CIK: 0001844278
Total reported value
$337.3M
Reporting period: 2026-03-31 · Number of holdings: 117
Sterling Financial Planning, Inc. disclosed 117 holdings in its latest 13F filing for the period ending 2026-03-31, with total reported value of $337.3M and a quarterly turnover rate of 5.7%.
Browse other institutions with $100M to $1B AUMBrowse other institutions starting with "S"
Sterling Financial Planning, Inc.'s disclosed holdings carry a Herfindahl concentration index of 0.030 — mathematically equivalent to about 33 equally-sized positions, well below its 117 actual disclosed holdings. That gap points to a strategy built around a small core of high-conviction bets rather than broad diversification.
Position sizes vary widely across the portfolio (a coefficient of variation of 1.60), with a handful of outsized bets alongside many smaller positions.
No strong tilt toward either adding to existing winners or initiating outsized new positions was observed in the latest reported quarter.
Sector classification currently covers about 8% of this portfolio's disclosed value; the remainder includes holdings (e.g. unmapped tickers, options, or other security types) not yet covered by our sector mapping.
Trim IVW
+1.9% -$1.2M
Add BIV
+10.7% $980.3K
Add VCSH
+19.5% $697.8K
Add XOM
-0.3% $634.8K
Trim IVV
-0.8% -$461.7K
Add DFSV
+1.1% $728.1K
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | IAU | Ishares Gold Trust | ETF-Commodities | 6.15% | -0.16% | -8.78% | |
| 2 | IJJ | Ishares S&p Mid-cap 400 Valu | ETF-Other | 6.05% | -0.02% | +0.59% | |
| 3 | IJT | Ishares S&p Small-cap 600 Gr | ETF-Other | 5.57% | +0.09% | +0.78% | |
| 4 | IJK | Ishares S&p Mid-cap 400 Grow | ETF-Other | 5.53% | +0.16% | +0.90% | |
| 5 | IVW | Ishares S&p 500 Growth ETF | ETF-Large Cap & Growth | 4.99% | -0.43% | +1.95% | |
| 6 | DFIV | Dimensional International Va | ETF-Other | 4.82% | +0.02% | -3.38% | |
| 7 | VYM | Vanguard High Dvd Yield ETF | ETF-Other | 3.58% | +0.16% | +3.00% | |
| 8 | FNDX | Schwab Fndmntl US Lrg Co ETF | ETF-Other | 3.50% | — | -1.91% | |
| 9 | DISV | Dimensional International Sm | ETF-Other | 3.47% | +0.07% | -0.16% | |
| 10 | BIV | Vanguard Intermediate-term B | ETF-Other | 3.28% | +0.24% | +10.71% | |
| 11 | DFSV | Dimensional US Small Cap Val | ETF-Small Cap | 3.01% | +0.17% | +1.11% | |
| 12 | IJS | Ishares S&p Small-cap 600 Va | ETF-Other | 2.69% | -0.02% | -2.98% | |
| 13 | XBJA | Innovator US Eq Ac 9 Buff-j | ETF-Other | 2.64% | -0.01% | +3.67% | |
| 14 | IVV | Ishares Core S&p 500 ETF | ETF-Large Cap & Growth | 2.40% | -0.18% | -0.80% | |
| 15 | DFIP | Dimensional Inflation-protec | ETF-Other | 2.11% | +0.17% | +10.38% | |
| 16 | DFEV | Dimensional Emrg Mrkt Val | ETF-Other | 1.88% | +0.05% | -1.65% | |
| 17 | DFGR | Dim Global Real Estate ETF | ETF-Other | 1.85% | +0.10% | +7.24% | |
| 18 | IVE | Ishares S&p 500 Value ETF | ETF-Large Cap & Growth | 1.43% | — | -0.45% | |
