CIK: 0001576762
Total reported value
$3.7B
Reporting period: 2026-03-31 · Number of holdings: 545
Advisory Alpha, LLC disclosed 545 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $3.7B and a quarterly turnover rate of 15.7%.
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Advisory Alpha, LLC's disclosed holdings carry a Herfindahl concentration index of 0.030 — mathematically equivalent to about 34 equally-sized positions, well below its 545 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 3.89), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 11% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Trim SPYG
-15.7% -$84.4M
Trim SPYV
-12.3% -$40.7M
Add VCIT
+72.6% $34.3M
Trim SCHM
-14.4% -$29.8M
Add SPHY
+30.4% $24.6M
Add SPSB
+18.8% $24.1M
Showing top 200 holdings (of 545 total)
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | SPYG | Ss Spdr P S&p 500 Growth ETF | ETF-Large Cap & Growth | 7.89% | -2.27% | -15.67% | |
| 2 | SPYV | Ss Spdr P S&p 500 Value ETF | ETF-Large Cap & Growth | 7.65% | -1.08% | -12.35% | |
| 3 | SCHM | Schwab US Mid Cap ETF | ETF-Other | 6.05% | -0.79% | -14.40% | |
| 4 | SPDW | Ste Str Spdr Pt Dw EU ETF | ETF-Other | 5.11% | -0.07% | -4.46% | |
| 5 | XLK | Ss Technology Select Sector | ETF-Tech | 4.40% | -0.17% | +3.80% | |
| 6 | SPSB | Ss Spdr P St C CORP ETF | ETF-Other | 4.26% | +0.67% | +18.76% | |
| 7 | SCHA | Schwab US Small-cap ETF | ETF-Other | 3.09% | — | -2.38% | |
| 8 | SPHY | Ss Spdr P High Yield ETF | ETF-High Yield | 3.03% | +0.68% | +30.37% | |
| 9 | XLF | Ss Financial Select Sector | ETF-Other | 2.57% | +0.64% | +47.70% | |
| 10 | SRLN | Ss Blackstone Sr Loan ETF | ETF-Other | 2.55% | +0.52% | +29.11% | |
| 11 | VCIT | Vanguard Int-term Corporate | ETF-Corp Bonds | 2.27% | +0.95% | +72.56% | |
| 12 | VGSH | Vanguard Short-term Treasury | ETF-Gov Bonds | 1.95% | -0.13% | -6.49% | |
| 13 | SPEM | State Street Sp Ptf Em ETF | ETF-Other | 1.71% | +0.26% | +16.57% | |
| 14 | XLI | Ss Industrial Select Sector | ETF-Other | 1.53% | -0.37% | -23.14% | |
| 15 | XLV | Ss Health Care Select Sector | ETF-Other | 1.51% | -0.07% | +0.46% | |
| 16 | SPMB | Ss Spdr P Mort Back Bond ETF | ETF-Other | 1.33% | -0.05% | -3.96% | |
| 17 | XLY | Ss Consumer Disc Select Sect | ETF-Other | 1.19% | -0.08% | +2.28% | |
| 18 | ICVT | Ishares Convertible Bond ETF | ETF-Other | 1.16% | — | -5.29% | |
| 19 | SCHP | Schwab U.s. Tips ETF | ETF-Other | 1.15% | +0.40% | +51.70% | |
| 20 | VSS | Vanguard Ftse All Wo X-us Sc | ETF-Other | 1.15% | -0.08% | -7.95% | |
| 21 | XLP | Ss Consumer Staples Sel Sect | ETF-Other | 1.09% | +0.37% | +42.38% | |
| 22 | VCLT | Vanguard Long-term CORP Bond | ETF-Corp Bonds | 1.08% | — | -1.81% | |
| 23 | DFAU | Dimensional US Core Equity M | ETF-Other | 1.05% | -0.07% | -3.56% | |
| 24 | SCHR | Schwab Intermediate-term US | ETF-Other | 1.04% | -0.05% | -3.70% | |
| 25 | FPE | Ft-preferred Secur & INC ETF | ETF-Other | 1.04% | — | -0.26% | |
| 26 | XLRE | Ss Real Estate Select Sector | ETF-Other | 1.02% | -0.14% | -13.18% | |
| 27 | AAPL | Apple INC | Stock-Tech | 1.01% | — | +5.76% | |
| 28 | XLC | Ss Comm Select Sector Spdr | ETF-Other | 1.00% | -0.53% | -30.93% | |
| 29 | NVDA | Nvidia CORP | Stock-Tech | 0.87% | — | +6.66% | |
| 30 | VIG | Vanguard Dividend Apprec ETF | ETF-Other | 0.85% | — | -1.56% | |
| 31 | MLPX | Global X Mlp & Energy Infras | ETF-Other | 0.83% | +0.15% | -0.44% | |
| 32 | XLU | St Sr Utl Sl Se Spdr Etf-usd | ETF-Other | 0.83% | +0.28% | +40.76% | |
