SF
Swisher Financial Concepts, Inc.
Diversified strategyMomentum followerQuality / disciplined sizing
Total reported value
$178.7M
Reporting period: 2026-03-31 · Number of holdings: 102
Swisher Financial Concepts, Inc. disclosed 102 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $178.7M and a quarterly turnover rate of 14.0%.
Personality snowflake
- Concentration
- 15.9
- Portfolio Stability
- 14.02
- Momentum/Contrarian
- 100
- Sector conviction
- 65.61
- Diversification
- 100
- Sizing Uniformity
- 82.43
Recent moves
Add CGIC
+320.7% $3.4M
Trim CGXU
-55.9% -$3.1M
Add XOM
+0.3% $1.4M
Trim ABT
+0.1% -$1.2M
Trim MSFT
+5.1% -$933.0K
Trim CGGR
-0.5% -$853.3K
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 8.61% | -0.23% | +3.23% | |
| 2 | VXUS | Vanguard Total Intl Stock | ETF-Other | 8.21% | +0.41% | +4.51% | |
| 3 | CGDV | Cap Group Dividend Value | ETF-Other | 6.56% | -0.15% | +1.72% | |
| 4 | ABBV | Abbvie INC | Stock-Healthcare | 6.31% | -0.42% | +0.04% | |
| 5 | EUSA | Ishares Msci USA Equal Weigh | ETF-Other | 4.77% | -0.24% | -2.06% | |
| 6 | CGDG | Cap Group Dividend Growers | ETF-Other | 4.47% | +0.25% | +6.53% | |
| 7 | BND | Vanguard Total Bond Market | ETF-Other | 4.45% | +0.42% | +12.64% | |
| 8 | CGGR | Cap Group Growth Equity | ETF-Other | 4.25% | -0.55% | -0.53% | |
| 9 | CGMS | Cap Group US Multi-sect Bond | ETF-Other | 4.23% | +0.35% | +11.99% | |
| 10 | CGCP | Cap Group Core Plus Income | ETF-Other | 4.03% | +0.30% | +11.04% | |
| 11 | AAPL | Apple INC | Stock-Tech | 3.56% | -0.28% | +0.69% | |
| 12 | ABT | Abbott Laboratories | Stock-Healthcare | 2.95% | -0.70% | +0.11% | |
| 13 | XOM | Exxon Mobil CORP | Stock-Energy | 2.60% | +0.73% | +0.25% | |
| 14 | CGIC | Cap Group Intl Core Eq | ETF-Other | 2.51% | +1.92% | +320.71% | |
| 15 | MSFT | Microsoft CORP | Stock-Tech | 2.14% | -0.56% | +5.08% | |
| 16 | AMZN | Amazon.com INC | Stock-Consumer Disc | 2.09% | -0.16% | +4.78% | |
| 17 | COWZ | Pacer US Cash Cows 100 ETF | ETF-Other | 1.51% | — | -1.21% | |
| 18 | CGXU | Cap Group Intl Focus | ETF-Other | 1.36% | -1.78% | -55.95% | |
| 19 | GOOGL | Alphabet Inc-cl A | Stock-Comm Services | 0.94% | -0.08% | +1.84% | |
| 20 | AVGO | Broadcom INC | Stock-Tech | 0.87% | -0.13% | -1.21% | |
| 21 | IAU | Ishares Gold Trust | ETF-Commodities | 0.78% | +0.13% | +12.90% | |
| 22 | PM | Philip Morris International | Stock-Consumer Staples | 0.78% | — | +0.70% | |
| 23 | NVDA | Nvidia CORP | Stock-Tech | 0.72% | -0.09% | -3.26% | |
| 24 | SLV | Ishares Silver Trust | ETF-Commodities | 0.68% | +0.04% | +0.84% | |
| 25 | GEV | GE Vernova INC | Stock-Industrials | 0.66% | +0.18% | +3.60% | |
| 26 | GLD | Spdr Gold Shares | ETF-Commodities | 0.66% | — | -2.31% | |
| 27 | FNDF | Schwab Fndmn Intl Lrg Co ETF | ETF-Other | 0.64% | — | -1.66% | |
| 28 | LLY | Eli Lilly & Co | Stock-Healthcare | 0.62% | -0.11% | +0.33% | |
| 29 | GOOG | Alphabet Inc-cl C | Stock-Comm Services | 0.60% | -0.08% | -1.57% | |
| 30 | VRT | Vertiv Holdings Co-a | Stock-Industrials | 0.55% | +0.19% | +0.80% | |
| 31 | PG | Procter & Gamble Co/the | Stock-Consumer Staples | 0.52% | — | +0.88% | |
| 32 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 0.49% | -0.08% | -7.62% | |
| 33 | TSM | Taiwan Semiconductor-sp Adr | Stock-Tech | 0.48% | +0.05% | +1.04% | |