| 19 | IJH | Ishares Core S&p Midcap ETF | ETF-Other | 1.38% | — | -2.60% | |
| 20 | BSV | Vanguard Short-term Bond ETF | ETF-Other | 1.36% | +0.11% | +11.33% | |
| 21 | GLD | Spdr Gold Shares | ETF-Commodities | 1.36% | — | -9.02% | |
| 22 | EFG | Ishares Msci Eafe Growth ETF | ETF-Other | 1.34% | -0.06% | -0.21% | |
| 23 | VCSH | Vanguard S/t CORP Bond ETF | ETF-Corp Bonds | 1.31% | +0.19% | +19.50% | |
| 24 | GOVT | Ishares US Treasury Bond ETF | ETF-Gov Bonds | 1.31% | — | +2.07% | |
| 25 | QQQ | Invesco Qqq Trust Series 1 | ETF-Tech | 1.19% | -0.11% | -0.90% | |
| 26 | VOE | Vanguard Mid-cap Value ETF | ETF-Other | 1.19% | +0.08% | +5.05% | |
| 27 | AAPL | Apple INC | Stock-Tech | 1.18% | -0.12% | -1.09% | |
| 28 | VTEB | Vanguard Tax-exempt Bond ETF | ETF-Other | 1.15% | +0.03% | +4.51% | |
| 29 | VTES | Vanguard Sh Term Tax-ex Bond | ETF-Other | 0.99% | +0.02% | +3.67% | |
| 30 | IDV | Ishares International Select | ETF-Other | 0.95% | — | -6.69% | |
| 31 | VOT | Vanguard Mid-cap Growth ETF | ETF-Other | 0.86% | -0.09% | +0.06% | |
| 32 | BNDX | Vanguard Total Intl Bond ETF | ETF-Other | 0.85% | +0.09% | +14.39% | |
| 33 | VNQ | Vanguard Real Estate ETF | ETF-Other | 0.84% | — | +1.87% | |
| 34 | VTIP | Vanguard Short-term Tips | ETF-Other | 0.83% | +0.07% | +10.34% | |
| 35 | VBK | Vanguard Small-cap Grwth ETF | ETF-Other | 0.76% | — | +2.91% | |
| 36 | FNDC | Schwab Fndmnt Intl Sm Eq ETF | ETF-Other | 0.73% | -0.04% | -7.47% | |
| 37 | DGS | Wisdomtree Em Small Cap | ETF-Small Cap | 0.71% | +0.02% | -0.67% | |
| 38 | JNJ | Johnson & Johnson | Stock-Healthcare | 0.70% | +0.06% | -5.30% | |
| 39 | VBR | Vanguard Small-cap Value ETF | ETF-Other | 0.67% | -0.06% | -9.16% | |
| 40 | XOM | Exxon Mobil CORP | Stock-Energy | 0.65% | +0.18% | -0.31% | |
| 41 | VEA | Vanguard Ftse Developed ETF | ETF-Other | 0.55% | — | -2.43% | |
| 42 | MUB | Ishares National Muni Bond E | ETF-Other | 0.51% | — | -0.03% | |
| 43 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.50% | -0.04% | -1.26% | |
| 44 | TIP | Ishares Tips Bond ETF | ETF-Other | 0.47% | — | -3.98% | |
| 45 | PRF | Invesco Rafi US 1000 ETF | ETF-Other | 0.43% | — | +0.02% | |
| 46 | IJR | Ishares Core S&p Small-cap E | ETF-Small Cap | 0.41% | — | -0.94% | |
| 47 | SCZ | Ishares Msci Eafe Small-cap | ETF-Other | 0.38% | — | -6.25% | |
| 48 | MSFT | Microsoft CORP | Stock-Tech | 0.36% | -0.14% | -3.68% | |
| 49 | DFAR | Dimensional US Real Est ETF | ETF-Other | 0.35% | +0.02% | +5.16% | |
| 50 | BRK-B | Berkshire Hathaway Inc-cl B | Stock-Other | 0.32% | — | — |
Performance for Q3 2026
+1.7%
Performance Last 4 Quarters
+21.5%
Based on 61% of reported portfolio value with available pricing
| Period | Holdings | Total value | Stability | Top holdings |
|---|---|---|---|---|
| 2026-03-31 | 117 | $337.3M | 6 | |
| 2025-12-31 | 120 | $331.8M | 5 | |
| 2025-09-30 | 116 | $317.1M | 15 | |
| 2025-06-30 | 116 | $299.3M | 0 | |
| 2025-03-31 | 109 | $275.7M | 100 | |