| 33 | SPTL | Ss Spdr Pf Lng Trm Tsy E-usd | ETF-Other | 0.76% | — | -2.85% | |
| 34 | VWOB | Vanguard Emerg Mkts Gov Bnd | ETF-Other | 0.73% | — | +0.42% | |
| 35 | FLRN | Ss Spdr Bb Ig Float Rt ETF | ETF-Other | 0.71% | -0.08% | -9.77% | |
| 36 | SPAB | Ss Spdr P Agg Bond ETF | ETF-Other | 0.65% | — | +0.34% | |
| 37 | DFAI | Dimensional International Co | ETF-Other | 0.63% | -0.06% | -10.88% | |
| 38 | DFAS | Dimensional US Small Cap ETF | ETF-Small Cap | 0.58% | +0.08% | +12.00% | |
| 39 | XLB | Ss Materials Select Sector | ETF-Other | 0.57% | +0.06% | +1.12% | |
| 40 | XLE | Ss Energy Select Sector | ETF-Other | 0.54% | -0.08% | -37.06% | |
| 41 | MSFT | Microsoft CORP | Stock-Tech | 0.53% | -0.09% | +11.82% | |
| 42 | SCHD | Schwab US Dvd Equity ETF | ETF-Other | 0.52% | +0.05% | +0.14% | |
| 43 | VOE | Vanguard Mid-cap Value ETF | ETF-Other | 0.51% | — | -0.49% | |
| 44 | SPYM | Ste Str Spdr Pt S&p 500 ETF | ETF-Large Cap & Growth | 0.46% | — | +0.93% | |
| 45 | COWZ | Pacer US Cash Cows 100 ETF | ETF-Other | 0.43% | — | +2.17% | |
| 46 | AMZN | Amazon.com INC | Stock-Consumer Disc | 0.40% | — | +8.65% | |
| 47 | DFIS | Dimensional International Sm | ETF-Other | 0.39% | — | +8.02% | |
| 48 | DFLV | Dim US Large Cap Value ETF | ETF-Large Cap & Growth | 0.36% | — | -2.71% | |
| 49 | SJNK | Ss Spdr Bb St Hi Yield ETF | ETF-Other | 0.36% | — | +9.12% | |
| 50 | VOT | Vanguard Mid-cap Growth ETF | ETF-Other | 0.35% | — | +7.51% |
Performance for Q3 2026
+2.9%
Performance Last 4 Quarters
+17.7%
Based on 62% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 545 | $3.7B | 16 | |
| 2025-12-31 | 519 | $3.7B | 8 | |
| 2025-09-30 | 516 | $3.6B | 24 | |
| 2025-06-30 | 481 | $3.2B | 0 | |
| 2025-03-31 | 455 | $2.9B | 100 | |
| 2024-12-31 | 437 | $2.8B | 0 | |
| 2024-09-30 | 423 | $2.8B | 0 | |
| 2024-06-30 | 395 | $2.5B | 0 | |
| 2024-03-31 | 384 | $2.4B | 0 | |
| 2023-12-31 | 345 | $2.2B | 0 | |
| 2023-09-30 | 302 | $1.9B | 0 | |
| 2023-06-30 | 326 | $1.9B | 0 | |
| 2023-03-31 | 281 | $1.6B | 0 | |
| 2022-12-31 | 261 | $1.4B | 0 | |
| 2022-09-30 | 240 | $1.3B | 0 | |
| 2022-06-30 | 246 | $1.3B | 0 | |
| 2022-03-31 | 265 | $1.5B | 0 | |
| 2021-12-31 | 259 | $1.7B | 0 | |
| 2021-09-30 | 238 | $1.4B | 0 | |
| 2021-06-30 | 188 | $1.2B | 51 | |
| 2021-03-31 | 71 | $415.0M | 100 | |
| 2020-12-31 | 107 | $489.5M | 21 | |
| 2020-09-30 | 721 | $465.6M | 15 | |
| 2020-06-30 | 113 | $451.7M | 37 | |
| 2020-03-31 | 688 | $356.6M | 80 | |
| 2019-12-31 | 750 | $411.2M | 22 | |
| 2019-09-30 | 870 | $337.9M | 17 | |
| 2019-06-30 | 119 | $299.6M | 26 | |
| 2019-03-31 | 740 | $276.2M | 28 | |
| 2018-12-31 | 96 | $211.9M | 100 | |
| 2018-09-30 | 223 | $393.8M | 22 | |
| 2018-06-30 | 222 | $398.6M | 47 | |
| 2018-03-31 | 127 | $288.5M | 37 | |
| 2017-12-31 | 127 | $307.8M | 100 | |
| 2017-09-30 | 120 | $357.9M | 28 | |
| 2017-06-30 | 129 | $345.1M | 26 | |
| 2017-03-31 | 138 | $289.2M | 18 | |
| 2016-12-31 | 90 | $247.7M | 90 | |
| 2016-09-30 | 99 | $238.8M | 10 | |
| 2016-06-30 | 75 | $218.1M | 15 | |
| 2016-03-31 | 57 | $187.5M | 34 | |
| 2015-12-31 | 54 | $174.1M | 21 | |
| 2015-09-30 | 52 | $146.2M | 7 | |
| 2015-06-30 | 43 | $156.4M | 7 | |
| 2015-03-31 | 36 | $154.1M | 57 | |
| 2014-12-31 | 36 | $143.1M | 7 | |
| 2014-09-30 | 34 | $150.7M | 3 | |
| 2014-06-30 | 34 | $146.8M | 3 | |
| 2014-03-31 | 34 | $143.5M | 30 | |
| 2013-12-31 | 33 | $139.6M | 0 |
