FI
Financial Insights, Inc.
Diversified strategySector-focusedMomentum follower
Total reported value
$308.6M
Reporting period: 2026-03-31 · Number of holdings: 130
Financial Insights, Inc. disclosed 130 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $308.6M and a quarterly turnover rate of 13.8%.
Personality snowflake
- Concentration
- 18.18
- Portfolio Stability
- 13.79
- Momentum/Contrarian
- 100
- Sector conviction
- 100
- Diversification
- 100
- Sizing Uniformity
- 77.76
Recent moves
Trim MSFT
-5.2% -$6.4M
Trim VUG
-8.2% -$2.6M
Add SCHD
+3.4% $3.9M
Add DBEF
+8.2% $2.0M
Trim AAPL
+1.6% -$682.0K
Add SPSM
+9.2% $1.4M
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | SPYM | Ste Str Spdr Pt S&p 500 ETF | ETF-Large Cap & Growth | 13.28% | +0.26% | +10.60% | |
| 2 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 9.36% | +1.00% | +3.45% | |
| 3 | DBEF | Xtrackers Msci Eafe Hedged E | ETF-Other | 6.35% | +0.44% | +8.15% | |
| 4 | MSFT | Microsoft CORP | Stock-Tech | 5.47% | -2.33% | -5.17% | |
| 5 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 5.22% | -0.01% | +9.69% | |
| 6 | AAPL | Apple INC | Stock-Tech | 4.06% | -0.36% | +1.58% | |
| 7 | SPSM | Ss Spdr P S&p 600 Small Cap | ETF-Small Cap | 3.93% | +0.32% | +9.15% | |
| 8 | VUG | Vanguard Growth ETF | ETF-Other | 3.91% | -1.02% | -8.20% | |
| 9 | SPEM | State Street Sp Ptf Em ETF | ETF-Other | 2.45% | +0.07% | +6.25% | |
| 10 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 2.41% | +2.41% | NEW | |
| 11 | VEA | Vanguard Ftse Developed ETF | ETF-Other | 1.93% | — | -1.50% | |
| 12 | VB | Vanguard Small-cap ETF | ETF-Other | 1.79% | -0.10% | -3.59% | |
| 13 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 1.56% | — | +0.24% | |
| 14 | XLK | Ss Technology Select Sector | ETF-Tech | 1.42% | -0.16% | +0.66% | |
| 15 | SPDW | Ste Str Spdr Pt Dw EU ETF | ETF-Other | 1.39% | — | -0.06% | |
| 16 | VOTE | Tcw Transform 500 ETF | ETF-Other | 1.25% | -0.18% | -4.88% | |
| 17 | VV | Vanguard Large-cap ETF | ETF-Other | 1.19% | -0.11% | -0.66% | |
| 18 | DIVO | Amplify Cwp Enhan Divid ETF | ETF-Other | 1.09% | +0.03% | +5.79% | |
| 19 | PRCS | Parnassus Core Select ETF | ETF-Other | 1.07% | +0.03% | +14.87% | |
| 20 | AMZN | Amazon.com INC | Stock-Consumer Disc | 1.05% | +0.01% | +16.10% | |
| 21 | DFAC | Dimensional US Core Equity 2 | ETF-Other | 0.98% | -0.12% | -5.69% | |
| 22 | NVDA | Nvidia CORP | Stock-Tech | 0.93% | -0.18% | -7.44% | |
| 23 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 0.92% | — | +7.49% | |
| 24 | RAFE | Pimco Rafi Esg US ETF | ETF-Other | 0.85% | — | +0.03% | |
| 25 | DON | Wisdomtree US Midcap Dividen | ETF-Other | 0.84% | — | -1.64% | |
