Madrona Financial Services, LLC — Q2 2019 13F Holdings

Name: Madrona Financial Services, LLC — 13F Holdings, Q2 2019
Creator: AlphaSMO
License: https://www.sec.gov/forms

CIK: 0001578370

Total reported value

$456.9M

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Full holdings list this quarter

#	Ticker	Issuer	Asset Subclass	Weight	Weight Change	Shares Change
1	FTCS	First Trust Capital Strength	ETF-Other	8.21%	—	+1607.49%
2	VEU	Vanguard Ftse All-world Ex-u	ETF-Other	8.18%	—	+824.64%
3	VOO	Vanguard S&p 500 ETF	ETF-Large Cap & Growth	7.79%	—	+1293.30%
4	ABFL	Abacus Fcf Leaders ETF	ETF-Other	7.22%	—	-17.30%
5	COST	Costco Wholesale CORP	Stock-Consumer Staples	6.14%	+0.16%	+4.27%
6	QQQ	Invesco Qqq Trust Series 1	ETF-Tech	4.97%	-1.33%	-26.08%
7	VB	Vanguard Small-cap ETF	ETF-Other	4.55%	—	+19.19%
8	BNDX	Vanguard Total Intl Bond ETF	ETF-Other	4.51%	—	+1540.70%
9	VRP	Invesco Variable Rate Prefer	ETF-Other	3.79%	—	+1765.85%
10	SPHD	Invesco S&p 500 High Dividen	ETF-Large Cap & Growth	3.63%	—	-52.88%
11	MTUM	Ishares Msci USA Momentum Fa	ETF-Other	3.41%	—	+1357.11%
12	AOR	Ishares Core 60/40 Balanced	ETF-Other	3.35%	—	-34.33%
13	FXO	First Trust Financial Alphad	ETF-Other	2.95%	—	—
14	ISTB	Ishares Core 1-5 Year Usd Bo	ETF-Other	2.93%	—	—
15	SPEM	State Street Sp Ptf Em ETF	ETF-Other	2.34%	—	—
16	MSFT	Microsoft CORP	Stock-Tech	2.26%	-2.12%	+9.75%
17	EFAV	Ishares Msci Eafe Min Vol Fa	ETF-Other	2.00%	—	—
18	XLE	Ss Energy Select Sector	ETF-Other	1.96%	+2.36%	NEW
19	AOA	Ishares Core 80/20 Aggressiv	ETF-Other	1.85%	—	-34.00%
20	XLV	Ss Health Care Select Sector	ETF-Other	1.67%	—	—
21	BRK-B	Berkshire Hathaway Inc-cl B	Stock-Other	1.66%	—	—
22	SOXX	Ishares Semiconductor ETF	ETF-Other	1.49%	—	-11.84%
23	AOM	Ishares Core 40/60 Moderate	ETF-Other	1.49%	—	-38.75%
24	SCZ	Ishares Msci Eafe Small-cap	ETF-Other	1.11%	—	—
25	VTI	Vanguard Total Stock Mkt ETF	ETF-Other	0.99%	-0.14%	-91.03%
26	AAPL	Apple INC	Stock-Tech	0.97%	-0.05%	-3.75%
27	SBUX	Starbucks CORP	Stock-Consumer Disc	0.66%	—	+0.09%
28	PGX	Invesco Preferred ETF	ETF-Other	0.53%	—	-31.80%
29	PCEF	Invesco Cef Income Composite	ETF-Other	0.46%	—	—
30	CSCO	Cisco Systems INC	Stock-Tech	0.43%	—	-3.45%
31	BA	Boeing Co/the	Stock-Industrials	0.41%	—	+40.21%
32	PCAR	Paccar INC	Stock-Industrials	0.38%	—	+0.47%
33	UNP	Union Pacific CORP	Stock-Industrials	0.35%	—	—
34	DTH	Wisdomtree International Hig	ETF-Other	0.35%	—	-2.32%
35	OKE	Oneok INC	Stock-Energy	0.35%	—	—
36	AMZN	Amazon.com INC	Stock-Consumer Disc	0.35%	-0.04%	—
37	AOK	Ishares Core 30/70 Conservat	ETF-Other	0.35%	—	-47.78%
38	PEY	Invesco High Yield Equity Di	ETF-High Yield	0.34%	—	-60.51%
39	NEAR	Ishares Sh Dba ETF Usd INC	ETF-Other	0.33%	—	—
40	JNJ	Johnson & Johnson	Stock-Healthcare	0.33%	—	—
41	FISV	Fiserv INC	Stock-Other	0.33%	—	—
42	TDIV	Ft Nasdaq Tech Dvd Index Fd	ETF-Tech	0.32%	-0.10%	—
43	BRK-A	Berkshire Hathaway Inc-cl A	Stock-Other	0.30%	—	—
44	HD	Home Depot INC	Stock-Consumer Disc	0.29%	—	+0.13%
45	✓	Advisorshares Tr	Stock-Other	0.27%	—	-97.63%
46	USB	US Bancorp	Stock-Financials	0.24%	—	+0.04%
47	DLR	Digital Realty Trust INC	Stock-Real Estate	0.23%	—	—
48	DES	Wisdomtree US Smallcap Divid	ETF-Other	0.23%	—	—
49	DVY	Ishares Select Dividend ETF	ETF-Other	0.21%	-0.06%	—
50	BAC	Bank Of America CORP	Stock-Financials	0.19%	—	+0.07%

