CIK: 0001521951
Total reported value
$1.1B
| # | Ticker | Issuer | Asset Subclass | Weight | Weight Change | Shares Change | 4Q Trend |
|---|---|---|---|---|---|---|---|
| 1 | VTI | Vanguard Total Stock Mkt ETF | ETF-Other | 29.71% | -1.55% | -0.02% | |
| 2 | EFA | Ishares Msci Eafe ETF | ETF-Other | 14.28% | — | +1.96% | |
| 3 | AGG | Ishares Core U.s. Aggregate | ETF-Other | 11.68% | -0.18% | +18.97% | |
| 4 | IWD | Ishares Russell 1000 Value E | ETF-Other | 9.04% | -0.01% | +147.43% | |
| 5 | IWB | Ishares Russell 1000 ETF | ETF-Other | 5.47% | — | +7.93% | |
| 6 | XLK | Ss Technology Select Sector | ETF-Tech | 5.31% | -0.05% | +47.60% | |
| 7 | XLY | Ss Consumer Disc Select Sect | ETF-Other | 5.25% | — | +53.24% | |
| 8 | BND | Vanguard Total Bond Market | ETF-Other | 4.98% | — | +102.12% | |
| 9 | IWF | Ishares Russell 1000 Growth | ETF-Other | 3.53% | -0.96% | +0.64% | |
| 10 | FBIZ | First Business Financial Ser | Stock-Other | 2.36% | — | -5.23% | |
| 11 | SPY | Ss Spdr S&p 500 ETF Trust-us | ETF-Large Cap & Growth | 0.96% | -0.21% | -3.46% | |
| 12 | MUB | Ishares National Muni Bond E | ETF-Other | 0.57% | +0.06% | -0.33% | |
| 13 | IWN | Ishares Russell 2000 Value E | ETF-Small Cap | 0.46% | — | -1.27% | |
| 14 | IWO | Ishares Russell 2000 Growth | ETF-Small Cap | 0.45% | — | +1.38% | |
| 15 | PM | Philip Morris International | Stock-Consumer Staples | 0.25% | — | -0.42% | |
| 16 | FIS | Fidelity National Info Serv | Stock-Tech | 0.22% | — | — | |
| 17 | AAPL | Apple INC | Stock-Tech | 0.17% | -0.08% | -8.93% | |
| 18 | NVDA | Nvidia CORP | Stock-Tech | 0.14% | — | -6.44% | |
| 19 | BA | Boeing Co/the | Stock-Industrials | 0.14% | — | -7.46% | |
| 20 | HD | Home Depot INC | Stock-Consumer Disc | 0.14% | — | -6.30% | |
| 21 | MDLZ | Mondelez International Inc-a | Stock-Consumer Staples | 0.13% | — | — | |
| 22 | DIS | Walt Disney Co/the | Stock-Comm Services | 0.13% | — | -4.91% | |
| 23 | SBUX | Starbucks CORP | Stock-Consumer Disc | 0.13% | — | -3.64% | |
| 24 | AMT | American Tower CORP | Stock-Real Estate | 0.12% | — | -6.75% | |
| 25 | CVX | Chevron CORP | Stock-Energy | 0.12% | — | — | |
| 26 | MO | Altria Group INC | Stock-Consumer Staples | 0.12% | — | — | |
| 27 | ✓ | Stock-Other | 0.12% | — | -5.31% | ||
| 28 | UNH | Unitedhealth Group INC | Stock-Healthcare | 0.11% | — | -10.68% | |
| 29 | BLKCHF | Blackrock INC | Stock-Other | 0.11% | — | -6.13% | |
| 30 | BXP | Bxp INC | Stock-Real Estate | 0.11% | — | -6.60% | |
| 31 | LOW | Lowe's Cos INC | Stock-Consumer Disc | 0.11% | — | -6.16% | |
| 32 | CMCSA | Comcast Corp-class A | Stock-Comm Services | 0.11% | — | -12.00% | |
| 33 | CHD | Church & Dwight Co INC | Stock-Consumer Staples | 0.11% | — | -5.36% | |
| 34 | ECL | Ecolab INC | Stock-Materials | 0.11% | — | -5.90% | |
| 35 | TRV | Travelers Cos Inc/the | Stock-Financials | 0.11% | — | -10.82% | |
| 36 | IEFA | Ishares Core Msci Eafe ETF | ETF-Other | 0.11% | +0.09% | — | |
| 37 | ALL | Allstate CORP | Stock-Financials | 0.11% | — | -5.31% | |
| 38 | APH | Amphenol Corp-cl A | Stock-Tech | 0.11% | — | -5.73% | |
| 39 | AMP | Ameriprise Financial INC | Stock-Financials | 0.11% | — | -9.89% | |
| 40 | AMGN | Amgen INC | Stock-Healthcare | 0.11% | — | -10.87% | |
| 41 | QCOM | Qualcomm INC | Stock-Tech | 0.10% | — | -4.83% | |
| 42 | ✓ | Interoil CORP | Stock-Other | 0.10% | — | — | |
| 43 | MCO | Moody's CORP | Stock-Financials | 0.10% | — | -5.86% | |