| 26 | COST | Costco Wholesale CORP | Stock-Consumer Staples | 0.84% | +0.10% | +1.80% | |
| 27 | VO | Vanguard Mid-cap ETF | ETF-Other | 0.79% | -0.09% | -5.89% | |
| 28 | CVIE | Cal Intl Responsible Index | ETF-Large Cap & Growth | 0.76% | — | +0.68% | |
| 29 | MUB | Ishares National Muni Bond E | ETF-Other | 0.76% | -0.10% | -8.06% | |
| 30 | DGRO | Ishares Core Dividend Growth | ETF-Other | 0.75% | — | -1.35% | |
| 31 | PWRD | Tcw Transform Systems ETF | ETF-Other | 0.72% | +0.01% | +4.03% | |
| 32 | INEQ | Columbia Intl Eqty INC ETF | ETF-Other | 0.71% | — | -0.16% | |
| 33 | VYM | Vanguard High Dvd Yield ETF | ETF-Other | 0.68% | — | +1.44% | |
| 34 | IDVO | Amplify Cwp Intl Enh Dvd INC | ETF-Other | 0.66% | +0.15% | +27.20% | |
| 35 | NULG | Nuveen Esg Lrg-cap Grw ETF | ETF-Other | 0.60% | -0.06% | +0.29% | |
| 36 | VEU | Vanguard Ftse All-world Ex-u | ETF-Other | 0.59% | — | — | |
| 37 | DSI | Ishares Esg Msci Kld 400 ETF | ETF-Other | 0.56% | -0.08% | -5.16% | |
| 38 | VWO | Vanguard Ftse Emerging Marke | ETF-Emerging Markets | 0.55% | — | -0.72% | |
| 39 | QUAL | Ishares Msci USA Quality Fac | ETF-Other | 0.45% | — | -0.90% | |
| 40 | PFF | Ishares Preferred & Income S | ETF-Other | 0.44% | — | +10.90% | |
| 41 | LGLV | Spdr US Lc Low Vol Idx | ETF-Other | 0.40% | — | -1.26% | |
| 42 | CSPF | C&s Pref & Income Active ETF | ETF-Other | 0.40% | +0.03% | +13.47% | |
| 43 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 0.40% | -0.13% | -18.23% | |
| 44 | XOM | Exxon Mobil CORP | Stock-Energy | 0.39% | +0.10% | -1.78% | |
| 45 | AVGO | Broadcom INC | Stock-Tech | 0.39% | — | +4.88% | |
| 46 | XLI | Ss Industrial Select Sector | ETF-Other | 0.37% | — | +2.51% | |
| 47 | DFAS | Dimensional US Small Cap ETF | ETF-Small Cap | 0.37% | — | -0.27% | |
| 48 | SPYV | Ss Spdr P S&p 500 Value ETF | ETF-Large Cap & Growth | 0.33% | — | +6.90% | |
| 49 | PSK | Ss Spdr Ice Pref Sec ETF | ETF-Other | 0.32% | — | +16.21% | |
| 50 | IJH | Ishares Core S&p Midcap ETF | ETF-Other | 0.32% | — | -3.64% |
1–50 of 130
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 130 | $308.6M | 14 | |
| 2025-12-31 | 128 | $298.4M | 12 | |
| 2025-09-30 | 143 | $302.0M | 29 | |
| 2025-06-30 | 127 | $273.8M | 0 | |
| 2025-03-31 | 111 | $251.2M | 16 | |
| 2024-12-31 | 110 | $269.4M | 100 | |
| 2024-09-30 | 145 | $316.7M | 0 | |
| 2024-06-30 | 155 | $359.9M | 0 | |
| 2024-03-31 | 159 | $358.5M | 0 | |
| 2023-12-31 | 154 | $319.7M | 0 | |
| 2023-09-30 | 147 | $280.0M | 0 | |
| 2023-06-30 | 152 | $272.3M | — | |
| 2023-03-31 | 160 | $245.6M | 0 | |
| 2022-12-31 | 145 | $211.2M | 0 | |
| 2022-09-30 | 123 | $148.6M | 0 | |
| 2022-06-30 | 82 | $98.5M | 0 | |
