PD
Planning Directions INC
Diversified strategySector-focusedContrarian
Total reported value
$197.6M
Reporting period: 2026-03-31 · Number of holdings: 106
PLANNING DIRECTIONS INC disclosed 106 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $197.6M and a quarterly turnover rate of 45.5%.
Personality snowflake
- Concentration
- 17.52
- Portfolio Stability
- 45.5
- Momentum/Contrarian
- 0
- Sector conviction
- 100
- Diversification
- 100
- Sizing Uniformity
- 80.82
Recent moves
Trim SCHD
-63.9% -$22.0M
Trim BSV
-61.6% -$10.3M
Trim SHYG
-73.3% -$4.1M
Trim IJR
-36.9% -$2.5M
Trim VCSH
-17.4% -$913.6K
Add UITB
+6.4% $745.2K
Holdings Map
New buyAddUnchangedTrim
Top 10 holdings by weight
Full holdings list this quarter
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | IVE | Ishares S&p 500 Value ETF | ETF-Large Cap & Growth | 11.32% | +11.32% | NEW | |
| 2 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 7.53% | -11.06% | -63.93% | |
| 3 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 7.51% | -0.03% | +1.39% | |
| 4 | UITB | Victoryshares Core Intermedi | ETF-Other | 7.11% | +0.41% | +6.36% | |
| 5 | AAPL | Apple INC | Stock-Tech | 5.50% | -0.34% | +0.54% | |
| 6 | JPIE | Jpmorgan Income ETF | ETF-Other | 5.36% | +5.36% | NEW | |
| 7 | MGV | Vanguard Mega Cap Value ETF | ETF-Other | 3.26% | +0.19% | +2.75% | |
| 8 | BSV | Vanguard Short-term Bond ETF | ETF-Other | 3.24% | -5.20% | -61.55% | |
| 9 | FLDR | Fidelity Low Durat Fact ETF | ETF-Other | 3.04% | +0.17% | +5.60% | |
| 10 | VT | Vanguard Tot World Stk ETF | ETF-Other | 2.70% | -0.14% | -3.48% | |
| 11 | VOT | Vanguard Mid-cap Growth ETF | ETF-Other | 2.69% | -0.14% | +2.76% | |
| 12 | IJR | Ishares Core S&p Small-cap E | ETF-Small Cap | 2.37% | -1.24% | -36.89% | |
| 13 | ISTB | Ishares Core 1-5 Year Usd Bo | ETF-Other | 2.35% | +2.35% | NEW | |
| 14 | VUG | Vanguard Growth ETF | ETF-Other | 2.26% | -0.36% | -3.95% | |
| 15 | VCSH | Vanguard S/t CORP Bond ETF | ETF-Corp Bonds | 2.12% | -0.45% | -17.42% | |
| 16 | JEPI | Jpmorgan Equity Premium Inco | ETF-Other | 1.78% | +0.16% | +10.29% | |
| 17 | NVDA | Nvidia CORP | Stock-Tech | 1.40% | -0.05% | +2.34% | |
| 18 | JEPQ | JPM Nasdaq Equity Premium | ETF-Tech | 1.38% | — | +8.19% | |
| 19 | SDY | Ss Spdr S&p Dividend ETF | ETF-Other | 1.32% | +0.06% | -0.66% | |
| 20 | IUSG | Ishares Core S&p U.s. Growth | ETF-Other | 1.17% | -0.10% | -0.88% | |
| 21 | NEAR | Ishares Sh Dba ETF Usd INC | ETF-Other | 1.07% | +0.24% | +29.44% | |
| 22 | VTV | Vanguard Value ETF | ETF-Other | 1.00% | +0.12% | +10.17% | |
| 23 | VO | Vanguard Mid-cap ETF | ETF-Other | 0.92% | -0.12% | -11.03% | |
| 24 | JIRE | Jpmorgan Int Res Enh Eqty | ETF-Other | 0.75% | +0.09% | +12.67% | |
| 25 | SHYG | Ishares 0-5 Yr Hy CORP Bond | ETF-Corp Bonds | 0.74% | -2.05% | -73.34% | |