| 2024-12-31 | 108 | $271.8M | 0 | |
| 2024-09-30 | 108 | $271.2M | 0 | |
| 2024-06-30 | 106 | $246.5M | 0 | |
| 2024-03-31 | 105 | $246.8M | 0 | |
| 2023-12-31 | 102 | $231.0M | 0 | |
| 2023-09-30 | 93 | $195.2M | 0 | |
| 2023-06-30 | 98 | $201.8M | 0 | |
| 2023-03-31 | 95 | $184.2M | 0 | |
| 2022-12-31 | 90 | $167.6M | 0 | |
| 2022-09-30 | 83 | $142.6M | 0 | |
| 2022-06-30 | 89 | $142.3M | 0 | |
| 2022-03-31 | 95 | $158.8M | 0 | |
| 2021-12-31 | 95 | $159.9M | 0 | |
| 2021-09-30 | 428 | $157.1M | 0 | |
| 2021-06-30 | 402 | $154.0M | 100 | |
| 2021-03-31 | 383 | $140.2M | 15 | |
| 2020-12-31 | 360 | $124.2M | — |
Sterling Financial Planning, Inc.'s most significant position changes for 2026-03-31: New buy: Abbott Laboratories (ABT); Sold out: Guinness Atkinson Dvd Bl-usd (DIVS); New buy: Vanguard Energy ETF (VDE); Sold out: Ishares U.s. Medical Devices (IHI); Sold out: Otis Worldwide CORP (OTIS).
| Period | Filed | Type | EDGAR |
|---|---|---|---|
| 2026-03-31 | 2026-05-06 | 13F-HR | View on EDGAR |
| 2025-12-31 | 2026-01-27 | 13F-HR | View on EDGAR |
| 2025-09-30 | 2025-10-24 | 13F-HR | View on EDGAR |
| 2025-06-30 | 2025-07-28 | 13F-HR | View on EDGAR |
| 2025-03-31 | 2025-04-29 | 13F-HR | View on EDGAR |
| 2024-12-31 | 2025-02-03 | 13F-HR | View on EDGAR |
| 2024-09-30 | 2024-10-31 | 13F-HR | View on EDGAR |
| 2024-06-30 | 2024-07-30 | 13F-HR | View on EDGAR |
| 2024-03-31 | 2024-05-06 | 13F-HR | View on EDGAR |
| 2023-12-31 | 2024-01-31 | 13F-HR | View on EDGAR |
| 2023-09-30 | 2023-11-06 | 13F-HR | View on EDGAR |
| 2023-06-30 | 2023-07-28 | 13F-HR | View on EDGAR |
| 2023-03-31 | 2023-05-04 | 13F-HR | View on EDGAR |
| 2022-12-31 | 2023-02-07 | 13F-HR | View on EDGAR |
| 2022-09-30 | 2022-11-02 | 13F-HR | View on EDGAR |
| 2022-06-30 | 2022-07-27 | 13F-HR | View on EDGAR |
| 2022-03-31 | 2022-05-10 | 13F-HR | View on EDGAR |
| 2021-12-31 | 2022-02-02 | 13F-HR | View on EDGAR |
| 2021-09-30 | 2021-10-28 | 13F-HR | View on EDGAR |
| 2021-06-30 | 2021-08-02 | 13F-HR | View on EDGAR |
| 2021-03-31 | 2021-04-28 | 13F-HR | View on EDGAR |
| 2020-12-31 | 2021-02-10 | 13F-HR | View on EDGAR |
Institutions with a similar AUM
CIK 0002042565
Total reported value
$337.3M
20 stks
2026-03-31
AUM within 0.0% of this institution
CIK 0001484085
Total reported value
$337.2M
129 stks
2026-06-30
AUM within 0.0% of this institution
CIK 0001757282
Total reported value
$337.4M
106 stks
2026-03-31
AUM within 0.0% of this institution
Institutions with overlapping top holdings
CIK 0001382646
Total reported value
$378.3M
200 stks
2026-03-31
2 of the top 5 holdings overlap, including Ishares S&p 500 Growth ETF
CIK 0001652035
Total reported value
$42.7M
127 stks
2021-12-31
Stale — no recent filing
2 of the top 5 holdings overlap, including Ishares S&p 500 Growth ETF
CIK 0001676603
Total reported value
$631.2M
230 stks
2026-03-31
2 of the top 5 holdings overlap, including Ishares S&p 500 Growth ETF