1–50 of 52

Holding changes this quarter

Position changes disclosed by Madrona Financial Services, LLC for the quarter ending Q2 2019, including ticker, issuer, weight change, shares change, and action
#	Ticker	Issuer	Weight Change	Shares Change	Action
1	FTCS	First Trust Capital Strength	+7.7%	+1607.49%	Add
2	VEU	Vanguard Ftse All-world Ex-u	+7.2%	+824.64%	Add
3	VOO	Vanguard S&p 500 ETF	+7.2%	+1293.30%	Add
4	BNDX	Vanguard Total Intl Bond ETF	+4.2%	+1540.70%	Add
5	VRP	Invesco Variable Rate Prefer	+3.6%	+1765.85%	Add
6	MTUM	Ishares Msci USA Momentum Fa	+3.2%	+1357.11%	Add
7	VB	Vanguard Small-cap ETF	+0.2%	+19.19%	Add
8	MSFT	Microsoft CORP	+0.1%	+9.75%	Add
9	BA	Boeing Co/the	+0.1%	+40.21%	Add
10	USB	US Bancorp	0%	+0.04%	Add
11	SBUX	Starbucks CORP	0%	+0.09%	Add
12	HD	Home Depot INC	0%	+0.13%	Add
13	AMZN	Amazon.com INC	0%	—	Unchanged
14	PCAR	Paccar INC	0%	+0.47%	Add
15	BRK-B	Berkshire Hathaway Inc-cl B	-0.2%	—	Unchanged
16	COST	Costco Wholesale CORP	-0.2%	+4.27%	Add
17	PGX	Invesco Preferred ETF	-0.4%	-31.80%	Trim
18	AOK	Ishares Core 30/70 Conservat	-0.4%	-47.78%	Trim
19	SOXX	Ishares Semiconductor ETF	-0.4%	-11.84%	Trim
20	PEY	Invesco High Yield Equity Di	-0.7%	-60.51%	Trim
21	AOM	Ishares Core 40/60 Moderate	-1.3%	-38.75%	Trim
22	AOA	Ishares Core 80/20 Aggressiv	-1.4%	-34.00%	Trim
23	AOR	Ishares Core 60/40 Balanced	-2.5%	-34.33%	Trim
24	ABFL	Abacus Fcf Leaders ETF	-2.6%	-17.30%	Trim
25	QQQ	Invesco Qqq Trust Series 1	-2.7%	-26.08%	Trim
26	SPHD	Invesco S&p 500 High Dividen	-5.5%	-52.88%	Trim
27	VTI	Vanguard Total Stock Mkt ETF	-11.6%	-91.03%	Trim
28	✓	Advisorshares Tr	-13%	-97.63%	Trim
29	FXO	First Trust Financial Alphad	—	NEW	New buy
30	ISTB	Ishares Core 1-5 Year Usd Bo	—	NEW	New buy
31	XLF	Ss Financial Select Sector	—	EXIT	Sold out
32	SPEM	State Street Sp Ptf Em ETF	—	NEW	New buy
33	EFAV	Ishares Msci Eafe Min Vol Fa	—	NEW	New buy
34	XLE	Ss Energy Select Sector	—	NEW	New buy
35	XLV	Ss Health Care Select Sector	—	NEW	New buy
36	SCZ	Ishares Msci Eafe Small-cap	—	NEW	New buy
37	RDOG	Alps Reit Dividend Dogs ETF	—	EXIT	Sold out
38	ILCG	Ishares Morningstar Growth E	—	EXIT	Sold out
39	IWC	Ishares Micro-cap ETF	—	EXIT	Sold out
40	PCEF	Invesco Cef Income Composite	—	NEW	New buy
41	NEAR	Ishares Sh Dba ETF Usd INC	—	NEW	New buy
42	FISV	Fiserv INC	—	NEW	New buy
43	TDIV	Ft Nasdaq Tech Dvd Index Fd	—	NEW	New buy
44	DES	Wisdomtree US Smallcap Divid	—	NEW	New buy
45	DVY	Ishares Select Dividend ETF	—	NEW	New buy
46	XOM	Exxon Mobil CORP	—	EXIT	Sold out
47	LMT	Lockheed Martin CORP	—	NEW	New buy
48	COLB	Columbia Banking System INC	—	EXIT	Sold out
49	GOOG	Alphabet Inc-cl C	—	EXIT	Sold out
50	PFE	Pfizer INC	—	NEW	New buy