Advisory Alpha, LLC's most significant position changes for 2026-03-31: Sold out: Proshares Ultra Silver (AGQ); New buy: Jpmorgan Equity Premium Inco (JEPI); Sold out: Bluerock Private Real Estate (BPRE); New buy: Janus Henderson B-bbb Clo Et (JBBB); Trim: Ss Spdr P S&p 500 Growth ETF (SPYG) — shares -15.67%.
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-03-31 | 2026-05-14 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-02-06 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-11-12 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-08-01 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-05-19 | Amendment | View on EDGAR |
| 2025-03-31 | 2025-04-08 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-01-17 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-11-12 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-08-21 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-05-06 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-01-23 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-10-18 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-07-25 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-05-02 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-01-30 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-10-12 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-07-15 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-05-02 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-02-04 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2022-02-04 | Amendment | View on EDGAR |
| 2021-09-30 | 2021-11-09 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-08-13 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-05-20 | Amendment | View on EDGAR |
| 2021-03-31 | 2021-05-10 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-02-16 | 13F-HR | View on EDGAR |
| 2020-09-30 | 2020-11-16 | Amendment | View on EDGAR |
| 2020-09-30 | 2020-11-06 | 13F-HR | View on EDGAR |
| 2020-06-30 | 2020-08-14 | 13F-HR | View on EDGAR |
| 2020-03-31 | 2020-04-29 | 13F-HR | View on EDGAR |
| 2019-12-31 | 2020-02-14 | 13F-HR | View on EDGAR |
| 2019-09-30 | 2019-11-13 | 13F-HR | View on EDGAR |
| 2019-06-30 | 2019-08-16 | 13F-HR | View on EDGAR |
| 2019-03-31 | 2019-05-13 | 13F-HR | View on EDGAR |
| 2018-12-31 | 2019-02-13 | 13F-HR | View on EDGAR |
| 2018-09-30 | 2018-11-13 | 13F-HR | View on EDGAR |
| 2018-06-30 | 2018-08-13 | 13F-HR | View on EDGAR |
| 2018-03-31 | 2018-05-15 | 13F-HR | View on EDGAR |
| 2017-12-31 | 2018-02-13 | 13F-HR | View on EDGAR |
| 2017-09-30 | 2017-11-15 | 13F-HR | View on EDGAR |
| 2017-06-30 | 2017-08-09 | 13F-HR | View on EDGAR |
| 2017-03-31 | 2017-05-12 | 13F-HR | View on EDGAR |
| 2016-12-31 | 2017-02-15 | 13F-HR | View on EDGAR |
| 2016-09-30 | 2016-10-14 | 13F-HR | View on EDGAR |
| 2016-06-30 | 2016-08-05 | 13F-HR | View on EDGAR |
| 2016-03-31 | 2016-05-04 | 13F-HR | View on EDGAR |
| 2015-12-31 | 2016-02-05 | Amendment | View on EDGAR |
| 2015-12-31 | 2016-02-04 | 13F-HR | View on EDGAR |
| 2015-09-30 | 2015-10-30 | 13F-HR | View on EDGAR |
| 2015-06-30 | 2015-07-31 | 13F-HR | View on EDGAR |
| 2015-03-31 | 2015-04-29 | 13F-HR | View on EDGAR |
| 2014-12-31 | 2015-02-13 | 13F-HR | View on EDGAR |
| 2014-09-30 | 2014-11-07 | Amendment | View on EDGAR |
| 2014-09-30 | 2014-11-07 | 13F-HR | View on EDGAR |
| 2014-06-30 | 2014-08-15 | 13F-HR | View on EDGAR |
| 2014-03-31 | 2014-05-14 | 13F-HR | View on EDGAR |
| 2013-12-31 | 2014-02-14 | 13F-HR | View on EDGAR |
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