| 34 | WMT | Walmart INC | Stock-Consumer Staples | 0.45% | +0.04% | +0.45% | |
| 35 | GE | General Electric | Stock-Industrials | 0.45% | — | +0.42% | |
| 36 | CSCO | Cisco Systems INC | Stock-Tech | 0.45% | — | +6.66% | |
| 37 | JPM | Jpmorgan Chase & Co | Stock-Financials | 0.43% | — | +1.08% | |
| 38 | COST | Costco Wholesale CORP | Stock-Consumer Staples | 0.42% | +0.05% | -0.27% | |
| 39 | BRK-A | Berkshire Hathaway Inc-cl A | Stock-Other | 0.40% | — | — | |
| 40 | EMXC | Ishares Msci Emr Mrk Ex Chna | ETF-Other | 0.40% | — | -3.40% | |
| 41 | MO | Altria Group INC | Stock-Consumer Staples | 0.37% | +0.04% | +0.91% | |
| 42 | TCHP | T Rowe Price Blue Chip Growt | ETF-Other | 0.36% | -0.12% | -14.75% | |
| 43 | IDEQ | Lazard Intl Dynamic Eqy ETF | ETF-Other | 0.36% | +0.36% | NEW | |
| 44 | VO | Vanguard Mid-cap ETF | ETF-Other | 0.35% | — | -1.27% | |
| 45 | VOOG | Vanguard S&p 500 Growth ETF | ETF-Large Cap & Growth | 0.34% | +0.09% | +54.72% | |
| 46 | VIGI | Vanguard Int Div App Indx Fd | ETF-Other | 0.33% | -0.06% | -11.05% | |
| 47 | PYLD | Pimco Multisector Bond Actv | ETF-Other | 0.32% | — | +13.67% | |
| 48 | DBEF | Xtrackers Msci Eafe Hedged E | ETF-Other | 0.32% | — | -1.61% | |
| 49 | XMMO | Invesco S&p Midcap Momentum | ETF-Other | 0.32% | — | +5.86% | |
| 50 | NOBL | Proshares S&p 500 Dividend A | ETF-Large Cap & Growth | 0.31% | — | -6.33% |
1–50 of 102
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 102 | $178.7M | 14 | |
| 2025-12-31 | 97 | $176.1M | 8 | |
| 2025-09-30 | 88 | $166.8M | 45 | |
| 2025-06-30 | 90 | $154.9M | 0 | |
| 2025-03-31 | 80 | $121.0M | 0 | |
| 2024-12-31 | 63 | $84.9M | 0 | |
| 2024-09-30 | 110 | $158.7M | 0 | |
| 2024-06-30 | 78 | $98.7M | 0 | |
| 2024-03-31 | 85 | $114.9M | 0 | |
| 2023-12-31 | 81 | $103.9M | 0 |
Holding changes this quarter
Swisher Financial Concepts, Inc.'s most significant position changes for 2026-03-31: New buy: Lazard Intl Dynamic Eqy ETF (IDEQ); New buy: Schwab 5-10 Year Corporate B (SCHI); New buy: Ishares Core S&p 500 ETF (IVV); New buy: Schwab US Large-cap ETF (SCHX); Sold out: T Rowe Price Dividend Growth (TDVG).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | CGIC | Cap Group Intl Core Eq | +1.9% | +320.71% | Add |
| 2 | XOM | Exxon Mobil CORP | +0.7% | +0.25% | Add |
| 3 | BND | Vanguard Total Bond Market | +0.4% | +12.64% | Add |
| 4 | VXUS | Vanguard Total Intl Stock | +0.4% | +4.51% | Add |
| 5 | CGMS | Cap Group US Multi-sect Bond | +0.4% | +11.99% | Add |
| 6 | CGCP | Cap Group Core Plus Income | +0.3% | +11.04% | Add |
| 7 | CGDG | Cap Group Dividend Growers | +0.3% | +6.53% | Add |
| 8 | VRT | Vertiv Holdings Co-a | +0.2% | +0.80% | Add |
| 9 | GEV | GE Vernova INC | +0.2% | +3.60% | Add |
| 10 | IAU | Ishares Gold Trust | +0.1% | +12.90% | Add |
| 11 | VOOG | Vanguard S&p 500 Growth ETF | +0.1% | +54.72% | Add |
| 12 | MCK | Mckesson CORP | +0.1% | +34.09% | Add |
| 13 | COST | Costco Wholesale CORP | +0.1% | -0.27% | Trim |
| 14 | TSM | Taiwan Semiconductor-sp Adr | +0.1% | +1.04% | Add |
| 15 | MO | Altria Group INC | 0% | +0.91% | Add |
| 16 | WMT | Walmart INC | 0% | +0.45% | Add |
| 17 | SLV | Ishares Silver Trust | 0% | +0.84% | Add |
| 18 | VIGI | Vanguard Int Div App Indx Fd | -0.1% | -11.05% | Trim |
| 19 | CNC | Centene CORP | -0.1% | — | Unchanged |
| 20 | TSLA | Tesla INC | -0.1% | -4.00% | Trim |