| 26 | VOO | Vanguard S&p 500 ETF | ETF-Large Cap & Growth | 0.71% | — | -1.31% | |
| 27 | ACWV | Ishares Msci Global Min Vol | ETF-Other | 0.69% | — | — | |
| 28 | AMZN | Amazon.com INC | Stock-Consumer Disc | 0.69% | -0.08% | -0.93% | |
| 29 | VBR | Vanguard Small-cap Value ETF | ETF-Other | 0.67% | — | -6.56% | |
| 30 | XLP | Ss Consumer Staples Sel Sect | ETF-Other | 0.65% | — | +0.04% | |
| 31 | MSFT | Microsoft CORP | Stock-Tech | 0.65% | -0.05% | +19.62% | |
| 32 | VOE | Vanguard Mid-cap Value ETF | ETF-Other | 0.65% | — | -2.82% | |
| 33 | AMAT | Applied Materials INC | Stock-Tech | 0.56% | +0.14% | +0.09% | |
| 34 | JMUB | Jpmorgan Municipal ETF | ETF-Other | 0.51% | — | +0.89% | |
| 35 | IYJ | Ishares U.s. Industrials ETF | ETF-Other | 0.51% | — | -2.44% | |
| 36 | VHT | Vanguard Health Care ETF | ETF-Other | 0.41% | — | -2.51% | |
| 37 | XAR | Ss Spdr S&p Aerospace Def | ETF-Other | 0.41% | — | +0.79% | |
| 38 | VB | Vanguard Small-cap ETF | ETF-Other | 0.38% | — | -3.59% | |
| 39 | WMT | Walmart INC | Stock-Consumer Staples | 0.37% | +0.06% | +5.55% | |
| 40 | VCIT | Vanguard Int-term Corporate | ETF-Corp Bonds | 0.37% | +0.10% | +37.23% | |
| 41 | ITA | Ishares U.s. Aerospace & Def | ETF-Other | 0.36% | +0.17% | +86.19% | |
| 42 | XOM | Exxon Mobil CORP | Stock-Energy | 0.36% | +0.10% | -0.19% | |
| 43 | CEG | Constellation Energy | Stock-Utilities | 0.36% | — | +12.05% | |
| 44 | COHR | Coherent CORP | Stock-Tech | 0.35% | +0.09% | +3.57% | |
| 45 | RSPS | Invesco S&p 500 Equal Weight | ETF-Large Cap & Growth | 0.32% | — | -6.46% | |
| 46 | VTEB | Vanguard Tax-exempt Bond ETF | ETF-Other | 0.32% | -0.15% | -31.86% | |
| 47 | COIN | Coinbase Global INC -class A | Stock-Financials | 0.31% | -0.08% | +2.92% | |
| 48 | XLU | St Sr Utl Sl Se Spdr Etf-usd | ETF-Other | 0.30% | — | +3.61% | |
| 49 | IWD | Ishares Russell 1000 Value E | ETF-Other | 0.30% | +0.30% | NEW | |
| 50 | IYH | Ishares U.s. Healthcare ETF | ETF-Other | 0.27% | -0.06% | -12.12% |
1–50 of 106
Reported value over time
Sector allocation
Sector allocation over time
Quarterly history
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 106 | $197.6M | 46 | |
| 2025-12-31 | 101 | $198.4M | 8 | |
| 2025-09-30 | 93 | $191.6M | 43 | |
| 2025-06-30 | 85 | $177.7M | 0 | |
| 2025-03-31 | 117 | $233.9M | 100 | |
| 2024-12-31 | 77 | $172.3M | 0 | |
| 2024-09-30 | 81 | $167.9M | 0 | |
| 2024-06-30 | 71 | $146.8M | 0 | |
| 2024-03-31 | 76 | $143.9M | 0 | |
| 2023-12-31 | 69 | $140.2M | 0 | |
| 2023-09-30 | 65 | $130.6M | 0 | |
| 2023-06-30 | 66 | $137.4M | 0 | |
| 2023-03-31 | 70 | $134.5M | 0 | |
| 2022-12-31 | 73 | $131.0M | 0 | |
| 2022-09-30 | 66 | $123.8M | 0 | |
| 2022-06-30 | 70 | $130.5M | 0 | |
| 2022-03-31 | 75 | $142.4M | 0 | |
| 2021-12-31 | 78 | $150.2M | 0 | |
| 2021-09-30 | 72 | $137.4M | 0 | |
