JSF Financial, LLC — Q3 2019 13F Holdings

Name: JSF Financial, LLC — 13F Holdings, Q3 2019
Creator: AlphaSMO
License: https://www.sec.gov/forms

CIK: 0001802224

Total reported value

$510.1M

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Full holdings list this quarter

#	Ticker	Issuer	Asset Subclass	Weight	Weight Change	Shares Change
1	IVV	Ishares Core S&p 500 ETF	ETF-Large Cap & Growth	29.01%	-1.37%	-0.09%
2	IJH	Ishares Core S&p Midcap ETF	ETF-Other	15.34%	-1.91%	+8.23%
3	IWF	Ishares Russell 1000 Growth	ETF-Other	6.53%	-0.21%	-0.33%
4	IWR	Ishares Russell Mid-cap ETF	ETF-Other	5.90%	—	-7.72%
5	AAPL	Apple INC	Stock-Tech	4.43%	-0.63%	+3.36%
6	QQQ	Invesco Qqq Trust Series 1	ETF-Tech	3.91%	-0.41%	-6.84%
7	IWM	Ishares Russell 2000 ETF	ETF-Small Cap	2.05%	—	-11.78%
8	T	At&t INC	Stock-Comm Services	1.90%	—	+1.02%
9	ITOT	Ishares Core S&p Total U.s.	ETF-Other	1.86%	-0.11%	-18.48%
10	IJR	Ishares Core S&p Small-cap E	ETF-Small Cap	1.70%	-0.08%	-6.12%
11	NTNX	Nutanix INC - A	Stock-Tech	1.36%	—	-0.98%
12	MSFT	Microsoft CORP	Stock-Tech	1.21%	-0.51%	-1.48%
13	SPY	Ss Spdr S&p 500 ETF Trust-us	ETF-Large Cap & Growth	1.10%	—	-18.65%
14	IVE	Ishares S&p 500 Value ETF	ETF-Large Cap & Growth	1.06%	—	-1.40%
15	EEM	Ishares Msci Emerging Market	ETF-Emerging Markets	1.03%	-0.17%	-21.68%
16	IVW	Ishares S&p 500 Growth ETF	ETF-Large Cap & Growth	0.91%	—	-10.31%
17	DVY	Ishares Select Dividend ETF	ETF-Other	0.90%	—	+20.70%
18	DIS	Walt Disney Co/the	Stock-Comm Services	0.84%	-0.09%	+18.94%
19	JPM	Jpmorgan Chase & Co	Stock-Financials	0.82%	—	—
20	GOOGL	Alphabet Inc-cl A	Stock-Comm Services	0.82%	-0.33%	-0.32%
21	XOM	Exxon Mobil CORP	Stock-Energy	0.78%	+0.11%	-19.34%
22	AMLPUSD	Alerian Mlp ETF	ETF-Other	0.77%	—	+9.31%
23	PG	Procter & Gamble Co/the	Stock-Consumer Staples	0.71%	—	—
24	BRK-B	Berkshire Hathaway Inc-cl B	Stock-Other	0.70%	—	-1.21%
25	AGG	Ishares Core U.s. Aggregate	ETF-Other	0.69%	—	+10.03%
26	IDV	Ishares International Select	ETF-Other	0.67%	—	+10.93%
27	AMZN	Amazon.com INC	Stock-Consumer Disc	0.62%	-0.18%	-4.40%
28	AMJEUR	Jpmorgan Alerian Mlp Index	ETF-Large Cap & Growth	0.61%	—	+31.06%
29	BA	Boeing Co/the	Stock-Industrials	0.56%	—	-0.88%
30	GOOG	Alphabet Inc-cl C	Stock-Comm Services	0.56%	-0.09%	—
31	CSCO	Cisco Systems INC	Stock-Tech	0.55%	—	—
32	V	Visa Inc-class A Shares	Stock-Financials	0.54%	—	-16.02%
33	HD	Home Depot INC	Stock-Consumer Disc	0.52%	—	+12.70%
34	JNJ	Johnson & Johnson	Stock-Healthcare	0.50%	—	-1.38%
35	KYN	Kayne Anderson Energy Infra	Stock-Other	0.50%	—	-10.69%
36	VZ	Verizon Communications INC	Stock-Comm Services	0.45%	—	-1.88%
37	CVX	Chevron CORP	Stock-Energy	0.45%	—	-0.35%
38	IJT	Ishares S&p Small-cap 600 Gr	ETF-Other	0.43%	—	-10.93%
39	XLF	Ss Financial Select Sector	ETF-Other	0.42%	—	-15.35%
40	PFE	Pfizer INC	Stock-Healthcare	0.41%	—	-0.02%
41	UNH	Unitedhealth Group INC	Stock-Healthcare	0.41%	+0.10%	NEW
42	INTC	Intel CORP	Stock-Tech	0.36%	—	-0.36%
43	MCD	Mcdonald's CORP	Stock-Consumer Disc	0.35%	—	+1.63%
44	MDY	State Street Spdr S&p Midcap	ETF-Other	0.31%	—	—
45	IWD	Ishares Russell 1000 Value E	ETF-Other	0.29%	—	—
46	META	Meta Platforms Inc-class A	Stock-Comm Services	0.29%	—	—
47	RSP	Invesco S&p 500 Equal Weight	ETF-Large Cap & Growth	0.29%	—	+2.97%
48	MO	Altria Group INC	Stock-Consumer Staples	0.29%	—	-7.04%
49	UTXZ	United Tech CORP	Stock-Other	0.29%	—	-2.51%
50	CHTR	Charter Communications Inc-a	Stock-Comm Services	0.29%	—	-9.86%

