 0 | |
| 2024-06-30 | 333 | $602.6M | 0 | |
| 2024-03-31 | 304 | $534.7M | 0 | |
| 2023-12-31 | 304 | $534.7M | 0 | |
| 2023-09-30 | 295 | $479.1M | 0 | |
| 2023-06-30 | 291 | $461.1M | 0 | |
| 2023-03-31 | 258 | $401.4M | 0 | |
| 2022-12-31 | 257 | $379.8M | 0 | |
| 2022-09-30 | 231 | $358.6M | 0 | |
| 2022-06-30 | 220 | $387.1M | 0 | |
| 2022-03-31 | 230 | $285.0M | 0 | |
| 2021-12-31 | 260 | $431.5M | 0 | |
| 2021-09-30 | 244 | $386.7M | 0 | |
| 2021-06-30 | 250 | $380.3M | 100 | |
| 2021-03-31 | 244 | $375.7M | 37 | |
| 2020-12-31 | 221 | $329.0M | 43 | |
| 2020-09-30 | 194 | $243.8M | 61 | |
| 2020-06-30 | 185 | $215.3M | 59 | |
| 2020-03-31 | 104 | $138.3M | 53 | |
| 2019-12-31 | 141 | $171.3M | 62 | |
| 2019-09-30 | 60 | $104.5M | — |
Hbw Advisory Services LLC's most significant position changes for 2026-06-30: New buy: Ft Lad Autocall Bar INC ETF (ACYN); New buy: Pgim Active High Yield Bond (PHYL); Sold out: Wisdomtree Eff Gold Pl Miner (GDMN); New buy: ; Trim: Q3 All-season Active Rot ETF (QVOY) — shares -99.49%.
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | ACYN | Ft Lad Autocall Bar INC ETF | +2.2% | NEW | New buy |
| 2 | SPMO | Invesco S&p 500 Momentum ETF | +1% | +8.21% | Add |
| 3 | SMH | Vaneck Semiconductor ETF | +0.6% | +14.85% | Add |
| 4 | QQQ | Invesco Qqq Trust Series 1 | +0.6% | +6.72% | Add |
| 5 | PHYL | Pgim Active High Yield Bond | +0.4% | NEW | New buy |
| 6 | AIRR | First Trust Rba American Ind | +0.3% | +25.52% | Add |
| 7 | XLK | Ss Technology Select Sector | +0.3% | +2.04% | Add |
| 8 | TRFK | Pacer Data And Digital Rev | +0.3% | +13.29% | Add |
| 9 | QQQM | Invesco Nasdaq 100 ETF | +0.3% | +17.36% | Add |
| 10 | ULTA | Ulta Beauty INC | +0.2% | +198.50% | Add |
| 11 | RDVY | First Trust Rising Dividend | +0.2% | +11.03% | Add |
| 12 | MU | Micron Technology INC | +0.2% | +22.80% | Add |
| 13 | ILDR | First Trust Innovation Leade | +0.1% | +15.55% | Add |
| 14 | GRID | First Trst Nasd Cl Edg Sgiif | +0.1% | +20.44% | Add |
| 15 | SPRX | Spear Alpha ETF | +0.1% | +1.43% | Add |
| 16 | ✓ | +0.1% | NEW | New buy | |
| 17 | SCHG | Schwab US Large-cap Growth | +0.1% | +10.34% | Add |
| 18 | XAR | Ss Spdr S&p Aerospace Def | +0.1% | +18.81% | Add |
| 19 | UNH | Unitedhealth Group INC | +0.1% | -0.66% | Trim |
| 20 | LLY | Eli Lilly & Co | +0.1% | +47.29% | Add |
| 21 | AMD | Advanced Micro Devices | +0.1% | -11.11% | Trim |
| 22 | QLD | Proshares Ultra Qqq | +0.1% | +45.49% | Add |
| 23 | VGT | Vanguard Info Tech ETF | +0.1% | +850.22% | Add |
| 24 | AAPL | Apple INC | +0.1% | +6.68% | Add |
| 25 | GOOGL | Alphabet Inc-cl A | +0.1% | +1.33% | Add |
| 26 | AVGO | Broadcom INC | +0.1% | +4.27% | Add |
| 27 | TSM | Taiwan Semiconductor-sp Adr | +0.1% | -4.00% | Trim |
| 28 | NVDA | Nvidia CORP | +0.1% | +7.28% | Add |
| 29 | CGDV | Cap Group Dividend Value | +0.1% | +9.72% | Add |
| 30 | CGGO | Cap Group Global Growth | +0.1% | +4.56% | Add |
| 31 | ASML | ASML Holding N.V. | +0.1% | -0.81% | Trim |
| 32 | CGGR | Cap Group Growth Equity | 0% | +3.00% | Add |
| 33 | COWG | Pacer US Lrg Cap Cows Gr Ld | 0% | +1.96% | Add |
| 34 | NUKZ | Range Nuclear Renaissance | 0% | +16.76% | Add |
| 35 | XLG | Invesco S&p 500 Top 50 ETF | 0% | +10.47% | Add |
| 36 | XMMO | Invesco S&p Midcap Momentum | 0% | +4.79% | Add |
| 37 | SPTM | Ss Spdr P S&p 1500 Comp ETF | 0% | +2.01% | Add |
| 38 | AMZN | Amazon.com INC | 0% | +2.30% | Add |
| 39 | PAVE | Global X US Infrastructure | — | +0.77% | Add |
| 40 | GCOW | Pacer Global Cash Cows Divid | 0% | +20.79% | Add |
| 41 | BUFR | Ft Vest Lad Buffervetf-usd I | -0.1% | +4.39% | Add |
| 42 | MOAT | Vaneck Morningstar Wide Moat | -0.1% | +1.04% | Add |
| 43 | VOO | Vanguard S&p 500 ETF | -0.1% | -0.97% | Trim |
| 44 | T | At&t INC | -0.1% | +1.20% | Add |
| 45 | AMGN | Amgen INC | -0.2% | -66.98% | Trim |
| 46 | XLE | Ss Energy Select Sector | -0.2% | -40.04% | Trim |
| 47 | SHLD | Global X Defense Tech ETF | -0.2% | -2.41% | Trim |
| 48 | GDMN | Wisdomtree Eff Gold Pl Miner | -0.3% | EXIT | Sold out |
| 49 | JEPI | Jpmorgan Equity Premium Inco | -0.5% | -4.24% | Trim |
| 50 | QVOY | Q3 All-season Active Rot ETF | -2.1% | -99.49% | Trim |
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-06-30 | 2026-07-16 | 13F-HR | View on EDGAR |
| 2026-03-31 | 2026-05-04 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-01-23 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-10-16 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-07-02 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-04-09 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-01-10 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-10-04 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-07-05 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-04-19 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-01-16 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-10-12 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-07-06 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-04-07 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-01-05 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-10-05 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-07-13 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-04-18 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-01-11 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-10-08 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-07-15 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-04-13 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-01-12 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-10-14 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-07-08 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-04-30 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-01-16 | 13F-HR | View on EDGAR |
| 2019-09-30 | 2019-10-11 | 13F-HR | View on EDGAR |
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