| 2021-06-30 | 69 | $136.9M | 96 | |
| 2021-03-31 | 63 | $127.1M | 6 | |
| 2020-12-31 | 60 | $123.4M | 10 | |
| 2020-09-30 | 57 | $113.5M | 10 | |
| 2020-06-30 | 56 | $107.2M | 100 | |
| 2020-03-31 | 63 | $71.3M | 100 | |
| 2019-12-31 | 55 | $108.1M | 6 | |
| 2019-09-30 | 52 | $104.2M | 16 | |
| 2019-06-30 | 57 | $98.5M | 18 | |
| 2019-03-31 | 53 | $84.1M | 21 | |
| 2018-12-31 | 48 | $80.9M | 29 | |
| 2018-09-30 | 58 | $107.6M | 9 | |
| 2018-06-30 | 53 | $103.5M | 12 | |
| 2018-03-31 | 52 | $102.1M | 0 |
Holding changes this quarter
Planning Directions INC's most significant position changes for 2026-03-31: New buy: Ishares S&p 500 Value ETF (IVE); New buy: Jpmorgan Income ETF (JPIE); New buy: Ishares Core 1-5 Year Usd Bo (ISTB); New buy: Ishares Russell 1000 Value E (IWD); New buy: Invesco Aerospace & Defense (PPA).
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | UITB | Victoryshares Core Intermedi | +0.4% | +6.36% | Add |
| 2 | NEAR | Ishares Sh Dba ETF Usd INC | +0.2% | +29.44% | Add |
| 3 | MGV | Vanguard Mega Cap Value ETF | +0.2% | +2.75% | Add |
| 4 | ITA | Ishares U.s. Aerospace & Def | +0.2% | +86.19% | Add |
| 5 | FLDR | Fidelity Low Durat Fact ETF | +0.2% | +5.60% | Add |
| 6 | JEPI | Jpmorgan Equity Premium Inco | +0.2% | +10.29% | Add |
| 7 | AMAT | Applied Materials INC | +0.1% | +0.09% | Add |
| 8 | VTV | Vanguard Value ETF | +0.1% | +10.17% | Add |
| 9 | XOM | Exxon Mobil CORP | +0.1% | -0.19% | Trim |
| 10 | VCIT | Vanguard Int-term Corporate | +0.1% | +37.23% | Add |
| 11 | JIRE | Jpmorgan Int Res Enh Eqty | +0.1% | +12.67% | Add |
| 12 | COHR | Coherent CORP | +0.1% | +3.57% | Add |
| 13 | VIGI | Vanguard Int Div App Indx Fd | +0.1% | +68.83% | Add |
| 14 | WMT | Walmart INC | +0.1% | +5.55% | Add |
| 15 | SDY | Ss Spdr S&p Dividend ETF | +0.1% | -0.66% | Trim |
| 16 | VWO | Vanguard Ftse Emerging Marke | +0.1% | +40.00% | Add |
| 17 | DELL | Dell Technologies -c | +0.1% | +0.41% | Add |
| 18 | VIG | Vanguard Dividend Apprec ETF | 0% | +1.39% | Add |
| 19 | NVDA | Nvidia CORP | -0.1% | +2.34% | Add |
| 20 | MSFT | Microsoft CORP | -0.1% | +19.62% | Add |
| 21 | CRMD | Cormedix INC | -0.1% | — | Unchanged |
| 22 | IYH | Ishares U.s. Healthcare ETF | -0.1% | -12.12% | Trim |
| 23 | AMZN | Amazon.com INC | -0.1% | -0.93% | Trim |
| 24 | COIN | Coinbase Global INC -class A | -0.1% | +2.92% | Add |
| 25 | IYW | Ishares Ustechnology ETF | -0.1% | -29.91% | Trim |
| 26 | IUSG | Ishares Core S&p U.s. Growth | -0.1% | -0.88% | Trim |
| 27 | VO | Vanguard Mid-cap ETF | -0.1% | -11.03% | Trim |
| 28 | VT | Vanguard Tot World Stk ETF | -0.1% | -3.48% | Trim |
| 29 | VOT | Vanguard Mid-cap Growth ETF | -0.1% | +2.76% | Add |
| 30 | VTEB | Vanguard Tax-exempt Bond ETF | -0.2% | -31.86% | Trim |
| 31 | AAPL | Apple INC | -0.3% | +0.54% | Add |