1–50 of 62

Holding changes this quarter

Position changes disclosed by JSF Financial, LLC for the quarter ending Q3 2019, including ticker, issuer, weight change, shares change, and action
#	Ticker	Issuer	Weight Change	Shares Change	Action
1	IJH	Ishares Core S&p Midcap ETF	+1.1%	+8.23%	Add
2	AAPL	Apple INC	+0.7%	+3.36%	Add
3	IVV	Ishares Core S&p 500 ETF	+0.4%	-0.09%	Trim
4	T	At&t INC	+0.2%	+1.02%	Add
5	DVY	Ishares Select Dividend ETF	+0.2%	+20.70%	Add
6	AMJEUR	Jpmorgan Alerian Mlp Index	+0.1%	+31.06%	Add
7	HD	Home Depot INC	+0.1%	+12.70%	Add
8	GOOGL	Alphabet Inc-cl A	+0.1%	-0.32%	Trim
9	DIS	Walt Disney Co/the	+0.1%	+18.94%	Add
10	PG	Procter & Gamble Co/the	+0.1%	—	Unchanged
11	IWF	Ishares Russell 1000 Growth	+0.1%	-0.33%	Trim
12	AGG	Ishares Core U.s. Aggregate	+0.1%	+10.03%	Add
13	GOOG	Alphabet Inc-cl C	+0.1%	—	Unchanged
14	IDV	Ishares International Select	+0.1%	+10.93%	Add
15	JPM	Jpmorgan Chase & Co	0%	—	Unchanged
16	IGSB	Ishares 1-5y Inv Grade CORP	0%	+14.74%	Add
17	MSFT	Microsoft CORP	0%	-1.48%	Trim
18	INTC	Intel CORP	0%	-0.36%	Trim
19	SIRIEUR	Sirius Xm Holdings INC	0%	—	Unchanged
20	WPC	Wp Carey INC	0%	—	Unchanged
21	BA	Boeing Co/the	0%	-0.88%	Trim
22	BRK-B	Berkshire Hathaway Inc-cl B	0%	-1.21%	Trim
23	CVX	Chevron CORP	0%	-0.35%	Trim
24	CHTR	Charter Communications Inc-a	0%	-9.86%	Trim
25	META	Meta Platforms Inc-class A	0%	—	Unchanged
26	UNH	Unitedhealth Group INC	-0.1%	—	Unchanged
27	JNJ	Johnson & Johnson	-0.1%	-1.38%	Trim
28	IJT	Ishares S&p Small-cap 600 Gr	-0.1%	-10.93%	Trim
29	CSCO	Cisco Systems INC	-0.1%	—	Unchanged
30	MO	Altria Group INC	-0.1%	-7.04%	Trim
31	XLF	Ss Financial Select Sector	-0.1%	-15.35%	Trim
32	AMZN	Amazon.com INC	-0.1%	-4.40%	Trim
33	KYN	Kayne Anderson Energy Infrastructure Fund, Inc.	-0.1%	-22.86%	Trim
34	KYN	Kayne Anderson Energy Infra	-0.1%	-10.69%	Trim
35	PFE	Pfizer INC	-0.1%	-0.02%	Trim
36	IVW	Ishares S&p 500 Growth ETF	-0.1%	-10.31%	Trim
37	V	Visa Inc-class A Shares	-0.1%	-16.02%	Trim
38	IJR	Ishares Core S&p Small-cap E	-0.1%	-6.12%	Trim
39	QQQ	Invesco Qqq Trust Series 1	-0.2%	-6.84%	Trim
40	SPY	Ss Spdr S&p 500 ETF Trust-us	-0.2%	-18.65%	Trim
41	XOM	Exxon Mobil CORP	-0.3%	-19.34%	Trim
42	IWM	Ishares Russell 2000 ETF	-0.3%	-11.78%	Trim
43	EEM	Ishares Msci Emerging Market	-0.4%	-21.68%	Trim
44	ITOT	Ishares Core S&p Total U.s.	-0.4%	-18.48%	Trim
45	IWR	Ishares Russell Mid-cap ETF	-0.5%	-7.72%	Trim
46	BNDX	Vanguard Total Intl Bond ETF	—	NEW	New buy
47	IEMG	Ishares Core Msci Emerging	—	EXIT	Sold out
48	MCO	Moody's CORP	—	EXIT	Sold out
49	CRM	Salesforce INC	—	EXIT	Sold out
50	FTEC	Fidelity Msci Info Tech Indx	—	NEW	New buy