| 21 | QQQ | Invesco Qqq Trust Series 1 | -0.1% | -7.62% | Trim |
| 22 | GOOG | Alphabet Inc-cl C | -0.1% | -1.57% | Trim |
| 23 | GOOGL | Alphabet Inc-cl A | -0.1% | +1.84% | Add |
| 24 | NVDA | Nvidia CORP | -0.1% | -3.26% | Trim |
| 25 | LLY | Eli Lilly & Co | -0.1% | +0.33% | Add |
| 26 | TCHP | T Rowe Price Blue Chip Growt | -0.1% | -14.75% | Trim |
| 27 | AVGO | Broadcom INC | -0.1% | -1.21% | Trim |
| 28 | CGDV | Cap Group Dividend Value | -0.2% | +1.72% | Add |
| 29 | AMZN | Amazon.com INC | -0.2% | +4.78% | Add |
| 30 | CGUS | Cap Group Core Equity | -0.2% | -45.26% | Trim |
| 31 | VTI | Vanguard Total Stock Mkt ETF | -0.2% | +3.23% | Add |
| 32 | EUSA | Ishares Msci USA Equal Weigh | -0.2% | -2.06% | Trim |
| 33 | AAPL | Apple INC | -0.3% | +0.69% | Add |
| 34 | ABBV | Abbvie INC | -0.4% | +0.04% | Add |
| 35 | CGGR | Cap Group Growth Equity | -0.6% | -0.53% | Trim |
| 36 | MSFT | Microsoft CORP | -0.6% | +5.08% | Add |
| 37 | ABT | Abbott Laboratories | -0.7% | +0.11% | Add |
| 38 | CGXU | Cap Group Intl Focus | -1.8% | -55.95% | Trim |
| 39 | IDEQ | Lazard Intl Dynamic Eqy ETF | — | NEW | New buy |
| 40 | SCHI | Schwab 5-10 Year Corporate B | — | NEW | New buy |
| 41 | IVV | Ishares Core S&p 500 ETF | — | NEW | New buy |
| 42 | SCHX | Schwab US Large-cap ETF | — | NEW | New buy |
| 43 | TDVG | T Rowe Price Dividend Growth | — | EXIT | Sold out |
| 44 | FDX | Fedex CORP | — | NEW | New buy |
| 45 | IBIT | Ishares Bitcoin Trust ETF | — | EXIT | Sold out |
| 46 | LITE | Lumentum Holdings INC | — | NEW | New buy |
| 47 | JNJ | Johnson & Johnson | — | NEW | New buy |
| 48 | GLW | Corning INC | — | NEW | New buy |
| 49 | ACN | Accenture plc | — | EXIT | Sold out |
| 50 | R | Ryder System INC | — | NEW | New buy |
FAQ
What is Swisher Financial Concepts, Inc. and what type of investor is it?
Swisher Financial Concepts, Inc. is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-03-31), the firm manages a tracked equity portfolio valued at approximately $178.7M, spread across 102 disclosed positions.
What are Swisher Financial Concepts, Inc.'s largest equity positions?
Based on the latest 13F filing, Swisher Financial Concepts, Inc.'s top holdings by market value are:
1. Vanguard Total Stock Mkt ETF (VTI) — $15.4M (8.6%)
2. Vanguard Total Intl Stock (VXUS) — $14.7M (8.2%)
3. Cap Group Dividend Value (CGDV) — $11.7M (6.6%)
4. Abbvie INC (ABBV) — $11.3M (6.3%)
5. Ishares Msci USA Equal Weigh (EUSA) — $8.5M (4.8%)
What changes did Swisher Financial Concepts, Inc. make in its most recent portfolio filing?
In the latest reported quarter, Swisher Financial Concepts, Inc. made 49 notable position adjustments: 9 new positions were initiated, 25 existing holdings were added to, 12 positions were partially reduced, and 3 were completely exited. The largest of these moves: New buy: Lazard Intl Dynamic Eqy ETF (IDEQ); New buy: Schwab 5-10 Year Corporate B (SCHI); New buy: Ishares Core S&p 500 ETF (IVV); New buy: Schwab US Large-cap ETF (SCHX); Sold out: T Rowe Price Dividend Growth (TDVG)
What sectors does Swisher Financial Concepts, Inc. focus on?
Swisher Financial Concepts, Inc. is concentrated in the following sectors based on its current disclosed equity portfolio:
• Health Care: 34.9%
• Information Technology: 26.6%
• Energy: 8.4%
• Consumer Discretionary: 7.7%
• Consumer Staples: 7.5%
• Industrials: 6.3%