| 2022-03-31 | 84 | $108.8M | 0 | |
| 2021-12-31 | 86 | $115.9M | 0 | |
| 2021-09-30 | 79 | $108.7M | 0 | |
| 2021-06-30 | 228 | $120.8M | 20 | |
| 2021-03-31 | 80 | $135.4M | 10 | |
| 2020-12-31 | 79 | $129.1M | 12 | |
| 2020-09-30 | 74 | $117.5M | 8 | |
| 2020-06-30 | 85 | $112.6M | 22 | |
| 2020-03-31 | 70 | $94.9M | 23 | |
| 2019-12-31 | 80 | $114.0M | 10 | |
| 2019-09-30 | 69 | $104.4M | 7 | |
| 2019-06-30 | 63 | $98.5M | 25 | |
| 2019-03-31 | 61 | $96.0M | 9 | |
| 2018-12-31 | 58 | $89.6M | 0 |
Holding changes this quarter
Financial Insights, Inc.'s most significant position changes for 2026-03-31: New buy: Berkshire Hathaway Inc-cl B (BRK-B); New buy: Alphabet Inc-cl A (GOOGL); New buy: Impax Global Sustainable Inf (BLDX); New buy: Spdr Gold Shares (GLD); New buy: Verizon Communications INC (VZ).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | SCHD | Schwab US Dvd Equity ETF | +1% | +3.45% | Add |
| 2 | DBEF | Xtrackers Msci Eafe Hedged E | +0.4% | +8.15% | Add |
| 3 | SPSM | Ss Spdr P S&p 600 Small Cap | +0.3% | +9.15% | Add |
| 4 | SPYM | Ste Str Spdr Pt S&p 500 ETF | +0.3% | +10.60% | Add |
| 5 | IDVO | Amplify Cwp Intl Enh Dvd INC | +0.2% | +27.20% | Add |
| 6 | CVX | Chevron CORP | +0.1% | +123.48% | Add |
| 7 | COST | Costco Wholesale CORP | +0.1% | +1.80% | Add |
| 8 | XOM | Exxon Mobil CORP | +0.1% | -1.78% | Trim |
| 9 | SPEM | State Street Sp Ptf Em ETF | +0.1% | +6.25% | Add |
| 10 | PJIO | Pgim Jennison Intl Opp ETF | +0.1% | +75.56% | Add |
| 11 | IJR | Ishares Core S&p Small-cap E | +0.1% | +21.77% | Add |
| 12 | JNJ | Johnson & Johnson | 0% | +2.57% | Add |
| 13 | GEV | GE Vernova INC | 0% | -3.27% | Trim |
| 14 | AMAT | Applied Materials INC | 0% | +3.41% | Add |
| 15 | PRCS | Parnassus Core Select ETF | 0% | +14.87% | Add |
| 16 | DIVO | Amplify Cwp Enhan Divid ETF | 0% | +5.79% | Add |
| 17 | CSPF | C&s Pref & Income Active ETF | 0% | +13.47% | Add |
| 18 | AMZN | Amazon.com INC | 0% | +16.10% | Add |
| 19 | PWRD | Tcw Transform Systems ETF | 0% | +4.03% | Add |
| 20 | QQQ | Invesco Qqq Trust Series 1 | 0% | +9.69% | Add |
| 21 | WFC | Wells Fargo & Co | -0.1% | -2.48% | Trim |
| 22 | IVW | Ishares S&p 500 Growth ETF | -0.1% | -21.94% | Trim |
| 23 | NULG | Nuveen Esg Lrg-cap Grw ETF | -0.1% | +0.29% | Add |
| 24 | DSI | Ishares Esg Msci Kld 400 ETF | -0.1% | -5.16% | Trim |
| 25 | VO | Vanguard Mid-cap ETF | -0.1% | -5.89% | Trim |
| 26 | MUB | Ishares National Muni Bond E | -0.1% | -8.06% | Trim |
| 27 | VB | Vanguard Small-cap ETF | -0.1% | -3.59% | Trim |
| 28 | VV | Vanguard Large-cap ETF | -0.1% | -0.66% | Trim |
| 29 | DFAC | Dimensional US Core Equity 2 | -0.1% | -5.69% | Trim |
| 30 | IVV | Ishares Core S&p 500 ETF | -0.1% | -18.23% | Trim |