| 32 | VUG | Vanguard Growth ETF | -0.4% | -3.95% | Trim |
| 33 | VCSH | Vanguard S/t CORP Bond ETF | -0.5% | -17.42% | Trim |
| 34 | IJR | Ishares Core S&p Small-cap E | -1.2% | -36.89% | Trim |
| 35 | SHYG | Ishares 0-5 Yr Hy CORP Bond | -2.1% | -73.34% | Trim |
| 36 | BSV | Vanguard Short-term Bond ETF | -5.2% | -61.55% | Trim |
| 37 | SCHD | Schwab US Dvd Equity ETF | -11.1% | -63.93% | Trim |
| 38 | IVE | Ishares S&p 500 Value ETF | — | NEW | New buy |
| 39 | JPIE | Jpmorgan Income ETF | — | NEW | New buy |
| 40 | ISTB | Ishares Core 1-5 Year Usd Bo | — | NEW | New buy |
| 41 | IWD | Ishares Russell 1000 Value E | — | NEW | New buy |
| 42 | PPA | Invesco Aerospace & Defense | — | NEW | New buy |
| 43 | IVV | Ishares Core S&p 500 ETF | — | EXIT | Sold out |
| 44 | META | Meta Platforms Inc-class A | — | EXIT | Sold out |
| 45 | IJH | Ishares Core S&p Midcap ETF | — | NEW | New buy |
| 46 | EXC | Exelon CORP | — | NEW | New buy |
| 47 | BX | Blackstone INC | — | EXIT | Sold out |
| 48 | GOOG | Alphabet Inc-cl C | — | EXIT | Sold out |
| 49 | JNJ | Johnson & Johnson | — | NEW | New buy |
| 50 | LOAR | Loar Holdings INC | — | NEW | New buy |
FAQ
What is Planning Directions INC and what type of investor is it?
Planning Directions INC is a investment manager that files SEC Form 13F quarterly, disclosing its U.S. public equity holdings to regulators. As of the most recent reporting period (2026-03-31), the firm manages a tracked equity portfolio valued at approximately $197.6M, spread across 106 disclosed positions.
What are Planning Directions INC's largest equity positions?
Based on the latest 13F filing, Planning Directions INC's top holdings by market value are:
1. Ishares S&p 500 Value ETF (IVE) — $22.4M (11.3%)
2. Schwab US Dvd Equity ETF (SCHD) — $14.9M (7.5%)
3. Vanguard Dividend Apprec ETF (VIG) — $14.8M (7.5%)
4. Victoryshares Core Intermedi (UITB) — $14.0M (7.1%)
5. Apple INC (AAPL) — $10.9M (5.5%)
What changes did Planning Directions INC make in its most recent portfolio filing?
In the latest reported quarter, Planning Directions INC made 49 notable position adjustments: 9 new positions were initiated, 21 existing holdings were added to, 15 positions were partially reduced, and 4 were completely exited. The largest of these moves: New buy: Ishares S&p 500 Value ETF (IVE); New buy: Jpmorgan Income ETF (JPIE); New buy: Ishares Core 1-5 Year Usd Bo (ISTB); New buy: Ishares Russell 1000 Value E (IWD); New buy: Invesco Aerospace & Defense (PPA)
What sectors does Planning Directions INC focus on?
Planning Directions INC is concentrated in the following sectors based on its current disclosed equity portfolio:
• Information Technology: 65.7%
• Consumer Discretionary: 8.6%
• Consumer Staples: 5.6%
• Industrials: 4.7%
• Utilities: 4.4%
• Financials: 4.3%