| 44 | VFC | Vf CORP | Stock-Consumer Disc | 0.10% | — | -4.66% | |
| 45 | MPC | Marathon Petroleum CORP | Stock-Energy | 0.10% | — | — | |
| 46 | PGR | Progressive CORP | Stock-Financials | 0.10% | — | -5.50% | |
| 47 | BABA | Alibaba Group Holding-sp Adr | Stock-Consumer Disc | 0.10% | — | — | |
| 48 | GWW | Ww Grainger INC | Stock-Industrials | 0.10% | — | -5.91% | |
| 49 | DHI | Dr Horton INC | Stock-Consumer Disc | 0.10% | — | — | |
| 50 | CVS | Cvs Health CORP | Stock-Healthcare | 0.10% | — | -10.30% |
| # | Ticker | Issuer | Weight Change | Shares Change | Action |
|---|---|---|---|---|---|
| 1 | IWD | Ishares Russell 1000 Value E | +5.3% | +147.43% | Add |
| 2 | BND | Vanguard Total Bond Market | +2.4% | +102.12% | Add |
| 3 | XLY | Ss Consumer Disc Select Sect | +1.6% | +53.24% | Add |
| 4 | AGG | Ishares Core U.s. Aggregate | +1.5% | +18.97% | Add |
| 5 | XLK | Ss Technology Select Sector | +1.4% | +47.60% | Add |
| 6 | IWB | Ishares Russell 1000 ETF | +0.2% | +7.93% | Add |
| 7 | FIS | Fidelity National Info Serv | 0% | — | Unchanged |
| 8 | ✓ | Interoil CORP | 0% | — | Unchanged |
| 9 | NVDA | Nvidia CORP | 0% | -6.44% | Trim |
| 10 | MDLZ | Mondelez International Inc-a | 0% | — | Unchanged |
| 11 | ✓ | 0% | -5.31% | Trim | |
| 12 | IWO | Ishares Russell 2000 Growth | — | +1.38% | Add |
| 13 | IWN | Ishares Russell 2000 Value E | 0% | -1.27% | Trim |
| 14 | AMGN | Amgen INC | 0% | -10.87% | Trim |
| 15 | AMP | Ameriprise Financial INC | 0% | -9.89% | Trim |
| 16 | HD | Home Depot INC | 0% | -6.30% | Trim |
| 17 | KR | Kroger Co | 0% | -8.50% | Trim |
| 18 | MAR | Marriott International -cl A | 0% | -5.45% | Trim |
| 19 | ELV | Elevance Health INC | 0% | -5.88% | Trim |
| 20 | PGR | Progressive CORP | 0% | -5.50% | Trim |
| 21 | CVS | Cvs Health CORP | 0% | -10.30% | Trim |
| 22 | AAPL | Apple INC | -0.1% | -8.93% | Trim |
| 23 | SPY | Ss Spdr S&p 500 ETF Trust-us | -0.1% | -3.46% | Trim |
| 24 | IWF | Ishares Russell 1000 Growth | -0.2% | +0.64% | Add |
| 25 | FBIZ | First Business Financial Ser | -0.2% | -5.23% | Trim |
| 26 | EFA | Ishares Msci Eafe ETF | -0.9% | +1.96% | Add |
| 27 | VTI | Vanguard Total Stock Mkt ETF | -1.1% | -0.02% | Trim |
| 28 | XLP | Ss Consumer Staples Sel Sect | -3.5% | -98.03% | Trim |
| 29 | IUSG | Ishares Core S&p U.s. Growth | — | EXIT | Sold out |
| 30 | NKE | Nike INC -cl B | — | EXIT | Sold out |
| 31 | AVGO | Broadcom Inc. | — | EXIT | Sold out |
| 32 | DFSEUR | Discover Financial Services | — | EXIT | Sold out |
| 33 | VIAB | Viacom Inc-class B | — | EXIT | Sold out |
| 34 | IVZ | Invesco Ltd. | — | EXIT | Sold out |
| 35 | GAP | Gap Inc/the | — | EXIT | Sold out |
| 36 | M | Macy's INC | — | EXIT | Sold out |
| 37 | TROW | T Rowe Price Group INC | — | EXIT | Sold out |
| 38 | KO | The Coca-Cola Company | — | EXIT | Sold out |
| 39 | MPC | Marathon Petroleum CORP | — | NEW | New buy |
| 40 | DHI | Dr Horton INC | — | NEW | New buy |
| 41 | EFX | Equifax INC | — | NEW | New buy |
| 42 | CHRW | C.h. Robinson Worldwide INC | — | NEW | New buy |
| 43 | SHW | Sherwin-williams Co/the | — | NEW | New buy |
| 44 | PFG | Principal Financial Group | — | NEW | New buy |
| 45 | EMN | Eastman Chemical Co | — | NEW | New buy |
| 46 | LNC | Lincoln National CORP | — | NEW | New buy |
| 47 | MRK | Merck & Co. INC. | — | EXIT | Sold out |
| 48 | DVY | Ishares Select Dividend ETF | — | EXIT | Sold out |
| 49 | BRK-A | Berkshire Hathaway Inc-cl A | — | NEW | New buy |
| 50 | T | At&t INC | — | NEW | New buy |