| 31 | XLK | Ss Technology Select Sector | -0.2% | +0.66% | Add |
| 32 | NVDA | Nvidia CORP | -0.2% | -7.44% | Trim |
| 33 | VOTE | Tcw Transform 500 ETF | -0.2% | -4.88% | Trim |
| 34 | AAPL | Apple INC | -0.4% | +1.58% | Add |
| 35 | VUG | Vanguard Growth ETF | -1% | -8.20% | Trim |
| 36 | MSFT | Microsoft CORP | -2.3% | -5.17% | Trim |
| 37 | BRK-B | Berkshire Hathaway Inc-cl B | — | NEW | New buy |
| 38 | GOOGL | Alphabet Inc-cl A | — | NEW | New buy |
| 39 | BLDX | Impax Global Sustainable Inf | — | NEW | New buy |
| 40 | GLD | Spdr Gold Shares | — | NEW | New buy |
| 41 | VZ | Verizon Communications INC | — | NEW | New buy |
| 42 | UNH | Unitedhealth Group INC | — | EXIT | Sold out |
| 43 | SMH | Vaneck Semiconductor ETF | — | NEW | New buy |
| 44 | BND | Vanguard Total Bond Market | — | EXIT | Sold out |
| 45 | IQV | Iqvia Holdings INC | — | EXIT | Sold out |
| 46 | AVUV | Avantis US Small Cap Value | — | NEW | New buy |
| 47 | CRM | Salesforce INC | — | EXIT | Sold out |
| 48 | UPRO | Proshares Ultrapro S&p 500 | — | EXIT | Sold out |
| 49 | FANG | Diamondback Energy INC | — | NEW | New buy |
| 50 | LOW | Lowe's Cos INC | — | EXIT | Sold out |
FAQ
What is Financial Insights, Inc. and what type of investor is it?
Financial Insights, Inc. is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-03-31), the firm manages a tracked equity portfolio valued at approximately $308.6M, spread across 130 disclosed positions.
What are Financial Insights, Inc.'s largest equity positions?
Based on the latest 13F filing, Financial Insights, Inc.'s top holdings by market value are:
1. Ste Str Spdr Pt S&p 500 ETF (SPYM) — $41.0M (13.3%)
2. Schwab US Dvd Equity ETF (SCHD) — $28.9M (9.4%)
3. Xtrackers Msci Eafe Hedged E (DBEF) — $19.6M (6.3%)
4. Microsoft CORP (MSFT) — $16.9M (5.5%)
5. Invesco Qqq Trust Series 1 (QQQ) — $16.1M (5.2%)
What changes did Financial Insights, Inc. make in its most recent portfolio filing?
In the latest reported quarter, Financial Insights, Inc. made 50 notable position adjustments: 8 new positions were initiated, 21 existing holdings were added to, 15 positions were partially reduced, and 6 were completely exited. The largest of these moves: New buy: Berkshire Hathaway Inc-cl B (BRK-B); New buy: Alphabet Inc-cl A (GOOGL); New buy: Impax Global Sustainable Inf (BLDX); New buy: Spdr Gold Shares (GLD); New buy: Verizon Communications INC (VZ)
What sectors does Financial Insights, Inc. focus on?
Financial Insights, Inc. is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 55.6%
• Financials: 15.0%
• Consumer Discretionary: 8.8%
• Consumer Staples: 6.4%
• Communication Services: 4.5%
• Health Care: 3.5%